Customer perception towards Indian and Chinese goods
Summary :
Table of Contents
- Introduction
- Chinese aggression as a result of liberalization and the economic reforms
- Advantage for India
- Disadvantage for India
- India's economic ties with China
- Exim policy of India
- Foreign Trade Policy
- Changing international trade dynamics
- Exports promotion capital goods scheme
- Procedural simplification and transaction cost
- Objectives of the study
- Research methodology
- Literature review
- Findings
- Analysis
- Conclusion
- Bibliography
Abstract
Closely following the liberalization and the economic reforms, India is witness to an important event: the 'chinese Aggression' of a different order in the form of entry of chinese goods at a price which sends heart attack signals to many indian organizations. A wristwatch for Rs. 10, a washing machine for Rs. 1250, a ceiling fan for Rs. 75, a mixer grinder for Rs. 350. The price list is up in many places. What was once believed to be a rumor turns out to be true when the customers report that they have actually purchased these articles at these prices. Can one believe it? Whether one believes it or not, there are a lot of issues raised. One major question raised is: can China really offer these products at such a price? What about the quality aspect? Is China trying to dump inferior goods at a cheap rate? Is this a temporary phenomenon or is it going to last long? If it is going to last long, what will happen to the indian goods and indian organizations? Can China be prevented from dumping the goods into the indian market?
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