Cradle to Cradle Design
Summary :
Table of Contents
- Why our current economic model is unsustainable
- A strained planet
- Consumers at risk
- One reason: The unplanned industrial revolution
- Why eco efficiency alone is not the solution
- What eco efficiency is
- Less bad is not good
- How C2C draws on nature to fix our model
- Nature as a source of inspiration for design
- Eco effectiveness rather than eco efficiency
- When waste equals food
- Whole system thinking
- When growth becomes restorative
- How to apply C2C to product design
- Eliminating the concept of waste
- Biological and technical cycles and nutrients
- The ABC-X List
- Three categories of products
- C2C in action: Herman Miller and the Mirra Chair
- HM and the environment: a firm commitment
- Thinking about the next step: The rise of the C2C idea
- Implementation of C2C
- Measuring results
- C2C: The next industrial revolution?
- Potential benefits for companies implementing C2C
- Potential challenges for companies implementing C2C
- Conclusion
- Exhibits
Abstract
In March 2005, the UN released its Millennium Ecosystem Assessment , the first comprehensive scientific audit of the state of the planet. Completed over four years by 2,000 experts, the survey demonstrates that economic activity has destroyed 60% of the Earth's life-supporting ecosystems, threatening humanity's ability to sustain its standards of living. Thus, even though the Industrial Revolution has brought about a tremendous rise in the standards of living of most in the Western World, and although globalization is spreading this wealth to an increasing number of people in the developing world, a growing number of worrisome environmental trends suggest that our current economic model is not sustainable in the medium- to short- run.
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