Articles, Assignments and College Term papers in Economics, Finance, business and Marketing

Exploration of the life experiences and beliefs of a married couple in their sixties: Identities and factors in their identity formation

Document abstract : «This study used a semi structured interview on a married couple in their sixties in order to elicit information on the concept of identity. The data gathered was analyzed qualitatively using thematic analysis. Themes relating to identity were...»

Synopsis abstract : «Abstract. Introduction. Method. Analysis. Structure in their identity formation. Uncertainty of identities. Fixidity. Discussion. Reflexivity. Bibliography....»

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Aggressiveness and violence in humans and its relation to the upbringing

Document abstract : «Aggression is a common behavior in humans. It is not necessary to regard aggressiveness in a person as a bad quality for it has been found to be necessary in animals and is a part of nature. The more aggressive animal in a species is generally more...»

Synopsis abstract : «Abstract. Statement of study. Introduction. Defining aggressiveness. Purpose of the study. Importance of the study. Rationale of the study. Literature review. The Nurture theory. Frustration: Aggression hypothesis. Social learning theory...»

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Theory of consumer choice

Document abstract : «The concept of 'utility' was introduced to social thoughts by Bentham in 1789 and to economic thoughts by Jevons in 1871. The neo-classical economists devised the following system to measure the utility of a commodity. A neo-classical economist,...»

Synopsis abstract : «Introduction. Total and marginal utility. The law of diminishing marginal utility. Consumer's equilibrium: cardinal utility approach. Law of Equi-marginal utility. Ordinal utility. Indifference curve. Budgetary constraint. Consumer's equilibrium:...»

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The role played by the human resources department: Its contribution to bringing success in the retail supermarkets in UK with reference to Tesco

Document abstract : «During the past few decades, the world has observed an unparalleled growth of business into universal markets. To compete with changing trends in the market businesses are becoming more system oriented. In UK the retail landscape has changed over...»

Synopsis abstract : «Introduction . Background information. Aim and objectives. Research questions. Literature review. Introduction. The role of HR. HR and the organisations' performance. Contemporary and future HR role. Soft and hard models of...»

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Is Taylorism an outmoded form of technical control?

Document abstract : «This discussion will attempt to address whether or not Taylorism can be considered an outmoded form of technical control. I will give a brief introduction to Taylorism, its objectives and methods, together with examples of it in action both today...»

Synopsis abstract : «Introduction. Why Taylorism had such a large influence on job design . The fact that Taylor sought to influence cultural aspects . Industries which could never embrace scientific management. Conclusion. Bibliogra...»

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The role organizational culture plays in shaping the strategy of an organization: A look at the leader South West Airlines and Hewlett Packard

Document abstract : «To analyze and answer the above question, the author of the assignment has divided the assignment into different sections. The first section will deal with the important role that a culture of an organization plays during strategy planning and...»

Synopsis abstract : «Introduction. Organization culture. A look Hewlett Packard Company. South West Airlines Company. Culture at both the organizations in context. Conclusion . References....»

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A study on benefits for female employees in MNC's

Document abstract : «The study covers five multinational companies, i.e., INFOSYS, WIPRO, IBM, SAP LABS and GOOGLE. After the study of the policies of the companies mentioned above, I have generated the following report with recommendations. Women constitute the...»

Synopsis abstract : «Introduction. Design of the study. Title of the study. Objectives of the study. Scope of the study. Methodology of the study. Research design of the study. Sources of data. Primary source. Secondary source. Limitations of the study. Theoritical...»

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The importance of soft skills in the service sector: An analysis

Document abstract : «Soft Skills are a set of skills that influence how we interact with each other. It includes such abilities as effective communication, creativity, analytical thinking, diplomacy, flexibility, change-readiness, and problem solving, leadership, team...»

Synopsis abstract : «Introduction. Importance of soft skills. Discipline and perseverance. Reading skills. Negative thinking. Communication and interpersonal skills. Presentation skills. Voice . Body language . Active listening . Time management and effort...»

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A study on event management

Document abstract : «Michael J Wolf, in his book "The Entertainment Economy" says, "Entertainment not autos, steel or financial services is fast becoming the engine of growth of the new economy". Digitalization, broadband and internet make this among the fastest...»

Synopsis abstract : «Introduction. Opportunities in event management. Threats in event management. Role of advertising agencies in event management. Factors affecting the choice of event management firms and advertising agencies. Process of organizing an entertainment...»

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A project on ERP implementation proposal for Implementation of SAP R/3

Document abstract : «The company has decided to implement state-of-the-art integrated business solution SAP R/3 within the enterprise to meet their current needs in terms of information availability and functional integration. The company is now assessing various ERP...»

Synopsis abstract : «Executive summary. Background. Scope of work. Phase 2 implementation. Deliverables. Time schedule. Roles and reponsibilities. Team composition. Methodology. Payment terms. Other terms and conditions. Risk factors. Lead time....»

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Integrid Media Pvt Ltd

Document abstract : «Integrid Media is the creation of a team of media professionals with the experience of having worked in diverse areas of the media business in India. The pooling together of the talents of the key team members, who have founded Integrid Media, has...»

Synopsis abstract : «Introduction. Company profile. Key differentiators . Corporate governance. Organizational stakeholders. Inside stakeholders. Outside stakeholders. Strategic objectives of the company. Key business objectives. Television Ad sales. Internet...»

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Effective management strategies in the IT sector

Document abstract : «My dissertation titled "Effectiveness of stress management strategies in IT sector" mainly deals with how stress affects the health of employees. Stress has become one of the most serious health issues of the 1990s and its impact is likely to...»

Synopsis abstract : «Introduction. Main objectives of the study. Sources of data. IT sector in India. Recent performance of India's IT sector. Projected growth. IT enabled services. Concept of stress and related areas. Stress management. Research design. An overview of...»

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Naming a brand: The importance of a name

Document abstract : «"What's in a name? A rose is a rose and would smell as sweet even if called by any other name" These famous words from Shakespeare's Juliet send us into raptures, but marketers and consumers would not respond to this reasoning favorably. Brands...»

Synopsis abstract : «Introduction. The meaning of brands. Brand equity. Brand image. Brand extension. Types of brands. Manufacturer brands. Own label brands. Key factors in building brands. Quality. positioning. Repositioning. Communications. First-mover...»

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Customer's perception towards the service quality of Hyundai

Document abstract : «A detailed & systematic study on the customer relationship management with the sales process, product & after sales service for Hyundai Santro car was under taken in the Bangalore city on behalf of Advaith motors private limited. This survey was...»

Synopsis abstract : «Introduction. Objectives of the study. Data collection methods. Analysis of the findings. Satisfaction parameters. Hypothesis. Suggestions and implications. Limitations of the study. Annexure. Questionnaire. Recruitment...»

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China's population policy and the gender disparity

Document abstract : «Over the last few centuries, governments have taken an increased interest in the rate of population growth in their nations. The People's Republic of China (PRC) is a nation where population management has been implemented in what can be said to be...»

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The A to Z of retail trade: Retail management

Document abstract : «When man started to cultivate and harvest the land, he would occasionally find himself with a surplus of goods. Once the needs of his family and local community were met, he would attempt to trade his goods for different goods produced elsewhere....»

Synopsis abstract : «Introduction. Beginning of retail trade. Early trade. Early market. First shops. Origins of retail chains. From family business to retail structure. History of self-service stores. Origin of distance retailing. Types of retail outlet. Clothing and...»

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The impact of advertisement on the buying behavior with reference to the consumer durables

Document abstract : «The consumer durable industry in the past few years has seen tremendous growth. Advancements in the technology, government support and increased level of interest among the private players into the industry has given rise to the healthy competition...»

Synopsis abstract : «Introduction. Theoritical background of the study. Advertising and advertisements. Advertisers. Advertising agencies. Support organization. Media. Consumers. Advertising as marketing tool. Role of advertising in modern business world. Industry...»

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The defense of provocation: The implications of the House of Lords' decision in Morgan Smith [2000] 3 WLR 654

Document abstract : «The defense of provocation is a partial defense, pertinent only to murder. If successfully pleaded, liability is reduced to manslaughter. For the defense to succeed there are three requirements: (i) There must have been some act(s) or word(s) of...»

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A look at organizational development

Document abstract : «Organization development is a planned process of change in an organization's culture through the utilization of behavioral science technology, research, & theory-Warne Burke. It is an effort planned, throughout the organization, & managed from the...»

Synopsis abstract : «Introduction. Definition of organization development. The growth and relevance of organization development . Managerial innovation of organization development. Managing the organization development process. Diagnosis, action and program...»

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An overview of distribution management

Document abstract : «Distribution management is a factor of the channels of distribution which is also known as marketing channels. A marketing channel is a set of interdependent organizations involved in the process of making a product or service available for...»

Synopsis abstract : «Introduction. Factors influencing marketing channels. Flows of the marketing channel. Members of the marketing channel. Members. Intermediaries. End users. Alternate channel formats. Other channel formats. Door-to-door formats. Buyer initiated...»

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Strategies for global competitiveness

Document abstract : «Successful companies develop strategies for doing business in emerging markets that are different from those they use at home and often find novel ways of implementing them, too. Once a company has identified the market space it wishes to target,...»

Synopsis abstract : «Introduction. Strategies for globalization. SWOT analysis. Driving forces of various market conditions. Types of business integration. Vertical. Horizontal. Financial holding strategy. Conclusion. Bibliography....»

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Indian global corps - Strategies and global realities

Document abstract : «A powerful and fast paced transformation of the Indian society has begun. This change is driven by the corporate, small and medium enterprises and the common man alike. Usually competitiveness refers to characteristics that permit a firm to compete...»

Synopsis abstract : «Introduction. Statistics of growing Indian presence. A few time-tested strategies. Bibliography. Conclusion....»

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Brown v Mississippi

Document abstract : «Friday March 30th, 1934. A sixty-year old White planter from the Giles community in Mississippi, Raymond Stewart, was found mutilated at approximately 1 o'clock that day, in his house. The police had discovered his body, and requested a physician...»

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SOLAR-CAL Company

Document abstract : «Solar energy is a market that has been growing for the better part of twenty years. Japan, Germany, and the United States account for more than three quarters of solar panels installed in the world. These countries are at the forefront of this...»

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Information technology and knowledge economy

Document abstract : «Information Technology (IT) is the industry, which through the use of computers and other supporting equipment helps in the spread of knowledge. The term information helps in the spread of knowledge. The term information technology includes...»

Synopsis abstract : «Introduction. Emergence of knowledge economy. Information Technology in a developing country viewed in world context . Communication and information status in selected countries. Financial performance report. Conclusion....»

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Corporations on Steroids: Business in 21st Century

Document abstract : «Corporations have become a centerpiece of American culture, however lately it seems as though these institutions have gained remarkable recognition, wealth, and most importantly, power. This power is often taken for granted and is turned into greed...»

Synopsis abstract : «Introduction. Incorporate organizations and the idea during the creation of the United States. limited in power . The emergence and global domination of Wal-Mart. 22 law suits each day: 2002. The heinous treatment of employees. Corporate corruption...»

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A report on Spykar Lifestyle Private Limited

Document abstract : «Production of denim fabric has doubled over the last five years in Indian sub continent, from 250 million square meters to almost 500 million meters today, and is expected to go up over the next two years. Fabric makers are finding the situation...»

Synopsis abstract : «Introduction. Industry overview. Major players. Top ten companies. Company overview. Company history & development. Pioneers of the company. Milestone of the company. Functional areas of the company. Marketing department. Finance...»

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A study into the retail industry of India and China

Document abstract : «Retailing is the final step in the distribution of merchandise - the last link in the Supply Chain - connecting the bulk producers of commodities to the final consumers. Retailing covers diverse products such as foot apparels, consumer goods,...»

Synopsis abstract : «Introduction. Top ten retailers worldwide. The pros and cons of retail marketing. India vs China. FDI: Foreign Direct Investment. Similarity between India and China. Evolvement of franchising in India and the road ahead. Understanding the meaning of...»

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Creating Market Value for the customer.

Document abstract : «We will first talk about Value delivery and its two dimensions. These dimensions are effectiveness and efficiency. There also exist tools for creating customer values. The user is primarily concerned that the product or service performs as desired...»

Synopsis abstract : «Introduction. How to create market value for customers. Dimensions of value delivery. Tools for creating customers' value. How to create market values for users. Qualities of performance value. Dimensions of social and emotional values. How to...»

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Potter Brothers Ski Shops Inc

Document abstract : «Potter Brothers Ski & Snowboard Company has had a positive influence on skiers and snowboarders alike. The Potter Brothers have been providing affordable winter apparel supplies to their customers from all over the state of New York. Places such...»

Synopsis abstract : «Executive summary. Company information. The 4P's of marketing. Product. Pricing. Distribution channel. Promotion. S.W.O.T. analysis. Product life cycle. Geographical and social analysis. Geographical analysis. Social analysis. Product...»

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