A study on the Indian automobile industry in relation to Skoda

Type :

Indian project

Pages :

25 pages

Format :

.doc

Published date :

09/17/2009

Category :

Business & market

Sub category :

Business strategy

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Summary :

Introdution
Indian car industry
1. Recent trends in the automobile industry in India
Skoda Auto worldwide
1. Changes in the Skoda symbol over the years
Skoda Auto India
1. Assembly plant of Skoda Auto in india
Financial management in Skoda Auto
1. Ratio analysis
2. Comparitive analysis
3. Time series analysis
4. Du-pont analysis
Systems of auto dealership
Principal accounting policies followed by the company
1. Reports maintained
2. Types of documents
3. Maintenence of various other reports
Auto finance
1. Major players in auto finance
An overview of ratio analysis and interpretation
Balance sheet of Tafe Access Limited, 2004-'05
Bibliography

Abstract

If the business is all about finding or creating a customer, indian Inc started developing a nodding acquaintance with this idea only around the1990s. In the last five years though the learning process has accelerated as competition intensified and the customer started slipping away from the manufacturers. And these things made manufacturers to develop new products and giving new technology to the customers. Once up on a time purchasing a car is only meant an Ambassador or Maruti. But in the current scenario it is totally changed. This extra- ordinary growth that the indian automotive industry has witnessed is a result of a two major factors namely, the improvement in the living standards of the middle class, and an increase in their disposable incomes.

The far-reaching economic reforms undertaken since 1991 have unleashed the growth potential of the indian economy. A series of "Second Generation Reforms" aimed at deregulating the country and stimulating foreign investment have moved India firmly into the front ranks of the rapidly growing Asia Pacific region. The automobile sector comprises of all vehicles, including 2-3 wheelers, passenger cars and multi-utility vehicles, light and heavy commercial vehicles, and the allied engineering sector comprises largely of the auto components sector. Agricultural tractors and Earth Moving Machinery is an associated sector, which keeps the wheels of the agrarian economy moving. It is heavily reliant and aligned to the automobile and allied engineering sector and plays a significant role in India. The automobile and Allied Engineering industry may alternatively be termed the automotive industry.