E-Commerce- Compufirst analysis

Since the 90's, Internet does not stop developing. Today, the majority of the population is connected. More devices are able to connect to the Internet and the computer is not essential any more. The ubiquity of the web generated new trends and the possibility of purchasing directly on-line is a part of it (Holton, 2009). The purchase of a television or shoes has considerably evolved in ten years. Now, you do not need to move to compare and buy products, thanks to the Internet access and a bank card, now everything is possible on-line wherever you are.
Here is a definition of E-Commerce:

"E-commerce is a modern business methodology that addresses the needs of organizations, merchants, and consumers to cut costs while improving the quality of goods and services and increasing the speed of service delivery, by using Internet" (Goel, 2007)
The amount of Web sites specialized in the e-commerce is constantly increasing. No matter what you are looking for, everything is on the Internet. Amazon or eBay, although proposing a different system of sale, stay among the most known web sites. All these web sites are putting together three big categories:
-B to C: or Business to Consumer. Currently, they are the most frequent web sites (i.e.: Amazon).
-C to C: or Consumer to Consumer. They are very fashionable, because cheaper for the consumer. It's a good way to buy and/or sell products easily on Internet (i.e.: Gumtree).
-B to B: or Business to Business. They represent a niche and are less known from the general public. The sale prices are often more expensive and the services are more adapted to the companies (i.e.: Misco).

[...] Partnerships with the manufacturers allow the Sales Representatives of Compufirst to do special training courses and so to obtain certifications. The latter will afterwards allow a better advice to the customers to strengthen the brand image of Compufirst. Strategic Diagnosis External Diagnosis Compufirst Microenvironment Competitors: Today, the competition is very strong on the E-Commerce sector. Numerous players are present, offering more and lower price products. Nevertheless, the IT BtoB sector on which Compufirst is situated is less competitive than the BtoC one. [...]

[...] But for the last point, Compufirst has not the competent developers required. Compufirst can work with Aquafadas (www.aquafadas.com), a French company specialized in the development of applications for iOS, Windows Phone and Android. Compufirst can also propose a free SMS service which informs the customer when his order is dispatched. Here is a summary of the tasks to achieve: - Elaboration of a platform of on-line follow-up on the Web site of Compufirst. - Optimization of the Web site of Compufirst in mobile version. [...]

[...] Compufirst has to find a definitive solution to resolve the problem in an efficient way. The use of a reliable tool is necessary and the PDCA seems to be the most appropriate. PDCA The PDCA is a simple process for the problem resolution in companies. It has been elaborated by Dr. W. Edwards Deming (Zuzelo, 2010). Sandrine Quesnel (No Date) describes the four steps of the PDCA: - Plan - Do - Check - Act Each of these steps is divided in subtasks and it is crucial for Compufirst to correctly follow all the process to eradicate the problem. [...]