Customer satisfaction level towards American Express in India
Synopsis abstract : «Introduction. Industry profile: American Express Bank. American Express Bank in India. Areas of business. Products and services. Brains behind American Express Bank. Functional areas. Policies. Organizational chart. Competitors of American Express...»
Employee training and development
Synopsis abstract : «Conceptual framework. Introduction. Concept and nature of human resources management. Objectives of human resources management. Importance of HRM. Features of Human Resources Management. A part of management discipline. As a process. As a continuous...»
Financial services through non branch delivery channels
Synopsis abstract : «An overview of banking. Revolution in the banking industry. Indian banks cash in on delivery channels. Understanding the psychology of the customer. Using technology for serving customers. Objective of the study. Reseach methodology. Review of...»
The importance of CRM in the insurance sector
Synopsis abstract : «Introduction. CRM in the insurance sector. Steps in the CRM process. Identifying the most potential customer. Understanding the needs and buying patterns of customers. Interacting with them so as to meet their expectations. The purpose of...»
A survey on recruitment advertisements
Synopsis abstract : «Introduction. Advertising mix factors. Advertising budget. Mudra Communications Pvt Ltd . Values. Services. Public relations. Activities of horizons . Advertising archives. Digital consultancy for brands. Business referrals. Organizational...»
A closer look at Covansys with special reference to ITES sector in India
Synopsis abstract : «Introduction. Organizational study. Study of the problem. Some of the leading players of the industry. About Covansys. Mission. Values. Awards and certification. SWOT analysis. Service categories and core competencies . Covansys' focus. The key...»
Business analysis of Air Deccan (Now Kingfisher Red)
Synopsis abstract : «Introduction. Iindustries classified with service sector . Nationalization of airlines . Open-Sky Policy . Airport . Infrastructure . Classification. Early history. Top management. Product/service profile. Pre-flight service. In-flight...»
Money and transaction over the internet: Online banking
Synopsis abstract : «Introduction. Role of Internet in the global banking sector. Electronic revolution . How does online banking work?. Advantages of online banking. Disadvantages of online banking. Online banking as for one stop bill payment. Buidling security for...»
The importance of plastic money in today's scenario
Synopsis abstract : «Introduction. Age of plastic money. Investment avenues. The origin of credit cards. History of credit cards. The functions of credit cards. Salient features of credit cards. Advantages and disadvantages of credit cards. Major types of credit...»
Evaluation of print media as a medium of advertising with respect to consumers and advertisers
Synopsis abstract : «Introduction . Scope of the study. Research methodology. Marketing strategies. The National Plan Strategy. The Key Market Plan Strategy. The Skin Plan Strategy . Media. Types of media. Difficulties in selecting media types. Industry profile of print...»
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