Indian electricity, potential market research, doing business in the Indian Subcontinent

Business & market   |   Marketing   |   Presentation   |   01/19/2009   |   .doc   |   5 pages
Document abstract : « 3. Customer support and service standards are becoming crucial determinants of customer loyalty in all high value goods and in institutional sales. ...»

Synopsis abstract : «Doing business in the Indian Subcontinent.. Relevant countries for staring business in Indian Subcontinent.. Establishment plan strategy for entering the market.. Marketing plan strategy for doing business.. Plan strategy evaluation for cost &...»

Starbucks Corporation

Business & market   |   Business strategy   |   Presentation   |   09/25/2008   |   .doc   |   15 pages
Document abstract : « This brand image is a key reason for Starbucks success over past decades; building customer loyalty, increasing word of mouth, thus increasing revenue. ...»

Synopsis abstract : «Executive summary.. Starbuck's corporation.. Company overview.. History.. Present.. Trends.. External analysis.. Social demographic trends.. Economic climate.. International events.. Technological change.. Legal/Political conditions.. Cultural...»

Direct marketing

Business & market   |   Marketing   |   Term papers   |   04/08/2009   |   .doc   |   28 pages
Document abstract : « With customer loyalty on the wane and costs of marketing increasing, firms margins have come focused and targeted than conventional or general marketing. ...»

Synopsis abstract : «Introduction. What is direct marketing. Key differences between general marketing and direct marketing. Role of direct marketing. Advantages of direct marketing. Disadvantages of direct marketing. What is database marketing?. development of database...»

Identifying a customer: Bharti Broadband Networks Limited

Business & market   |   Marketing   |   Indian project   |   05/27/2009   |   .doc   |   38 pages
Document abstract : « The aim of these systems is to assist in building lasting customer relationship-to turn customer satisfaction into customer loyalty. ...»

Synopsis abstract : «Introduction. All about broadband. Company profile. About Bharti. Focus. Why is Bharti a specialist. Product information: Broadband interactive terminal. Features . Research methodology. Primary data. Secondary data. Internet Page accelerator (IPA)...»

The Magazine Press in Britain

Philosophy & literature   |   Literature   |   Research papers   |   05/17/2007   |   .doc   |   4 pages
Document abstract : « They may include: providing product information for the reader where products and services may be complex, promoting customer loyalty and enhancing brand image ...»

Synopsis abstract : «Introduction. An industry characterised by its dynamism and diversity. A thriving sector. A variety of publishers and publications. An overview of the different types of magazines . Women and men's magazines. TV listings. Customer...»

Forecasting in a travel agency - Flaws and improvements

Business & market   |   Business strategy   |   Research papers   |   04/28/2008   |   .doc   |   9 pages
Document abstract : « Otherwise penalty fees are involved and customer satisfaction and loyalty are at stake. Demand Enhanced customer loyalty. Enhanced ...»

Synopsis abstract : «Abstract. The travel agency. The core processes of the travel agency consist of. Forecasting needs and current practices. Seasonality feature. Trend feature. Business cyclicality feature. Demand for hotel reservations. Demand for holiday packages...»

Conceptual framework of CRM in hotels

Business & market   |   Management   |   Term papers   |   04/08/2009   |   .doc   |   19 pages
Document abstract : « However, due to the intrinsic nature of the service industry, customer relationships are critical to ensure customer loyalty. This ...»

Synopsis abstract : «Abstract. Origin of customer related management (CRM). A framework on the customer relationship management. Status of customer relationship management in India. The five strategies for practicing relationship marketing. Organising Customer...»

Apple computers

Business & market   |   Business strategy   |   Presentation   |   07/20/2008   |   .doc   |   3 pages
Document abstract : « It seems that despite its strong customer loyalty and its world renowned quality, it is only able to obtain a small percentage of the market, leaving the rest ...»

Synopsis abstract : «Increasing profitability.. Strategies to position product.. Brand equity.. Sales of Apple products.. The issue that Apple will face in the future. . Possible solution to Apple's market share and advertising.....»

An analysis of cost-accounting in Starbucks Coffee Company

Business & market   |   Business strategy   |   Presentation   |   05/29/2009   |   .doc   |   8 pages
Document abstract : « parties. Customers To ensure customer loyalty, marketing techniques such as granting of coupons to frequent customers should be made. A ...»

Synopsis abstract : «Introduction. History of Starbucks. Current market threats and issues faced by Starbucks. Analysis of the financial statements published by Deloitte & Touche. Flexible budget for Starbucks. Conclusion and recommenda...»

Tourism in Nord-Pas-De-Calais: Evaluation and recommendations

Business & market   |   Business strategy   |   Term papers   |   05/14/2009   |   .doc   |   18 pages
Document abstract : « An increase of 10% would be achieved by the development of existing customer loyalty and the attraction of new customers. - Support ...»

Synopsis abstract : «Introduction. Geography and demography. Destination. Attractions. Access. Amenities and ancillary services. The community. Destination competitiveness . Economic overview. The demand. The economic weight . Management in the destination. The regional...»

Change Currency