An analysis of the Indian retail industry
Synopsis abstract : «Introduction. An overview of the global retailing industry. Emergence of the supermarket . Technological edge. Saturated home markets. World's top 15 retailers . The globalization of the Indian economy . Organized retailing in India . Retailing in...»
Indian retail: Stepping ahead to create a benchmark
Synopsis abstract : «Abstract. Introduction. Need of the study. Background. Research methodology . Objectives of the study. Methods of data collection. Scope of the study. Description of the sub topic of study. Data analysis and interpretation. Suggestions and...»
Entrepreneurship and the Indian retail industry
Synopsis abstract : «Introduction. Retail in India. Demographics and consumer behavior. Urbanization of population. Factors leading to a consumption boom. Entry strategies for the Indian retail market. Entry channels. Equity investment. Key challenges in the Indian...»
The customer is the king: Relationship marketing
Synopsis abstract : «An introduction to relationship marketing. Retailing- An overview . Key trends in retail industry . CRM and the retail industry. CRM in retail â Loyalty programs . Different levels of relationship. Tools to develop strong customer...»
A study into the retail industry of India and China
Synopsis abstract : «Introduction. Top ten retailers worldwide. The pros and cons of retail marketing. India vs China. FDI: Foreign Direct Investment. Similarity between India and China. Evolvement of franchising in India and the road ahead. Understanding the meaning of...»
The impact of Foreign Direct Investment on the retail industry in India
Synopsis abstract : «Introduction. Objective of the study. Overview of the literature and organization of the study. India at a glance. The Indian economy. The highlights of the Indian economy. Snap shot of the Indian economy. The growth of consumer market in India. The...»
Strategy trend analysis in Indian IT industry
Synopsis abstract : «Introduction. Strategy. Operating environment. Remote environment. Policies and infrastructure. Central excise. Export-import Policy. Key areas in growth of IT industry. Growth enablers. Key success factors . Framework for strategic analysis. Trends...»
The changing face of consumer behavior in response to organized retail markets in India
Synopsis abstract : «Introduction. Objectives of the study. Research methodology. Industry profile. An overview of retail sector. Malls in India. A study on consumer behavior. Various stages in the buying process. Marketing strategy for a retailer. Data...»
Retail Banking with ING Vysya
Synopsis abstract : «Introduction. What is retail banking?. Financial analysis on personal loans. ING Vysya Personal Loans schemes. Case study: The spending habits of Indian consumer. About commercial banking. Retail banking in India. Objectives of the study. Proposed...»
Creativity and innovation in retail banking: Comparative analysis of financial products offered by banks
Synopsis abstract : «Introduction. What is retail banking?. Origin of banking in India. Objective of the study. Research methodology. Data collection sources. Methods of data analysis. Review of the literature. Profile of HDFC Bank. HDFC vs SBI. Graphs and...»
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