Critical evaluation concerning the belief that Japanese forms of operations management are inappropriate to Western organizations
Synopsis abstract : «Introduction. Kaizen: A concept of Japanese management. The just-in-time philosophy . Total Quality Management. Problems with TQM. Conclusion. Bibliography....»
Risk management when dealing with foreign exchange (forex)
Synopsis abstract : «Introduction. What is risk management?. How to manage risks?. . Introduction to foreign exchange. A brief history of foreign exchange. Fixed and floating exchange rates. Exchange rate systems in various countries. Overview of foreign exchage...»
A business plan outlining an idea for the creation and running of a catering firm
Synopsis abstract : «Introduction. Strategies for running a catering firm. Market research. The purpose of starting up a catering company. Legal issues. The target market. Situation analysis. Key factors analysis. Key force analysis. The business plan. Objectives. The...»
Capital One: An analysis
Synopsis abstract : «Introduction. Critically evaluation of the business model and the information based strategy. An evaluation of Capital One's approaches to customer retention and customer termination. Capital One's approach to internal marketing. Evaluation of...»
Is mass marketing dead?
Synopsis abstract : «Abstract. Introduction. The history of mass marketing. The advantages and disadvantages of mass marketing. The fall of mass marketing. Market segmentation: The main competitor. The advantages and disadvantages of market segmentation. Other...»
What is 'Emotion Marketing'?
Synopsis abstract : «Abstract. Introduction. Definition. Concept. Strategy. Emotion marketing model-The value star. Implementation. Case example - Saturn. Use emotion to create interest. Make customers feel welcomed. Ensure buying experience pleasant and...»
Facilities management
Synopsis abstract : «Introduction. The first and foremost challenge for a construction project . Things to be taken into consideration. The problem of planning permission . Proper licensing. Appointing the professional design team . The laws . C...»
Neonate with severe Hypoxic-ischaemic encephalopathy
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A critical analysis of issues in nursing management
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Management of change: Water births
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The management of change in midwifery practice
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How does dietary status affect carcinogenesis?
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Customer relationship management in banks
Synopsis abstract : «Introduction to customer relationship management (CRM). The evolution of CRM. Concept of CRM. Role of CRM in banks. CRM's objectives in banking sector. CRM tools for banking. Analysis of the current banking scenario. Customer retention and CRM...»
Compensation structures for the better alignment of management and shareholder interests
Synopsis abstract : «Introduction. Topic Introduction. Importance of issue. Clarification of question and specific model company. Compensation options. Guaranteed salary â Benefits and downsides. Bonuses â Benefits and downsides. Stock...»
Customer perception towards Indian and Chinese goods
Synopsis abstract : «Introduction. Chinese aggression as a result of liberalization and the economic reforms. Advantage for India. Disadvantage for India. India's economic ties with China. Exim policy of India. Foreign Trade Policy. Changing international trade...»
Standard Chartered Bank and human resource management
Synopsis abstract : «Introduction. History of the Standard Chartered group. Vision. Business and strategy of Standard Chartered group. SWOT analysis. Strategy formulation and implementation process. What the company stands for. Policies of the bank. Code of conduct for...»
Entrepreneurship and the Indian retail industry
Synopsis abstract : «Introduction. Retail in India. Demographics and consumer behavior. Urbanization of population. Factors leading to a consumption boom. Entry strategies for the Indian retail market. Entry channels. Equity investment. Key challenges in the Indian...»
Job satisfaction at the Indian Oil Corporation Limited's refineries division
Synopsis abstract : «Introduction. Indian Oil Corporation Ltd's profile. Group of companies. Major achievements. The human resource department. Objectives, functions and responsibilities. Literature review on job satisfaction. Dual-factor theory by Frederick...»
The Fair Trade debate: pros and cons and future prospects
Synopsis abstract : «Introduction. Defining Fair Trade networks. Fair Trade: Key features. Greater acceptance of fair trade certified products in Western nations. The predominance of free trade dogma and agreements . Limited enthusiasm for fair trade...»
Satisfaction level of corporate women
Synopsis abstract : «Preface. Introduction. Objectives of the survey. Literature review. Methodology. Limitations in research. Findings. Women working in private and public sector respectively. Salary structure of 50 women. Ambition of working women. How women handle...»
Market Segmentation
Synopsis abstract : «Introduction. What is market segmentation?. The phases in marketing strategy. How market segmentation operates?. Bases of market segmentation. Geographic. Democraphic. Psychographic. Sociocultural. Benefits of market segmentation. What is hybrid...»
Sales and channel management at Larsen and Toubro Limited
Synopsis abstract : «Introduction. Objective of the study. The presence of Larsen and Toubro Limited . Research methodology. Data sources. An overview of the global welding industry. What is welding supply industry?. Current scenario in welding industry. What is profile...»
Determining the efficacy of training programs by establishing an appropriate evaluation procedure at hotels
Synopsis abstract : «Introduction. What is Human Resource (HR)?. What is Human Resource Development?. The features of Human Resource Management. What is Human Resource Planning?. Types of training methods. Evaluation of training. Training evaluation...»
Marketing strategies of IBM Global Service India
Synopsis abstract : «Introduction. Pre and post liberalization story. IBM's Global business services. IBM India's milestones . Objective of the study. Research methodology. Research design. Nature of data. Sampling technique. Justification for the topic. Literature...»
Sales and distribution of the products of Hyundai and Tata Motors
Synopsis abstract : «Introduction. Industry profile and the major players. Research methodology and limitation of the study. Importance of sales & distribution system. Background of the company. History. Years of establishment. Finance. Area of operation. Findings...»
Customer-buying behavior focusing on market segmentation in the insurance sector
Synopsis abstract : «Executive summary. Introduction to the industry. Marketing of insurance. Marketing mix policies. Research methodology. Title. Objective . Scope of the study. Significance of the study. Research design . Facts/findings. Data analysis and...»
Telecommuting: The future of work
Synopsis abstract : «What is telecommuting?. History. Historic origins. Modern day origins of telecommuting. Advantages. Workforce flexibility. Productivity. Savings. Better control. Work-Life balance. Better environment. Challenges. Autonomy and control. Co-ordination...»
Kaizen: The key to Japan’s competitive success
Synopsis abstract : «What is Kaizen?. The precursors of Kaizen. Training within Industry Initiative. PDCA or Schewart's Cycle. Quality circles. Origin of Kaizen. The Kaizen framework. Establishment of standards. Problem identification or improvement. Problem...»
Market research on customer satisfaction survey for Henkel (B2B)
Synopsis abstract : «Introduction. Problem definition. Problem. Rationale of the study. About company. Joint venture of the company. Anand Automotive System. Manufacturing locations. Manufacturing facilities. Product portfolio. Safety health environment & quality...»
The effectiveness of the training and development program conducted at EXL Service.com (I) Pvt Ltd
Synopsis abstract : «Introduction. A background study of EXL Services.com (I) Pvt Ltd. EXL as the fastest growing BPO. Other players in the BPO industries. Achievements of EXL. Historical background of EXL. Corporate of profile of EXL. Organization structure. EXL's...»
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