Advertising on the radio
Synopsis abstract : «Introduction. Objectives of the study. Research methodology. Primary. Secondary. Fundamentals of technical know-how. Cost involved. Origin of format radio. History of Indian radio. Different radio stations across India. License fee and revenue...»
All you wanted to know about Six Sigma
Synopsis abstract : «Introduction. A short study of the importance of Six Sigma. The genesis and history of Six Sigma. Chronology of events. Concept of Six Sigma. One to six sigma conversion table. Methodologies of Six Sigma. Define, measure, analyze, improve and...»
A brief overview of job costing
Synopsis abstract : «Introduction. Job costing in general. Applicability of job costing. Features of job costing. Components of job costing. Other important aspects of job costing. Job costing evaluated. Advantage. Disadvan...»
Overview of the IPCL (Indian Petrochemical Corporation Limited)
Synopsis abstract : «Introduction. Industry profile. Background study. A study of Indian petrochemical industry. Vision and mission. Quality, environment and health & safety policies. The institution building process. Socio-economic aspects. SWOT analysis. Product...»
Employee retention: Myths and methods
Synopsis abstract : «Introduction. Employee retention strategies. Role of human resource management. Importance of retaining employees. 3 Rs of employee retention. Respect, recognition and rewards. KEi's employee retention model. Philosophy that sets employee retention...»
Creativity in advertising
Synopsis abstract : «Executive summary. What is creativity?. Objectives of creativity. Description/structure of the methodology/alternative solutions. Expected results/benefits. Characteristics of providers. Application. Types of firms/organisations concerned. What...»
Disintermediation: Elimination of intermediaries in the supply chain
Synopsis abstract : «Introduction. The study of disintermediation. The fundamental issues of disintermediation. The pros and cons of disintermediation. The transition from traditional to disintermediated markets. Disintermediation at work. Definitions of hypermediation,...»
The importance of brand in boosting the sales in life insurance services: ICICI Prudential Life Insurance
Synopsis abstract : «Introduction.. Types of life insurance policies.. Role of brand in insurance.. Need for branding in insurance.. Research design.. Statement of the problem.. Objectives of the study.. Scope.. Study Area.. Research methodology.. Data. . Operational...»
Tata AIG Life Insurance Co. Ltd: Market mapping and research for group pensions products
Synopsis abstract : «Introduction.. Indian Insurance Industry.. Insurance industry characteristics and registered insurers.. Role of insurance companies with respect to gratuity & superannuation.. Ways to manage gratuity/superannuation liability.. Tax benefits of...»
Recruitment and selection procedure: A look at the Infosys BPO
Synopsis abstract : «Indroduction. Definition of Human Resource Management (HRM). Scope of HRM. HRM: Objectives and functions. Recruitment and selection needs. Purpose and importance. Steps in the selection process. Factors affecting recruitment. Essentials of selection...»
Wipro Infotech: The market aspects of laptops
Synopsis abstract : «Company profile. About Wipro Infotech. Portfolio. Product profile. Wipro personal computing. Alliances. Consumer direct business model. The survey . The objective. Market brands overview . Laptops retail market model types. Tablet-style. The survey...»
Management by objectives
Synopsis abstract : «Introduction. What is Performance Management?. What is MBO?. The process of MBO. Defining organizational goals. Performance evaluation and reviews. Rewards and punishment. Key features of MBO. Limitations. How to implement MBO in an...»
Are mergers and acquisitions the preferred option for businesses seeking rapid growth and success?
Synopsis abstract : «Introduction. The aim of the research. Literature review. Literature sources available. Definition of mergers and acquisitions. Types of mergers and acquisitions. Stages of mergers and acquisitions. Motives for mergers and acquisitions. Mergers and...»
A look at Religare Securities Ltd
Synopsis abstract : «Introduction.. General introduction.. Objective of the study.. Industry profile.. Profile of the organization.. Origin of the organization.. Growth and development of the organization.. Present status of the organization.. Future plans of the...»
A study on jeans: A C Nielsen USA
Synopsis abstract : «Chapter 1. Introduction. Organisational structure. The Nielsen code. Chapter 2. Nielsen core services. Chapter 3. Major businesses. What AC Nielsen does . Chapter 4. Products & services . Chapter 5. Competitors. Chapter 6. Internship...»
A presentation on marketing management
Synopsis abstract : «Introduction. Key factors of marketing environment. Economic. Competitive. Technological. Socio-cultural. Politico-legal. Demographic. Natural. Market oriented strategic planning. The BCG matrix. Factors influencing consumers' behavior. Analysing...»
From internet innovation to E-process execution
Synopsis abstract : «Introduction. From Internet innovation to eProcess execution. How process excellence makes execution possible. The eProcess strategy. Value network prioritization. How to build value portfolio. The advantages of eProcess. Case study - Cisco's...»
A quick look at SAIL (Steel Authority of India)
Synopsis abstract : «Introduction. The origin of Steel Authority of India (SAIL). The evolution of SAIL. Capital structure analysis with solvency ratios. Investment analysis. Profitability analysis. Debt analysis. Conclusion....»
Marketing strategies of Colgate Palmolive Ltd
Synopsis abstract : «Introduction. Objectives of the study. Methodology of the study. Company profile. Company strategy. Marketing mix. SWOT analysis. Survey findings. Retailers survey. Conclusion. Suggestions. Questionnaires. Retailers' questionnaire. Consumers'...»
A presentation on sales management
Synopsis abstract : «Introduction. A study of sales management. Evolution of sales department. Objectives of sales management. Functions of sales management. Important terms of sales management. Factors that influence sales forecast. Sales forecasting methods. The sales...»
Ma Foi Management Consultants Ltd
Synopsis abstract : «Introduction.. Ma Foi Today.. The Merger.. Overseas Maneuvers.. Mission and spirit of Ma Foi.. Management Profile.. Profile of Vedior NV.. Placement Industry Overview.. The concept of Ma Foi's business organization.. Services in...»
TATA Steel: Bearings division
Synopsis abstract : «Executive summary.. Letter from the company.. Background.. The organization.. Products/services-Its features.. Financial position and analysis.. Marketing problems.. Problems in finance.. Indian scenario.. Identified problems of...»
Recruitment and selection process at Siemens BPO Services Pvt Ltd
Synopsis abstract : «Introduction.. Meaning and definition of human resource management (HRM).. Scope of HRM.. HR planning.. Recruitment.. Strategic management and recruitment.. Recruitment strategies.. Selection.. Siemens BPO global sourcing model siemens track...»
An assessment of the importance of cultural diversity within global organizations
Synopsis abstract : «Introduction. Definitions of culture. Cultural similarities. Cultural diversities. Measurement of culture. What is Power distance. Individualism vs collectivism. Masculinity vs femininity. Empirical evidence for cultural diversity. Economic benefits...»
A look at Future Group
Synopsis abstract : «Introduction. A study of the retail industry in India. Major players of retail industry in India. Major players of retail industry in the world. A brief study of Pentaloon retail. The lines of business of Future Group. Major Achievements of...»
Conceptual framework of CRM in hotels
Synopsis abstract : «Abstract. Origin of customer related management (CRM). A framework on the customer relationship management. Status of customer relationship management in India. The five strategies for practicing relationship marketing. Organising Customer...»
Porter and Tapscott Polemics - Are there new business objectives and methods to achieve them?
Synopsis abstract : «Introduction. Porter and Tapscott Polemics. Are there new business objectives and methods to achieve them?. The internet: Evolution or revolution?. Knowledge as a new source of value. Conclusion. References....»
Direct marketing
Synopsis abstract : «Introduction. What is direct marketing. Key differences between general marketing and direct marketing. Role of direct marketing. Advantages of direct marketing. Disadvantages of direct marketing. What is database marketing?. development of database...»
For what reasons might MNEs cooperate with each other? What barriers are there to successful cooperation?
Synopsis abstract : «Introduction. The concept of cooperation between firms. The key factors behind strategic alliances. To benefit from spreading their costs or reducing their costs. To specialize in competencies. To create more effective competitors against other...»
How relevant are Fayol's ideas on managing groups and individuals in today's business world?
Synopsis abstract : «Introduction. The emphasis placed on authority in the 21st century . The principle of unity of direction . A recipe for disaster in today's fast moving world . The five elements of management introduced by Fayol . Fayol's work on control...»
Our guarantee :
