What is 'Emotion Marketing'?

Business & market   |   Marketing   |   Term papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «Emotion Marketing is a new theory, which will soon capture the attention of all marketers. It is about how a business can use emotion to sell its products or services, to enhance brand loyalty, and to build lifelong customers. The core idea of...»

Synopsis abstract : «Abstract. Introduction. Definition. Concept. Strategy. Emotion marketing model-The value star. Implementation. Case example - Saturn. Use emotion to create interest. Make customers feel welcomed. Ensure buying experience pleasant and...»

Methods for removal of H2S from effluent gas

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   6 pages
Document abstract : «The environment performs three basic functions in relation to man. First, it provides living space and other amenities that make life qualitatively rich for man. Second, the environment is a source of agricultural, mineral, water and other resources...»

Synopsis abstract : «Introduction. Three basic functions of environment. Estimation of Hydrogen Sulphide. Removal process of Hydrogen Sulphide. Thelist of chemicals used for making scrubbing liquid solution. Conclusion. References....»

Taking a closer look at coal

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   10 pages
Document abstract : «The word "coal" came from Anglo-Saxon col, which meant charcoal. Coal was not mined in Britain before the late Middle Ages; i.e. after ca. 1000 AD. Mineral coal was referred to as sea-coal, either because it was found on beaches occasionally having...»

Synopsis abstract : «Introduction. Origin of coal. Coal as fuel. Review of the literature. Method of the study. Composition of coal. Types of coal. Distillation of coal or pyrolysis. Conclusion. References....»

Common effluent treatment methods

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «Pollution may be defined as any condition in which certain substances are present in such concentrations that they can produce undesirable effects or changes in physical, chemical, biological, radiological properties of air, water, soil. Such...»

Synopsis abstract : «Introduction. Definition of pollution. The literature review. The waste water treatement. The theory of gaseous effluent treatment. Advantages. Disadvantages. Conclusion. References....»

Evaporative pertraction

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   8 pages
Document abstract : «Evaporative Pertraction is membrane processes that has fascinating advantages over conventional process for the separation of volatile solutes from aqueous solutions. This novel athermal Membrane separation process retains flavors and fragrances...»

Synopsis abstract : «Introduction. What is evaporative pertraction process?. Pertraction: an economically attractive process. Literature review. Process. Features of pertraction. Economical features. Methods for the pertraction process. Applications of membrane...»

The hunt for alternative sources of energy

Political science   |   Ecology & environment   |   Research papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «In the past century, it has been seen that the consumption of non-renewable sources of energy has caused more environmental damage than any other human activity. Electricity generated from fossil fuels such as coal and crude oil has led to high...»

Synopsis abstract : «Introduction. The concept of alternative sources of energy. The literature review. The five types of renewable energy sources. Conclusion. References....»

Compact heat exchangers

Science & technology   |   Physics & chemistry   |   Research papers   |   04/08/2009   |   .doc   |   5 pages
Document abstract : «A heat exchanger that has a large surface area per unit volume is called a compact heat exchanger. The ratio of the heat transfer surface area to that of a heat exchanger to its volume is called area density 'β'. A heat exchanger with...»

Synopsis abstract : «Introduction. The definition of compact heat exchanger. What is plate heat exchanger. Materials of construction. Advantages and disadvantages. Spiral-plate and spiral-tube heat exchangers. Some recent development in plate heat...»

Bio-diesel: An Eco-friendly alternative

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .ppt   |   20 slides
Document abstract : «Today, an attempt is made to find alternative, nonrenewable energy sources to replace conventional fossil fuels. Currently national energy demands are exponentially increasing as we are progressing into digital age and the population is increasing....»

Synopsis abstract : «Introduction. Bio-diesel as an eco-friendly alternative. History. Sources. Advantages. How does it work?. Methods of producing bio diesel. Kinetics and mechanism of bio diesel. Industrial prractice of bio diesel. The key features of Lurgi's...»

Pneumatic valves

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   6 pages
Document abstract : «Today the performance requirements of process plants are becoming increasingly difficult to satisfy. In fact, without process control it is difficult to operate most modern processes safely and profitably. To understand the process dynamics and its...»

Synopsis abstract : «Introduction. Important notes. Description. Technical specifications. Installation. Commissioning. Flow circulation. Control valve operation. Maintenance and troubleshooting. Problems and causes. Experimentation. Type of control valves. Valve...»

Biodiesel: A cleaner source of energy

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «A majority of the countries in the world are importers of petroleum and its products. The fossil fuels are being consumed at a rate, which is a million times faster than their rate of formation. The prices of petroleum products are mounting at an...»

Synopsis abstract : «Introduction. The concept of biodiesel as a cleaner source of energy. History. Methods of production. Alkali-catalyzed process to manufacture biodiesel. Process description. Process flow chart. Factors affecting the...»

Micro reactors and process intensification

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   5 pages
Document abstract : «In recent decades there has been a significant increase in the energy efficiency of the process industry by optimization of unit operations. In many cases the limits of what can be done on a unit-operation scale have been reached. To develop...»

Synopsis abstract : «Introduction. What is process intensification?. Micro reactor technology. What is a micro reactor?. Advantages. Limitations. Applications. Conclusion. References....»

Three phase fluidization

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   5 pages
Document abstract : «Gas-Liquid-Solid fluidized beds have emerged in recent years as one of the most promising devices for three phase operation. This operation generates considerable, intimate contact among the gas, liquid and solid particles in these systems. It...»

Synopsis abstract : «Introduction. Literature review. Theory. Definition . Modes of operation. Hydrodynamics of gas-liquid-solid fluidization. Heat and mass transfer of three phase fluidization...»

Applications of neural networks in chemical engineering

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «Neural networks, which are simplified models of the biological nervous system, is a massively parallel distributed processing system made up of highly interconnected neural computing elements that have the ability to learn and there by require...»

Synopsis abstract : «Introduction. Neural networks as simplified models of biological nervous system. The literature review. The theory. Models of artificial neural networks. Materials and methods of the study. Specific remarks. Conclusion. List of ...»

The process of heat transfer

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   7 pages
Document abstract : «Direct contact heat transfer is a fundamental process by which heat transfer occurs in nature. It is used for the improvement of cooling or heating processes, in terms of characteristic time, compactness and energy costs. Direct contact heat...»

Synopsis abstract : «Introduction. What is direct contact heat transfer?. The literature review. Theory. The materials and methods of the study. Advantages and disadvantages. Applications. Conclusion. References....»

Azeotropic distillation

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   6 pages
Document abstract : «Distillation is the most widely used separation technique in the chemical and petroleum industry. However not all liquid mixtures are amenable to ordinary fractional distillation. When the components of the system have low relative volatilities...»

Synopsis abstract : «Introduction. Definition of distillation. The literature review. What is an azeotrope?. Entrainer addition methods. Extractive distillation. Homogeneous azeotropic distillation. Heterogeneous azeotropic...»

Slurry transport

Science & technology   |   Physics & chemistry   |   Term papers   |   04/08/2009   |   .doc   |   8 pages
Document abstract : «In Slurry Transport, the solids are first ground to fine grain size and made into slurry with a liquid medium. The slurry is then pumped through the pipes to a desired destination. Even though the concept of slurry pipelining was known at the turn...»

Synopsis abstract : «Introduction. Literature review. Theory. Types of slurries. Slurry characteristics . Basic flow characteristics. Time-dependent flow characteristics. Slurry viscosity. Effect of particle size distribution on slurry viscosity. Pump...»

Facilities management

Business & market   |   Business strategy   |   Term papers   |   04/08/2009   |   .doc   |   3 pages
Document abstract : «The following writing has been carried out in order to identify the typical threats, issues and challenges that may arise in undertaking and completing the construction of an Indian hospitality project. The hospitality industry all over the world is...»

Synopsis abstract : «Introduction. The first and foremost challenge for a construction project . Things to be taken into consideration. The problem of planning permission . Proper licensing. Appointing the professional design team . The laws . C...»

Rocking the boat: How NBC's 30 Rock is subtly stirring things up

Arts & media   |   Film studies   |   Term papers   |   04/12/2009   |   .doc   |   15 pages
Document abstract : «In the summer of 2006, Tina Fey announced her departure from Saturday Night Live after six seasons as the head-writer of the legendary late night sketch show. She had decided to pursue a new ambition, a primetime sitcom based in part on her...»

Synopsis abstract : «...»

Hemlock forest ecological analysis - Environmental gradients

Political science   |   Ecology & environment   |   Term papers   |   04/12/2009   |   .doc   |   7 pages
Document abstract : «The Hemlock Forest Model represents the varying diversities along an environmental gradient. Variations in elevation can potentially yield alterations in various biological processes, which subsequently form complex assemblage interactions. The...»

Synopsis abstract : «...»

Static/Dynamic ecological modeling systems

Political science   |   Ecology & environment   |   Term papers   |   04/12/2009   |   .doc   |   8 pages
Document abstract : «Ecological modeling is utilized as a predictor mechanism, to ultimately analyze and observe the various systems and process which govern an ecosystem. With this information available, scientists can attempt to alter an ecosystem based on the...»

Synopsis abstract : «...»

Who deserves health care?

Political science   |   Social sciences   |   Term papers   |   04/13/2009   |   .doc   |   6 pages
Document abstract : «In order to do this each patient requiring expensive treatment is assessed according to a quality adjusted life years (QALY) score¹. This is an equation that measures all of the aforementioned criteria and is used to assess the cost versus benefit...»

Synopsis abstract : «...»

How one childhood condition can affect the normal growth and development of a child and family: The possible intervention to alleviate these issues

Social studies   |   Psychology   |   Term papers   |   04/13/2009   |   .doc   |   5 pages
Document abstract : «This report will aim to look at diabetes, its causes, symptoms and treatment in children. Commonly thought of as a 'mild' condition, the seriousness of diabetes is often not recognized; therefore this report shall attempt to illustrate the...»

Synopsis abstract : «...»

A discussion of key models of health promotion

Political science   |   Social sciences   |   Term papers   |   04/13/2009   |   .doc   |   6 pages
Document abstract : «Health is a broad concept, which can embody a huge range of meanings, from the narrowly technical to the all-embracing moral or philosophical. The word health derived from the Old English word for heal (hael) which means 'whole', signaling that...»

Synopsis abstract : «...»

Management of change: Water births

Business & market   |   Management   |   Term papers   |   04/13/2009   |   .doc   |   6 pages
Document abstract : «This assignment will aim to discuss the implementation of water births as an area of change within the midwifery profession. The subject of water births as been chosen for this assignment, following discussion within local practice and the...»

Synopsis abstract : «...»

The management of change in midwifery practice

Business & market   |   Management   |   Term papers   |   04/13/2009   |   .doc   |   7 pages
Document abstract : «From relatively small initiatives in midwifery care, such as changes in shift rotas or new systems in record keeping, to major changes such as the introduction of midwifery-led beds or the "Team approach" continuous change has become an inherent...»

Synopsis abstract : «...»

Why do individuals use complementary therapy for the maintenance of health?

Social studies   |   Psychology   |   Term papers   |   04/13/2009   |   .doc   |   6 pages
Document abstract : «This research project is being conducted to formulate an answer or theory to the question, 'why do individuals use complementary therapy for the maintenance of health?' Using a single case study a member of the 'accessible population' shall be...»

Synopsis abstract : «...»

What lessons can Britain learn from health care systems in other countries?

Political science   |   Social sciences   |   Term papers   |   04/13/2009   |   .doc   |   5 pages
Document abstract : «The market for health presents a number of market failures and equity issues which advocate a role for government in its provision. What role this is however, how precisely the government should attempt to tackle these problems is debatable. There...»

Synopsis abstract : «...»

A discussion concerning electronic fetal monitoring

Science & technology   |   Medical studies   |   Term papers   |   04/13/2009   |   .doc   |   5 pages
Document abstract : «So much has been written on electronic fetal monitoring (EFM) that it is legitimate to ask if there is anything new to say. This ubiquitous piece of technology has been rigorously evaluated over 20 years by randomized controlled trials (RCTs) and...»

Synopsis abstract : «...»

Student nurse placement within a health center

Social studies   |   Educational studies   |   Term papers   |   04/13/2009   |   .doc   |   5 pages
Document abstract : «The objective of this essay is to analyze the mentor role of a pre-registration student's placement in the field of district nursing. During the essay the student's true identity will not be revealed for reasons of confidentiality and so will be...»

Synopsis abstract : «Introduction. The term mentor according to the English National Board . The standard for communication and working relationships. Factors which may affect learning. The Gestalt theory. The importance of the mentor's role in assessing practice...»

The role of the district nurse in relation to the problem of malnutrition in older people

Social studies   |   Psychology   |   Term papers   |   04/13/2009   |   .doc   |   5 pages
Document abstract : «Following the census in 2001 it was estimated that the population of England and Wales was over 52 million. Of these 52 million some 8 per cent are between the age of 65 and 74 years and further seven and a half per cent are over 75 years (Office of...»

Synopsis abstract : «Introduction. Malnutrition and undernutrition . Nutrition screening tools and guidelines . The need to avoid inadequate dietary intake . Conclusion. Bibliography....»

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