Marketing to women
Synopsis abstract : «Introduction.. Women and shopping: A complicated love story.. Shopping as a duty.. Shopping as a pleasure and an entertainment.. The growing importance of women in the strategies of firms.. Portrait of the shopping woman today.. Women and...»
Major trends in the domestic mid - sized car industry in India
Synopsis abstract : «Introduction. An overview of Indian automobile industry. Company profile: Daewoo Motors India. Company profile: Hyundai Motors India. Company profile: Ford India. Company profile: Fiat India. Company profile: Hindustan Motors (Mitsubishi). Company...»
Education in the UK
Synopsis abstract : «School history. Early developments. The Butler Act. The comprehensive school movement. The organization of the education system. The state school system. The independent school sector. School examinations. The British...»
Analysis of the Indian banking sector
Synopsis abstract : «Introduction. An overview of Indian banking industry. Economic analysis. Current problems of Indian economy. Inflation. Surplus liquidity. Appreciating Rupee. Government bonds and securities. The importance of foreign exchange market. Reserve Bank...»
Entrepreneurship and the Indian retail industry
Synopsis abstract : «Introduction. Retail in India. Demographics and consumer behavior. Urbanization of population. Factors leading to a consumption boom. Entry strategies for the Indian retail market. Entry channels. Equity investment. Key challenges in the Indian...»
Fair trade in Europe: overview and perspectives
Synopsis abstract : «The concept Fair Trade in Europe.. Definition of the concept according its actors.. Principles and objectives of this movement.. Fair Trade organisations and related groups.. Presentation and function of the international organisations.. Overview of...»
In-depth Country-by-Country analysis of distance learning in the Middle East
Synopsis abstract : «Introduction.. The foundation of DE.. Computer-based technologies.. Moving to economics as a driver.. Teachers' attitudes to the various drivers.. Private-sector interests.. Challenges for Distance Education.. Research and funding for programs.. The...»
Cradle to Cradle Design
Synopsis abstract : «Why our current economic model is unsustainable. A strained planet. Consumers at risk. One reason: The unplanned industrial revolution. Why eco efficiency alone is not the solution. What eco efficiency is. Less bad is not good. How C2C draws on...»
Evolution of mobile commerce
Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»
Commodity markets Vs share markets
Synopsis abstract : «Introduction. Commodity market. Objectives. Research methodology. Descriptive work of subtopic on study. Share market. Offer for sale . Dividends . Preference shares . Which factors affect the share price of a company?. Asset allocation...»
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