A study on GE's business strategy
Synopsis abstract : «Executive summary. The lighting industry. History of light. Lighting: The last one hundred years. Organization profile. History of General Electric . About GE: A six sigma company. GE global businesses. About GE lighting. Product...»
Case study of General Electric
Synopsis abstract : «Introduction.. Assuming leadership.. Restructuring of General Electric in the early 80's.. Launching new initiatives.. Running for the best continuing improvements.. Facing the last challenge.. References.....»
A study on the White Goods Corporates
Synopsis abstract : «Introduction. The concept of business concept. Elements of strategy. Marketing in the new millennium. Strategic marketing. Evolution of strategic marketing. The changing Indian scenario and the need for strategic marketing. White goods sector -...»
General Electric's product differentiation strategy
Synopsis abstract : «Introduction.. Consumer electronics division: An overview of strategy.. Why GE's strategy will succeed.. Why GE May Fail.. Conclusion.. References.....»
Strategy and planning process in the Small Business and the Small & Middle Enterprises (SME) Sector
Synopsis abstract : «Introduction. The impacts of planning on the success of a strategy. Attitude of owner-managers towards Planning. The drawbacks of Planning. How entrepreneurs actually formulate their strategy. Conclusion. References....»
Business process outsourcing
Synopsis abstract : «Introduction. Overview of BPO. Functionning of BPO. Business services offered by a BPO. Impact of offshoring on an economy. Impact of offshoring in the US. The role of BPO in Indian context. The impact of BPO in India. Myths and realities of the BPO...»
Market potential for photo copier & allied products: Xerox India Ltd
Synopsis abstract : «Industry profile. Xerox. Ricoh. Gestetner Holding. Canon. Hewlett-Packard . Company profile. Financial services. Financial irregularities. Historical highlights. Code of conduct. Xerox values. Products, solutions and services. Xerox lean Six...»
Strategic marketing in today's Indian markets
Synopsis abstract : «Introduction and summary. The concept of business strategy. Softer elements of strategy. Marketing in the new millennium. Strategic marketing. Evolution of strategic marketing. The changing Indian scenario and the need for strategic marketing. The...»
How do companies maximize the return on corporate philanthropy?
Synopsis abstract : «What is corporate philanthropy? . Introduction . Definition . Philanthropic contributions . Philanthropy and Strategy . Strategic corporate philanthropy and marketing . Philanthropy as investment . What is the return on corporate...»
Major trends in the domestic mid - sized car industry in India
Synopsis abstract : «Introduction. An overview of Indian automobile industry. Company profile: Daewoo Motors India. Company profile: Hyundai Motors India. Company profile: Ford India. Company profile: Fiat India. Company profile: Hindustan Motors (Mitsubishi). Company...»
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