Marketing Plan for A Book
Summary :
Table of Contents
- Description and audience
- Book Clubs
- Direct Mail
- Timing
- Marketing Timeline
Abstract
This is a compilation of prose poetry, which we think will appeal to readers, writers, and students of poetry. Though we did not publish it, the author's first book of poetry, a chapbook, did rather well. It sold over 400 copies through university bookstores, 300 through specialty poetry stores, 200 through traditional bookstores, 100 through the author's website, and 100 through various other markets, for a total of over 1100 books sold.
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