Alumni Magazines: Content Contention

Type :

Book review

Pages :

2 pages

Format :

.doc

Published date :

09/05/2007

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Summary :

 
 

Table of Contents Alumni Magazines: Content Contention

 Table of Contents

 
  1. Introduction
  2. Mandates for alumni magazines
  3. The incident that raised awareness about the specific issues between editorial and institutional ideas
  4. The strict controls applied by institutions
  5. Conclusion

Abstract

alumni magazines have long been a source of debate among both their producers and receivers. What information should they include, and what is their real purpose? For the institutions that produce them, they are usually considered a way to interest potential donors, and raise awareness of events in the university community. However, due to the need most schools have for money, institution administrators tend to focus the magazine on the financial aspects, with articles on donors, new buildings, and financial committees. Editors must fight against this trend and maintain reader interest by including more general interest articles about research, the arts, and the lives of alumni.

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About the author :

pencil image Amanda C. Shambhala Publications
Level :Advanced Study : Others School/University : Emerson College

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