Industrial network: Providing specifically adapted products for customers

Business & market   |   Marketing   |   Presentation   |   05/17/2009   |   .doc   |   3 pages
Document abstract : «The economies of scale, defined as the reduction in cost per unit resulting from increased production realized through operational efficiencies, constitute one of the key goals for firms to improve their competitiveness. But this productive model...»

Synopsis abstract : «Introduction. Implication of standardization-differentiation . The standardization-differentiation challenge . Conclusion. Bibliography....»

Linguistic diversity in Europe: Strength or weakness?

Philosophy & literature   |   Linguistics   |   Case study   |   05/17/2009   |   .doc   |   5 pages
Document abstract : «In 1919, after many debates, the British Prime Minister David Lloyd George concluded that the Versailles treaty would be written both in French and English. Since then, English has imposed itself in diplomacy, economic exchanges, Medias and so on....»

Synopsis abstract : «Introduction. Preserving the European linguistic diversity . The recognition of twenty three official languages by the European Union . The unification of languages. Conclusion. Bibliography....»

Louis Vuitton Moët Hennessy (LVMH) in Asia

Business & market   |   Marketing   |   Presentation   |   05/17/2009   |   .doc   |   13 pages
Document abstract : «Louis Vuitton Moët Hennessy- is the world leader in the market of luxury products. Its net revenue in 2005 reached €14 billions and it employs 59 000 peole. As for its retail network, all over the world, more than 1700 shops have been opened....»

Synopsis abstract : «Presentation of the company . Overview of LVMH. The values of LVMH. Global strategy objectives. The 90's: A strategy of external growth. The turning point of the end of the 90's. A new strategic orientation. LVMH on the Asian market . External...»

The Alliance Theater : A case study

Business & market   |   Business strategy   |   Research papers   |   05/17/2009   |   .doc   |   54 pages
Document abstract : «Team Alliance initial objective is to focus on the key points that would help us gain more knowledge regarding the motivations and decision-making processes of the Alliance Theatre's 18-35 year old target market. Currently, Alliance Theatre's...»

Synopsis abstract : «Executive summary. Meeting with the client. Project description. Play description: Cuttin' up. Play description: Glengarry Glen Ross. Target market descriptio. The five C's: Company. The five C's: Competition . The five C's: Customers. The five C's:...»

Knowledge management at Siemens Spain

Business & market   |   Management   |   Term papers   |   05/17/2009   |   .doc   |   4 pages
Document abstract : «In this case of Siemens Spain, we can discover how a global company set up a knowledge management strategy to increase their benefits. This case is based on real information and explains how Siemens tried to find the best solution to share ...»

Synopsis abstract : «Introduction. Basic problem. Difficulties in improving the abilities of the employees. Typical process for the problems faced by Siemens. Creation of a workgroup . Investment in tools. Evaluation and evolution . Recommendation and...»

Managing people in a cross-cultural context

Business & market   |   Management   |   Term papers   |   05/17/2009   |   .doc   |   7 pages
Document abstract : «My company, REN, is a small company headquartered in Copenhagen. It is a new Japanese owned event company. It employs 50 people. The company has experienced problems with team building during its previous events because of the multinational nature...»

Synopsis abstract : «Introduction. Summary. Meaning of a team. Creation of formal work groups. Things to be considered when building a team. Cross cultural environment and teams. The effectiveness of a team. Meaning of culture. Importance of culture. Hofstede's four...»

Negotiation dynamics: Bouygues Vs Propriétés Privées

Business & market   |   Business strategy   |   Presentation   |   05/17/2009   |   .doc   |   4 pages
Document abstract : «To do this assignment I have chosen to take a case that I recently came across at my work. I currently work in a real-estate agency as a marketing manager. In my work, I am in charge of the marketing of the company and I am in charge of finding new...»

Synopsis abstract : «Introduction. Presentation of the 2 companies. Proprietes Privees. Bouygues Real-Estate. Preparation of the negotiation. Objectives. Information. Concessions. Variables. Strategy. Team work. The negotiation. Offer of Bouygues. Answer of Proprietes...»

Cross cultural management (2006)

Business & market   |   Management   |   Term papers   |   05/17/2009   |   .doc   |   7 pages
Document abstract : «Thanks to the new communication technologies of the 20th century, big firms have moved from local or national market to international markets. Most of the important national firms have perceived foreign markets as new opportunities to increase their...»

Synopsis abstract : «Introduction. PSA: An analysis of the French multinational firm. The introduction of PSA in Chinese market. Demographical researches . Market study. The quality of the products. Conclusion. Bibliograph...»

Tobacco marketing in the contemporary world

Business & market   |   Marketing   |   Term papers   |   05/17/2009   |   .doc   |   8 pages
Document abstract : «After being brought back from the New World it was cultivated first in Portugal during the 16th century, then tobacco gradually become a product of mass consumption all around the world, passing from the status of a medicinal plant at the beginning...»

Synopsis abstract : «Introduction. The changes of mentalities: A matter of public health. Tobacco kills. Responsible firms. Marketing facing the change in mentalities. Advertising before the new legislation. Nonetheless, advertising has become far more restricted by new...»

Global business and innovation: The case of Belgacom TV

Business & market   |   Business strategy   |   Term papers   |   05/17/2009   |   .doc   |   14 pages
Document abstract : «In the general context of globalization, "innovation is the key element in providing aggressive top-line growth and for increasing bottom-line results". This is deeply anchored in the companies' daily life and golden rule of success. Programs of...»

Synopsis abstract : «Introduction to Belgacom TV. Overview of the company . Belgacom's philosophy of innovation. Theoretical approach of 'Belgacom TV' innovation. Presentation of Belgacom TV. Motivation and process behind Belgacom TV. Theoretical reason to...»

Creative approaches: DACIA

Business & market   |   Marketing   |   Term papers   |   05/17/2009   |   .doc   |   5 pages
Document abstract : «DACIA simply wanted to show the blatant truth to people, since this truth can be easily proven by a fact: the Logan is the cheapest car available on the market. Here, tt just requires a standard animation, followed by the final message, the price...»

Synopsis abstract : «Straight forward factual message. Reasoning. Assessment. Demonstration. Reasoning. Assessment. Comparison. Reasoning. Assessment. Problem solution. Reasoning. Slice of life. Reasoning. Assessment. Spokesperson or...»

Operations and supply chain management: The case of Fermob, outdoor lounge

Business & market   |   Management   |   Term papers   |   05/18/2009   |   .doc   |   6 pages
Document abstract : «We chose to study the supply chain of Fermob whose headquarters and factory are located in Thoissey near Belleville in Ain (half an hour North from Lyon). Fermob's mission is to design and make outdoor furniture which decorates the garden in a...»

Synopsis abstract : «Introduction. Fermob presentation. Philosophy and segment. Growth management. Business strategies. Human resource. The supply chain. Product range. Conclusion....»

Maverick Energy Group: Company profile

Business & market   |   Business strategy   |   Term papers   |   05/20/2009   |   .doc   |   18 pages
Document abstract : «Maverick Energy Group, is a rapidly growing US independent currently positioned to benefit from the current rise in both oil and natural gas prices. Declining production and depletion of existing reserves within the United States is causing...»

Synopsis abstract : «Executive summary. Mission. The market . Company overview. Technology and services. Philosophy. Location. Ownership. Strategic alliances. Maverick management. History. The maverick system. Risks and opportunities. Business...»

Overview of a planned 5-10 MW CBM fired pilot power project

Business & market   |   Business strategy   |   Presentation   |   05/20/2009   |   .ppt   |   69 slides
Document abstract : «This presentation is based on the company Optim Energy. The trend of the presentation will be a beginning with who Optim Energy is, followed by what the project is all about and why they chose the Princeton area. Next will be a description of what...»

Synopsis abstract : «Overview of a planned 5-10 MW CBM fired pilot power project. What is Coal Bed Methane?. How prevalent is the presence of CBM/CMM resources worldwide?. Why should Canadians take notice?. What does a typical CBM development entail?. An overview of...»

An overview of job satisfaction theories

Economics & finance   |   Human resources   |   Term papers   |   05/20/2009   |   .doc   |   12 pages
Document abstract : «The relationship between man and work has always attracted the attention of philosophers, scientists and novelists. A major part of man's life is spent at work. Work is a social reality and social expectation to which men seem to confirm. It not...»

Synopsis abstract : «Introduction. Job satisfaction: definition. Sources of job satisfaction . Wages. Nature of work. Promotions. Supervision. Work group. Working conditions. Theories of job satisfaction. Herzberg's Two Factor theory. Maslow's need hierarchy and...»

Efficiency of tele-marketing activities and its viability

Business & market   |   Marketing   |   Term papers   |   05/20/2009   |   .doc   |   24 pages
Document abstract : «Banking regulation Act of India, 1949 defines banking as: ''accepting, for the purpose of lending or investment of deposits of money from the public, repayable on demand or otherwise and with drivable by cheque, draft, and order or...»

Synopsis abstract : «Introduction. The nationalized banks. MNC's banks in India. Marketing of banking products. Industry profile of ABN AMRO. The three global strategic business units. Consumer & commercial clients . Private clients & asset management...»

The market analysis of Reva (India)

Business & market   |   Marketing   |   Market study   |   05/20/2009   |   .doc   |   28 pages
Document abstract : «At recent rates of production, proven world petroleum reserves world last about 40 year and also there isn't enough pinesap in the world to meet the demand for fuel. Petroleum will become scarcer and much more expensive, providing further impetus to...»

Synopsis abstract : «General introduction. Background of the study. Reva Electric Car (Pvt) Ltd. Background of the company. Marketing management ? Philip Kotler. Operational Definitions. Organization hierarchy. Functional department of the organization. Analysis and...»

A study on the balanced scorecard as an effective performance management system

Business & market   |   Management   |   Term papers   |   05/21/2009   |   .doc   |   9 pages
Document abstract : «The balanced scorecard is a strategic planning and management system used to align business activities to the vision and strategy of the organization. In other words, it translates the vague statements and undefined aspirations of a company's vision...»

Synopsis abstract : «Introduction: What is Balanced Scorecard?. History. Methodology. Kaplan & Norton's model. 2nd Generation model. 3rd Generation model. 4th Generation model. Uses of the balanced scorecard. How to implement. Criticisms. Critical factors for...»

A study on Ramee guestline hotel

Business & market   |   Business strategy   |   Term papers   |   05/21/2009   |   .doc   |   35 pages
Document abstract : «One of the biggest challenges facing a marketing researcher is converting a complex set of data to a form that can be read and understood quickly by executives, managers and other employees who will make decisions from the research findings. This...»

Synopsis abstract : «Introduction/executive summary. Industry profile. Introduction. Origin of the hospitality industry. Introduction to hotels. Growth and development of hotel industry. Classifcation of hotels. Present scenario of the hotel industry in India. Prospects...»

Sensitivity analysis of the fertilizer industry

Business & market   |   Business strategy   |   Research papers   |   05/21/2009   |   .doc   |   71 pages
Document abstract : «Crude Oil is one of the most important sources of energy for a country. The prices of crude oil depend on many factors like Supply restrictions by Oil producing nations, demand for oil, uncertainties like war in the middle east and also the...»

Synopsis abstract : «Introduction to fertilizer industry. The basic understanding of crude oil. What is energy?. World's major sources of energy. What is crude oil?. Types of crude oil. Primary energy consumption in India. An overview of crude oil producing regions. Oil...»

A survey on labor welfare at Alstom

Business & market   |   Human resources   |   Research papers   |   05/22/2009   |   .doc   |   42 pages
Document abstract : «The principal resources of an organization are the people. Managing its people is the most important aspect of managing an organizing. People at work comprise a large number of individuals of different sex, age, socio-religious group and different...»

Synopsis abstract : «Introduction. Definition. Concept. Evolution and growth of labor welfare in India. Theories of labour welfare. Administration of welfare facilities. An overview of the factories act 1948. Labour welfare measures practised at Alstom. Review of...»

A study on GE's business strategy

Business & market   |   Business strategy   |   Research papers   |   05/22/2009   |   .doc   |   40 pages
Document abstract : «GE Lighting is a leading supplier of lighting products for global consumer, commercial and industrial markets. Products include incandescent, fluorescent, high-intensity discharge, halogen and holiday lamps, along with portable lighting fixtures,...»

Synopsis abstract : «Executive summary. The lighting industry. History of light. Lighting: The last one hundred years. Organization profile. History of General Electric . About GE: A six sigma company. GE global businesses. About GE lighting. Product...»

A study on the recruitment and selection process in organizations

Business & market   |   Human resources   |   Research papers   |   05/22/2009   |   .doc   |   34 pages
Document abstract : «"Management is the art of getting things done through people" :Mark Parker Follet. The above quote implies management to be a process of planning, organizing, leading and controlling all other organizational resources to achieve the stated...»

Synopsis abstract : «General introduction . Recruitment and selection. Defining the requirements of the job. Job description. Person specification. Physical requirements of the job. Analysis of recruitment strengths and weaknesses. Sources of...»

Business community and automation of business processes

Science & technology   |   Business strategy   |   Research papers   |   05/22/2009   |   .doc   |   36 pages
Document abstract : «The goal of this study was to understand the needs of business community for the automation/computerization of business processes and the level of automation that exists in business. The data was collected using a structured questionnaire through a...»

Synopsis abstract : «Introduction. Neotecra India pvt. Ltd in New York. Organization's mission . Neotecra's value addition . SME's business solutions. The list of products offered by Neotecra India Pvt.Ltd . Indian software industry. Domestic software...»

Knowledge management in organizations

Business & market   |   Management   |   Term papers   |   05/23/2009   |   .doc   |   7 pages
Document abstract : «Knowledge management refers to the conscious, systematic, and organized activity of an enterprise in comprehensively gathering, organizing, analyzing, and sharing knowledge to further its goals. It comprises a range of practices that identifies,...»

Synopsis abstract : «An introduction to knowledge management. The need for knowledge management. History. Strategies . Push strategy. Pull strategy. Approaches and methods. Techno-centric approach. Organizational approach. Ecological approach. Barriers. Cultural...»

A study on the aircraft design center

Business & market   |   Management   |   Research papers   |   05/26/2009   |   .doc   |   54 pages
Document abstract : «It is the employees who have to take up the challenging assignments and help the company march forward. Thus it is very essential to have good Industrial Relations. Participative Management is one such system that helps in preserving amity and good...»

Synopsis abstract : «Introduction. The roots of HRM. The behavioral science movement. The organization development (OD) movement . Industrial relations. Meaning and definitions of participative management. Overcoming the barriers (Techniques to improve...»

A study on the E-Brands and case studies of Amazon.com, Boo.com & Gap

Business & market   |   Business strategy   |   Research papers   |   05/26/2009   |   .doc   |   57 pages
Document abstract : «Over the past few years, there has been an explosion in the online world - an explosion that is also a harbinger of how business will operate in the future. Supply chains are being rethought, products and services reconfigured, and business models...»

Synopsis abstract : «Introduction. Statement of the problem. Need for the study. Objectives of the study. Research methodology. Academic research. Secondary data. Hypothesis (Framework). Methodology assumption. Method of collection. Type of data used. Sample size. The...»

A study conducted on executive perception towards organization environment in a firm

Business & market   |   Human resources   |   Research papers   |   05/26/2009   |   .doc   |   58 pages
Document abstract : «The origin of organization has been spontaneous. It came into existence in the early stages of human evolution when persons began to co-operate and combine together to achieve a common goal. A sound management is based on proper organizational...»

Synopsis abstract : «...»

A study on customer perception and demand for LCD projectors

Business & market   |   Marketing   |   Research papers   |   05/26/2009   |   .doc   |   15 pages
Document abstract : «A market consists of all the potential customers sharing a particular need or want who might be willing or able to engage in exchange to satisfy that need or want. Thus, the size of the market depends on the number of people who exhibit the need...»

Synopsis abstract : «Introduction to marketing. Key concepts of marketing. Needs and wants. Organizational concepts to carry out the marketing activity. Product life cycle. Industry profile . History. Growth. Objectives of the study. Data collection methods. Data...»

Corporate gifting: An overview

Business & market   |   Management   |   Term papers   |   05/26/2009   |   .doc   |   7 pages
Document abstract : «The complexity of management decision-making has greatly increased during recent years throughout the world. This is especially true with respect to the marketing activity is located at the interface between the firm and every changing environment,...»

Synopsis abstract : «Introduction to market and marketing. Marketing research. Consumer behavior and modern market. Major factor influencing consumer behavior. How buyers perceive themselves and products they buy. Industry profile. International gift giving...»

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