Business community and automation of business processes

Type :

Research papers

Pages :

36 pages

Format :

.doc

Published date :

05/22/2009

Category :

Science & technology

Sub category :

Business strategy

Oboulo.com selection criteria

$ 19.95 Add to cart

Summary :

Introduction
Neotecra India pvt. Ltd in New York
1. Organization's mission
2. Neotecra's value addition
3. SME's business solutions
4. The list of products offered by Neotecra India Pvt.Ltd
Indian software industry
1. Domestic software industries
2. Software export industries
Classification of software products
Type of services offered
Marketing channels used by software companies
SWOT analysis of Indian software industry
Business process automation and workflow management
IT scenario in Bangalore
A study of IT infrastructure
Research and analysis of the IT industry
Findings from the research
Suggestions
Conclusions

Abstract

The goal of this study was to understand the needs of business community for the automation/computerization of business processes and the level of automation that exists in business. The data was collected using a structured questionnaire through a direct interview method. One hundred respondents were interviewed and most of the people interviewed were either the proprietors of the concern or the managers. The entire sample covered a broad range of businesses including garment dealers and manufacturers, silk sari dealers and manufacturers, dealers of food and beverages. The study suggests that although there are people who have upgraded their business processes by implementing computerization but there are a good number of people who have no idea about it or even if they have they are skeptical about going for it mainly because of lack of knowledge or awareness.
The study further showed that the people who have computerized their business have more inclination towards non-customized software in contrast to the customized one. This trend was noticed across all the business segments studied. The reason for this trend is because of the following reasons;

Cost of customization
-Easy availability of the software
-Promotion of the software
-Brand image of the non-customized software

People have a perception that customization of the software involve extra cost and as the non-customized software is easily available in the market they think that it is user friendly and less complicated to install and use.

One more reason for this trend is the promotional activities followed by many players in this business, be it the word of mouth, promotion using print media like newspapers, magazines etc or through electronic media like TV, Radio etc.
Some of the non-customized software companies have been able to build a strong brand image in the market, which also influences the buyers' decision.
One more factor that is responsible for this trend is the turn over of the company, as it was noticed that more the turn over of the company more is the level of automation and customization.