Corporate culture

Type :

Presentation

Pages :

5 pages

Format :

.doc

Published date :

01/15/2009

$ 10.95 Add to cart

Summary :

 
 

Table of Contents Corporate culture Table of Contents

 
  1. Introduction - Management of culture.
  2. Beyond the surface level in an organization.
    1. Example of Nadja Sorgade.
  3. Change of culture.
  4. Considering organizations as unique entities.
    1. Culture management.
  5. Relationship between identity and culture.
  6. Relationship between culture and autonomy.
  7. Conclusion.
  8. References.

Abstract

culture appears for many managers as a quite simple deal: it corresponds to what the company stands for, its "identity", being widespread in the organization, easy to manipulate and to embed, a tool for making all the stakeholders going in the same direction. It's labeled the "Managerially-led Unitary and Unique culture - MUUC" by Alvesson (2002:171). As a consequence, culture is often linked to the missions' statement, management slogans or motto. This vision, however, is quite distorted. culture differs from this mindset in a lot of ways and is much more subtle and invisible in the way people work (Alvesson, 2007, LU lecture). Before talking about management of culture, we need to rethink the organization and think culturally in order to have a fresh look on how organizations work and to understand culture as being 'a system of meanings and symbols shared by members of a collective' (Alvesson, 2007, LU lecture). culture is thus a paradigm which can be used to see how organizations work.

See similar documents : Business strategy

1
 
Corporate Corruption: Culture of Enron

School essay  |  09/12/2007   |  en  |  .doc  |  4 pages

2
 
Corporate culture

Presentation  |  01/15/2009   |  en  |  .doc  |  5 pages

3
 
Corporate culture and intercultural management

Presentation  |  01/20/2009   |  en  |  .doc  |  32 pages

4
 
Nokia's corporate communications

Presentation  |  01/12/2009   |  en  |  .doc  |  6 pages

5
 

Latest in the category : Business strategy

1
 
K-Swiss Inc: Case study

Case study  |  11/01/2009   |  en  |  .doc  |  7 pages

2
 
Case study: Restructuring Exide

Case study  |  10/31/2009   |  en  |  .doc  |  8 pages

3
 
The BMW group - Surviving the bust

Term papers  |  10/30/2009   |  en  |  .doc  |  10 pages

4
 
Apple Inc: Building a corporation the Apple's way

Term papers  |  10/30/2009   |  en  |  .doc  |  16 pages

5
 
Determination of hire charges on mobile equipment of MSG (mechanical) for external business at Tata steel

Research papers  |  10/29/2009   |  en  |  .doc  |  45 pages

Most downloaded in the last 30 days : Business strategy

1
 
Telepizza

Case study  |  01/16/2009   |  en  |  .doc  |  3 pages

2
 
Starbucks France: SWOT analysis

Term papers  |  05/17/2009   |  en  |  .doc  |  3 pages

3
 
Lockheed Martin Corporation: Strategic analysis

Case study  |  06/04/2009   |  en  |  .doc  |  23 pages

4
 
Total Quality Management and Toyota

Case study  |  10/23/2007   |  en  |  .doc  |  3 pages

5
 
DuPont Auto Refinishes India Pvt Ltd

Research papers  |  08/28/2009   |  en  |  .doc  |  23 pages

Change Currency

Content partner :

pencil image Acepublisher.com is a pioneer in validating and publishing top quality content.
Level :General public

From the same author :

The French energy market

Term papers  |  09/30/2009  |  us  |  .doc  |  8 pages

Delocalization: Advantages, inconveniences and consequences

Term papers  |  09/29/2009  |  us  |  .doc  |  10 pages

Strategic management in an organization

Term papers  |  09/29/2009  |  us  |  .doc  |  14 pages