Cultural differences in management
Synopsis abstract : «Introduction.. Intercultural management: Fundamental concepts.. Integration of cultural differences in the intra and inter-company relations in the context of world economy.. Management strategies of international companies.. Implantation strategies...»
Marketing strategy of Vodafone in India and the consumer's attitude towards their services
Synopsis abstract : «Introduction. Indian mobile phone industry . SWOT analysis of Indian mobile phone industry . Competitive environment of Indian cell...»
Strategy of L'Oreal
Synopsis abstract : «Presentation of L'Oreal group.. History of the group.. Group profile.. Group's activity.. Some figures.. The different levels of strategy implemented at group level.. External diagnosis.. Macro environment.. Industry.. Competition and...»
World organic foods market & export potentials of Indian exporters
Synopsis abstract : «Executive summary. Overview. What is organic food?. Why we should be interested in it?. World economy overview. Organic food market - trends, future projections & major players. Major markets. Europe. US and North American markets. Japanese...»
International retailing: The Benetton group (2007)
Synopsis abstract : «Full corporate name and location of corporate headquarters.. Company history.. Mission statement and strategy.. Corporate culture.. Analysis of the company's structure/organization.. Different divisions.. Different names and brands.. The company's...»
Tata AIG Life Insurance Co. Ltd: Market mapping and research for group pensions products
Synopsis abstract : «Introduction.. Indian Insurance Industry.. Insurance industry characteristics and registered insurers.. Role of insurance companies with respect to gratuity & superannuation.. Ways to manage gratuity/superannuation liability.. Tax benefits of...»
An empirical study of the Scottish attitude towards mobile phone product and services
Synopsis abstract : «...»
Indian pharmacy in global context and market survey of antioxidant, ofloxacin, cefixin and cefuroxime
Synopsis abstract : «Introduction. The Indian pharmaceutical sector . Advantages in India. The growth scenario. Steps to strengthen the industry. Future prospects of the pharmaceutical industry in India. Research and development in the pharmaceutical industry. A study...»
A study on mutual funds and investors behavior
Synopsis abstract : «Introduction. The major advantages offered by mutual fund to all investors. Disadvantages of mutual funds. History of mutual funds. Major mutual fund companies in India. Association of mutual funds in India . The objectives of AMFI. The regulatory...»
Entrepreneurship and the Indian retail industry
Synopsis abstract : «Introduction. Retail in India. Demographics and consumer behavior. Urbanization of population. Factors leading to a consumption boom. Entry strategies for the Indian retail market. Entry channels. Equity investment. Key challenges in the Indian...»
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