Forecasting in a travel agency - Flaws and improvements
Synopsis abstract : «Abstract. The travel agency. The core processes of the travel agency consist of. Forecasting needs and current practices. Seasonality feature. Trend feature. Business cyclicality feature. Demand for hotel reservations. Demand for holiday packages...»
Competitive strategy: Strategies model by Michael Porter
Synopsis abstract : «Introduction. The strategic models' uses in strategic management. Why models are so commonly used in strategic management?. How models may contribute to the quality of decision-making from senior executives?. Competitive strategy: Porter's...»
The Case of Dasani
Synopsis abstract : «Introduction.. Description of the current brand situation.. The market of the water.. Brand history.. Brand equity management system.. The 4P of Kotler.. Porter matrix.. SWOT analyze.. Our proposal: The new marketing strategy.. The customer based...»
Working of the front office department in the hotel industry
Synopsis abstract : «Introduction. Origin and evolution of hotel industry in the world. Origin and evolution of hotel industry in India. Meaning of hotel. Importance of hotel industry. Classification and grading of hotels. Organizational structure of a...»
Conceptual framework of CRM in hotels
Synopsis abstract : «Abstract. Origin of customer related management (CRM). A framework on the customer relationship management. Status of customer relationship management in India. The five strategies for practicing relationship marketing. Organising Customer...»
Exploring the budgetary operations of a hotel
Synopsis abstract : «Introduction. International chain operations. Levels of service. Classification of hotels. Categorization by location. Categorization by number of rooms. Categorization by type of plan. Categorization by length of guest stay. Categorization based on...»
Growth and development: Case study of Rahmqvist
Synopsis abstract : «Introduction.. Overview.. Purpose.. Method.. Outline.. Rahmqvist.. The development of Rahmqvist, 1953-2006.. Aspects of future growth and development.. Theories: Growth and development.. SWOT analysis.. Supplementary growth aspects.. Sustainable...»
Portfolio management
Synopsis abstract : «Introduction.. What is portfolio management?. Meaning and definition of portfolio management.. Need and importance.. Objectives.. Scope of the study.. Primary data.. Secondary data.. Limitations.. Industry profile.. What is insurance?. Insurance...»
Law of copyright with amendments and case studies showing infringement
Synopsis abstract : «Copyright Act 1957.. Indian copyright law.. What copyright protects?. Works in which copyrights subsists.. Illustrations of copyrights in literary work.. Copyright of dramatic works.. Copyrights of musical works.. Copyrights of artistic...»
Market potential for photo copier & allied products: Xerox India Ltd
Synopsis abstract : «Industry profile. Xerox. Ricoh. Gestetner Holding. Canon. Hewlett-Packard. Company profile. Financial services. Financial irregularities. Historical highlights. Code of conduct. Xerox values. Products, solutions and services. Xerox lean Six...»
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