Internet & direct marketing

Business & market   |   Marketing   |   Market study   |   01/12/2009   |   .doc   |   8 pages
Document abstract : « as it can have direct response, DM facilitates multi-media planning. DM campaigns are run in series of different media. Eg In the case study example, the main ...»

Synopsis abstract : «Executive summary.. Principles of direct and database marketing: The new way of doing marketing.. Principles of direct marketing.. The database marketing.. Focusing on Internet marketing.. Benefits of direct marketing.. Limits of direct...»

The Case of Dasani

Business & market   |   Business strategy   |   Presentation   |   01/16/2009   |   .doc   |   18 pages
Document abstract : « The media planning. In reference to the case study, Coca cola mislead their market during the launch of 'Dasani', therefore the correct meaning of the brand ...»

Synopsis abstract : «Introduction.. Description of the current brand situation.. The market of the water.. Brand history.. Brand equity management system.. The 4P of Kotler.. Porter matrix.. SWOT analyze.. Our proposal: The new marketing strategy.. The customer based...»

A study on the Saint Gobain Group (world leader in production of high performance materials) in India

Business & market   |   Business strategy   |   Term papers   |   08/28/2009   |   .doc   |   25 pages
Document abstract : « Opportunity; Threat. Conclusion; Bibliography. A study on the Planning authority comprises of their intense participation in a bin surrounded by annealing media. ...»

Synopsis abstract : «Introduction. Trasformation of the group. Activities of Saint Gobain. Saint gobain in india. Specialities of the company. Exports of the company. Organisation structure of the company. The product: Fused cast refractory. Product range. Electrofrax...»

A study on the production, package, distribution and merchandizing process in Himalaya International Pvt Ltd (Egypt) (Garment industry)

Business & market   |   Business strategy   |   Presentation   |   09/17/2009   |   .doc   |   30 pages
Document abstract : « A company has to study its customer to computer programs, in particular Excel; * Planning budgets and give the advertisement on the print electronic media. ...»

Synopsis abstract : «Introduction. Company profile. Work force. Range of products. Capacity. Clienteles. Process flow of apparel manufacturing for production. Warehouse/store. Fabric stock. Sample fabric. Trimming accessories. Button sample. Zipper sample. Thread...»

Political Image and the Public Trust: A Look At Today's Media

Political science   |   Social sciences   |   Presentation   |   05/05/2008   |   .doc   |   5 pages
Document abstract : « Fox News being biased was brought up in his study. say evidence of an effect of media exposure can campaigns, body image distortion, family planning, and drug ...»

Synopsis abstract : «Introduction. The biggest influence on the population. Government officials' dependence on news reports as indirect indicators of public emotion. Research questions. Method. Instrument. Analysis. Relation of public trust to political...»

The global youth market (with a case study about Converse)

Business & market   |   Marketing   |   Market study   |   01/20/2009   |   .doc   |   30 pages
Document abstract : « The implications for communications planning are clear is a common reaction to media messaging, magazine Internet Ads 18% Source: Neopets Youth Study 2004 TEEN ...»

Synopsis abstract : «Introduction.. A cross border segmentation.. Definition of global marketing segmentation.. General statement of cross border segmentation.. Cross border similarities.. The global youth culture.. Dissection of the expression.. The result: Two...»

The study and research of different fields of certified financial planning

Economics & finance   |   Finance   |   Research papers   |   04/16/2009   |   .doc   |   22 pages
Document abstract : « Scope of the Study: Our industries are required more the Industries/Associations, the Corporate, the Media and the the concept of Financial Planning in India. ...»

Synopsis abstract : «Introduction to problem. Introduction to CFP. CFP module description. Module 1:Introduction to financial planning. Module 2: Risk management and insurance planning. Module 3: Retirement planning and employee benefits. Module 4: Investment...»

Identifying a customer: Bharti Broadband Networks Limited

Business & market   |   Marketing   |   Indian project   |   05/27/2009   |   .doc   |   38 pages
Document abstract : « creative strategy, which is implemented through media planning, and media of the ads in specific media is a We shall study the process of campaign planning or ...»

Synopsis abstract : «Introduction. All about broadband. Company profile. About Bharti. Focus. Why is Bharti a specialist. Product information: Broadband interactive terminal. Features. Research methodology. Primary data. Secondary data. Internet Page accelerator...»

A study on E-Commerce

Economics & finance   |   Business strategy   |   Term papers   |   06/18/2009   |   .doc   |   16 pages
Document abstract : « E-MAIL: A MEDIA Companies can use very simple tools such as the e-mail More accurate sales forecasting and business planning is possible due to information ...»

Synopsis abstract : «Introduction. E business: Business to business buy and sell. What is E-commerce?. Infrastructure. Setting up a website. Domain name registration. Web servers. Business to business segment. Payment for goods and services. Bottlenecks. Electronic data...»

Human resources development initiatives for achieving individual and organizational goals: National Institute of Rural Development India

Business & market   |   Human resources   |   Theses   |   06/22/2009   |   .doc   |   44 pages
Document abstract : « Scope of the study: The study has not covered the Techniques (CIT &QT) Centre for Media and Rural Documentation (CMRD) Centre for Planning, Monitoring & ...»

Synopsis abstract : «Introduction: Human Resource Development. Methodology of the study. Scope of the study. Review of literature. Organizational profile: The National Institute of Rural Development. Tables and interpr...»

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