The impact of advertisement on the buying behavior with reference to the consumer durables
Synopsis abstract : «Introduction. Theoritical background of the study. Advertising and advertisements. Advertisers. Advertising agencies. Support organization. Media. Consumers. Advertising as marketing tool. Role of advertising in modern business world. Industry...»
A closer examination of the phenomenon of globalization and its affect on India
Synopsis abstract : «Introduction of globalization. History and issues of globalization. Impact of globalization on economies. Impact of globalization on India. Gateway of India's globalization. Globalization [e] legal regulation. Role of technology. Globalization [e]...»
Working capital management
Synopsis abstract : «Introduction. Definition of working capital. What is working capital management?. Review of the literature. About working capital and the market. Calculations for working capital. Management of working capital. Concepts of gross working...»
A study on the various sources of finance
Synopsis abstract : «Introduction. Several reasons to study finance. Different sources of long term funds. Equity share capital. Rights of shareholders. Advantages of equity share financing. Limitations of equity share financing. Preference share capital. Advantages and...»
All you wanted to know about HDFC and Standard Life Insurance
Synopsis abstract : «Introduction. Company profile. Corporate profile. HDFC and its group companies. Insurance plan and compara. HDFC market review. Key terms. Major competitiors. Research methodology. Data analysis. Conclusion and recommendation of the reserach. SWOT...»
Effect of change in Basel standards in the Banking Industry
Synopsis abstract : «Introduction. The concept of Basel-III norms in Indian banks. Research methodology. An abstract of market discipline. Data analysis and presentations. List of tables. Scheduled commercial banks. Capital adequacy ratio â€" Scheduled commercial...»
Managing customer relationship and their financial aspects: Standard Chartered India
Synopsis abstract : «Executive summary. Project objective. Introduction. History. About the product. About services. Theoretical background. Research methodology. Rational. Research questions. Findings and analysis. Savings account [e] competition. Recommendations. SWOT...»
The importance of soft skills in the service sector: An analysis
Synopsis abstract : «Introduction. Importance of soft skills. Discipline and perseverance. Reading skills. Negative thinking. Communication and interpersonal skills. Presentation skills. Voice. Body language. Active listening. Time management and effort...»
An analysis of the Indian retail industry
Synopsis abstract : «Introduction. An overview of the global retailing industry. Emergence of the supermarket. Technological edge. Saturated home markets. World's top 15 retailers. The globalization of the Indian economy. Organized retailing in India. Retailing in...»
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