Business environments focusing on demographic environment
Summary :
Table of Contents
- Introduction
- Democracy in India
- Representative democracy
- Decentralization of power
- Challenges to democracy
- Structure and dynamics
- Population of India (1951-2001)
- Consequence of a population explosion in developing countries
- Falling birth rate and change age structure
- Migration and ethnic aspects
- Connections to the National Geography Standards
- Suggested procedure
- Major initiatives in the social sector in 2007-08
- major anti poverty employment gerenation and services programmes
- Primary education scheme
- Summary
Abstract
The important of demographic factor to business is clear from the fact that "management is men" and "market is people." It is conventionally said that management is men, material, machinery, and money. Even if all the other Ms are excellent, it would not be of unless the men are the right one [in terms of quality, potential, motivation & commitment etc.] Market is people in the sense that the demand depends on the people and their characteristic the number, income levels, taste and preferences, belief, attitude and sentiments and a host of others demographic factors. No wonder, demographic is an important basis of market segmentation. The demographic environment differs from country to country and from one place within the same country or region to another. Further it may change significantly over time. Peter ducker, who emphasizes the tremendous economic and business implication of demographic changes, suggests that any strategy, that is any commitment of present resources to the future expectation, has to start out with demographic.
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