How Air France could be differentiated from low-cost carriers?

Type :

Presentation

Pages :

5 pages

Format :

.doc

Published date :

01/15/2009

$ 10.95 Add to cart

Summary :

 
 

Table of Contents How Air France could be differentiated from low-cost carriers? Table of Contents

 
  1. Introduction.
  2. Review of airline business.
    1. Types of airlines.
  3. Understanding the business.
    1. The core and the secondary expectations.
  4. Different ways of development.
  5. Conclusion.
  6. References.

Abstract

The objective of this investigation project is to show, analyse and discuss about the way that air france would fight against low-cost carriers in the same market. In our contemporary world, the airline industry is one of the most important tools in globalization, making possible travels and communications. After the 11th September 2001 the airline industry had several changes. It needs to reinforce its place in the market because of this event the global image of the market had been injured. Business generally travellers are influenced by airport commodities, service on board, and convenience of timing whereas leisure travellers are influenced by price and airport convenience. A third sector exists: charter travels, it can be assimilated in leisure segment. This segment is working linked to travel industry, and according to the official report from DGAC (2005) (French civil aviation authority) the traffic involved is less and less important, and it can be easily assimilated in leisure segment. Thanks to Porter's forces (1980), we can consider that charter travels are not real substitutes of air transport (because of their product itself).

See similar documents : Business strategy

1
 
Business analysis of Air Deccan (Now Kingfisher Red)

Research papers  |  05/26/2009   |  en  |  .doc  |  45 pages

Latest in the category : Business strategy

1
 
K-Swiss Inc: Case study

Case study  |  11/01/2009   |  en  |  .doc  |  7 pages

2
 
Case study: Restructuring Exide

Case study  |  10/31/2009   |  en  |  .doc  |  8 pages

3
 
The BMW group - Surviving the bust

Term papers  |  10/30/2009   |  en  |  .doc  |  10 pages

4
 
Apple Inc: Building a corporation the Apple's way

Term papers  |  10/30/2009   |  en  |  .doc  |  16 pages

5
 
Determination of hire charges on mobile equipment of MSG (mechanical) for external business at Tata steel

Research papers  |  10/29/2009   |  en  |  .doc  |  45 pages

Most downloaded in the last 30 days : Business strategy

1
 
Telepizza

Case study  |  01/16/2009   |  en  |  .doc  |  3 pages

2
 
Starbucks France: SWOT analysis

Term papers  |  05/17/2009   |  en  |  .doc  |  3 pages

3
 
Lockheed Martin Corporation: Strategic analysis

Case study  |  06/04/2009   |  en  |  .doc  |  23 pages

4
 
Total Quality Management and Toyota

Case study  |  10/23/2007   |  en  |  .doc  |  3 pages

5
 
DuPont Auto Refinishes India Pvt Ltd

Research papers  |  08/28/2009   |  en  |  .doc  |  23 pages

Change Currency

Content partner :

pencil image Acepublisher.com is a pioneer in validating and publishing top quality content.
Level :General public

From the same author :

The French energy market

Term papers  |  09/30/2009  |  us  |  .doc  |  8 pages

Delocalization: Advantages, inconveniences and consequences

Term papers  |  09/29/2009  |  us  |  .doc  |  10 pages

Strategic management in an organization

Term papers  |  09/29/2009  |  us  |  .doc  |  14 pages