Football and globalization
Synopsis abstract : «Introducton. Globalization and creation of a football market. Globalization of the players. Internationalization of career plans. Globalization of funds and rule of money. Globalization of economic and sportive stakes in football. Toward a global...»
Visions of America
Synopsis abstract : «Introduction.. Americanization.. Tom O'Dell's view.. Measurement of such an influence.. Globalisation and Americanization.. Elements of America.. The McDonalds.. McDonalds is a great trans-national firm.. The TV sh...»
The strategy of Coca-Cola in China
Synopsis abstract : «Introduction. Coca-Cola's return journey to China. Amazing debut (1927-1948). Arduous return (1970-1980). Coca Cola company strategy in China. Reminder: Coca-Cola company's international strategy. A specific production model. An expansive trade...»
Political governance and corporate governance
Synopsis abstract : «Introduction.. Political and corporate governance: Similarities.. The term 'governance'.. Simultaneous evolution.. The entrepreneur and the Industrial Revolution.. The apparition of the shareholder and the parliamentary government.. Managerial...»
A study on the E-Brands and case studies of Amazon.com, Boo.com & Gap
Synopsis abstract : «Introduction. Statement of the problem. Need for the study. Objectives of the study. Research methodology. Academic research. Secondary data. Hypothesis (Framework). Methodology assumption. Method of collection. Type of data used. Sample size. The...»
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