Fundamentals of retailer relations
Synopsis abstract : «Introduction. Market. Buyer behaviour. Factors influencing buyer behaviour. Impact of information on buyer behaviour. Socio - cultural environment: Buyer behaviour. Influence of the intimate group on buyer behaviour. Influence of the broad social...»
Lowe's companies inc.
Synopsis abstract : «There are two types of Lowe's stores.. Some Financial Ratios.. Looking at the Total Asset Turnover.. The stock performance of Lowe's Inc. as of May 6, 2008 (table).. Decision Matrix.. Price-Equity Ratio and Stock Prices.. Financial...»
Amazon.com: Case study
Synopsis abstract : «Introduction. Mission statement & company social responsibility. Company stakeholders. Analysis of remote external environment. SWOT analysis of Amazon.com. Short-term strategic recommendations. Conclusi...»
Green or environmental logistics
Synopsis abstract : «Introduction.. Supply chain and environmental issues.. The EU programs.. The three hypotheses.. The implementation of green logistics.. Implementing reverse logistics.. Conclusion.. Bibiliography.....»
A detailed look at brand management
Synopsis abstract : «Executive summary. Introduction to brands. History of brands. What is branding?. Why is it important to develop a brand for a product or service?. Differentiation . Conveys value. Builds brand loyalty . Builds pride . Brand extensions. Advantages of...»
An analysis of the Indian retail industry
Synopsis abstract : «Introduction. An overview of the global retailing industry. Emergence of the supermarket . Technological edge. Saturated home markets. World's top 15 retailers . The globalization of the Indian economy . Organized retailing in India . Retailing in...»
A study on the E-Brands and case studies of Amazon.com, Boo.com & Gap
Synopsis abstract : «Introduction. Statement of the problem. Need for the study. Objectives of the study. Research methodology. Academic research. Secondary data. Hypothesis (Framework). Methodology assumption. Method of collection. Type of data used. Sample size. The...»
The importance of soft skills in the service sector: An analysis
Synopsis abstract : «Introduction. Importance of soft skills. Discipline and perseverance. Reading skills. Negative thinking. Communication and interpersonal skills. Presentation skills. Voice . Body language . Active listening . Time management and effort...»
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