Presentations in Social Sciences, Literature, Business Strategy and Political Science

Trade unions in Northern Europe

Document abstract : «Among the five countries where the unionization density is currently the highest in the world, four are Nordic European ones. Sweden (78%), Finland (74.1%) and Denmark (70.4%) constitute the group of the most unionized countries, far beyond Belgium...»

Synopsis abstract : «Introduction.. The irrelevance of the conjectural approach in the case of the Nordic countries.. Presentation of the conjectural approach.. An approach unable to explain the differences in late 20th century national unionization trends.. The social...»

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The Chinese economy at the beginning of the 21st century

Document abstract : «An unique party into a socialist republic. The communist party of China is the ruling party also know as the CCP Chinese communist party of China. Progressively the CCP has tried to reform the economy from a centrally planned economy to a market...»

Synopsis abstract : «Key figures.. A global giant.. Government role and planned economy.. Economy overheating.. Deflation.. Inflation.. Financial and banking system.. Energy and mineral resources.. Economic structure.. Agriculture, industry and services.. Development...»

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Euroscepticism in Poland

Document abstract : «Since the collapse of its communist regime in 1989-1990, Poland aimed at joining the European Economic Community/European Union (EU). In 1991, the Association Agreement was signed by the country and the international organization. Poland officially...»

Synopsis abstract : «Introduction.. Fluctuations of the level of euroscepticism: Short history of polish euroscepticism.. Three phases in the fluctuations of the level of Polish euroscepticism.. Two important events: the 2001 parliamentary elections and the 2003...»

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Integration of new countries in the European Union

Document abstract : «The story of Europe is still being written. The entrance of new countries, ten in 2004, two others in 2007, and the current question of opening Europe to Turkey, shows that the European Union is continuously evolving. From 1947 to 1989, the...»

Synopsis abstract : «Introduction.. The process of enlargement.. The end of barriers.. Not only financial purposes.. Important figures.. The French point of view.. Conclusion.. References.....»

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Democratic Republic of Sao Tomé e Principe: Parties, influence groups and human rights

Document abstract : «The islands of Sao Tomé and Principe were colonized by the Portuguese in the 16th century and were then used as a slave trading point. Later in the 19th century they began to export cocoa. After the decolonization in 1951 the country finally came to...»

Synopsis abstract : «Introduction.. Analysis of parties, influence groups and the human rights situation in Sao Tome e Principe.. The system of multipartyism: Parties in general.. Different political parties.. The leaders.. Civilian society.. Human rights.. Current...»

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Collect foreign exchange spot and forward rate data and interest rate data for two currencies: examine whether CIRP holds: Analyze and discuss the results

Document abstract : «The purpose of this assignment is to analyse whether the Covered Interest Rate Parity (CIRP) holds in the relationship between two actual currencies. I decided to focus on the euro and the dollar because it is the financial instrument the most...»

Synopsis abstract : «What was at stake in the Human Resources Management (HRM) policy.. Advantages of manpower planning.. Steps in manpower planning.. Factors which affect the efficiency of labour.. Downsizing of manpower.. Problems and the solutions brought.. Critics...»

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Nissan

Document abstract : «The name NISSAN Motor Co. appeared for the first time in 1934 from a company called Jidosha-Seizo Kabushiki-Kaisha, a combination of several automotive ventures and the Brand DATSUN. Nissan was the pioneer of the development of new automobile...»

Synopsis abstract : «Introduction.. Analysis and discussion of the problems facing the company in 1999.. Analysis and discussion of the nature of change for the company.. Analysis and discussion of the barriers to change and how they can be...»

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Monography: The human resources management policy of the Société Générale

Document abstract : «According to the talk with Charles Millon, there are four main issues that have been put forward during the reshuffling of the bank Crédit du Nord. One of them is manpower planning in the new area, determined by both Société Générale, the buyer, and...»

Synopsis abstract : «Human Ressources Management (HRM) policy when the Societe generale bought the Credit du Nord.. Advantages of manpower planning.. Steps in Manpower planning.. Factors which affect the efficiency of labour.. Downsizing of manpower.. Problems and the...»

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Discuss the methods by which Britain became a great power

Document abstract : «The very notion of power and by extension the one of great power, have always been elaborate concepts to grasp. Should one study the strength of a nation from a historical perspective, then it appears that the notion of great power could only be...»

Synopsis abstract : «Introduction.. The keystone of Britain's power.. The tight relationship between the Throne and the merchants.. The first half-nineteenth century shift.. Industrialization and the glorious revolution.. An early-modernized financial system.. The...»

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Expansion of business to new countries: JC Decaux (2006)

Document abstract : «Expanding to new countries is nowadays an important stake for companies, considering the cost benefit they can get from this. Economies of scales, of scope permit them to drive their cost down and thus to be more and more competitive on the global...»

Synopsis abstract : «Introduction.. Polish environment.. Trompenaars analysis and business culture.. Negotiation and communication.. Hofstede's cultural dimension.. Conclusion.. Bibliography.....»

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What drives the GenY?

Document abstract : «Who are the GenY? Like any other generation, birthdates might be a relevant indicator. In this specific case, Gen Y are born around the same historical period, that is from the mid-80' to today. However, it is more in terms of shared needs and...»

Synopsis abstract : «Introduction.. The professional sphere as the ultimate way to gain recognition.. Awareness of social and environmental issues.. Individuality remains a pivotal feature. . The phenomenon of personalisation.. Gen-Y: A complex entity to survey....»

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Radio frequency identification (RFID). Hudson Bay Company's next great competitive advantage

Document abstract : «The hype around Radio Frequency Identification (RFID) technology - a revolutionary information-gathering method whereby information in a tag can be read from up to 300 feet away - has caught the attention of many retailers in North America....»

Synopsis abstract : «Executive summary.. Introduction.. Technology definition.. Industry analysis.. HBC analysis.. Decision criteria.. Alternatives.. Analysis of current system.. Company-level feasibility analysis.. Benefits and limitations of RFID technology at...»

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Lebanon's fragility: The case of the Civil War 1975-1990

Document abstract : «The states of the Arab East have always experienced challenging political and social issues mainly inherited from their creation by Great Powers after the collapse of the Ottoman Empire. Indeed, the Western organizational model of the time, i.e....»

Synopsis abstract : «Introduction.. The French decoupage of the Levant in 1920.. The National Pact of 1943.. The 1958 crisis.. The dramatic transformation.. The civil war in 1975.. The triggering of the civil war.. The domestic fragility.. Palestinian...»

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Shakespeare's plays illustrated by Blake and Fuseli: The artists as critics

Document abstract : «It has judiciously been pointed out that "pictures from Shakespeare account[ed] for about one fifth -some 2 300!- of the total number of literary paintings recorded between 1760 and 1900" (R. Altick). As a matter of fact, the renewed interest in...»

Synopsis abstract : «Introduction.. The supernatural and the world of nightmare.. William Blake, Hecate (1795).. Henry Fuseli, Garrick and Mrs. Pritchard in Macbeth (1812).. Henry Fuseli, The Three Witches (1783).. Henry Fuseli, Hamlet and the Ghost (1789).. The fairy...»

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The Cecchini report - 20 years later

Document abstract : «With the Maastricht Treaty, in 1992, the European Community will now be a single market composed of twelve countries, with no more barriers between them. This change was of course studied and analyzed before coming into force. The European...»

Synopsis abstract : «Introduction.. Expectations.. Verified benefits.. The gap.. Conclusion.. Bibliography.....»

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Explain and assess this statement: "It has been said that arguing against globalization is like arguing against the laws of gravity" Kofi Annan

Document abstract : «Since 1995 and the establishment of the WTO, the quick spread of new technologies, and the increasing interdependence between countries, supporters and detractors of globalization have been arguing about whether globalization actually exists and if...»

Synopsis abstract : «Introduction.. The meaning of the main word: Globalization. The protestors most common argument.. Neo-liberalism according to antiglobalizers.. The most explicit example of the globalization success.. The statement made by Kofi A...»

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Marketing to women

Document abstract : «A few weeks ago, the French brand Celio launched a very original concept aimed at women. Celio is a men apparel brand, but 50% of their customers are women who want to buy clothes as a present. In more and more Celio shops, women can find "The...»

Synopsis abstract : «Introduction.. Women and shopping: A complicated love story.. Shopping as a duty.. Shopping as a pleasure and an entertainment.. The growing importance of women in the strategies of firms.. Portrait of the shopping woman today.. Women and...»

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The American Revolution 1776-1783

Document abstract : «The American Revolution is one of the biggest events that durably affected the American population: first this conflict was the only one that ever took place on their territory, and secondly it opposed American people themselves in a merciless civil...»

Synopsis abstract : «Origins of the American Revolution.. The decisive years of the war of independence: 1776 and 1777.. The beginning of the confrontation: 1775-1776.. 1777 : Saratoga, the turning point of the revolution and its consequences on the issues of the...»

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Democratic transitions in the Arab world

Document abstract : «At the end of the Cold war, the political models of modernization different from democracy were totally discredited. Democracy, defined by Ghassan Salamé as an 'arrangement institutionnnel qui permet de garantir la participation des citoyens au...»

Synopsis abstract : «Introduction.. Arab resistances to democratic transitions: An 'exceptionalism'?. An unstable region.. Economical factors.. Socio cultural organization of the Arab countries.. 'Democracies without democrats: An instrumentalization of the democratic...»

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Wilkinson sword intuition

Document abstract : «Every woman old enough to remove hair knows the Wilkinson Sword Intuition. It is a product which has been launched on the women shaver market because it is a market which is strongly expanding nowadays and represents potential profits for producers:...»

Synopsis abstract : «Introduction.. Wilkinson Sword Intuition: Legal and logistical constraints.. Legal.. Logistical.. Competition.. Direct and indirect competition.. Consumer's profile.. Consumer expectations.. The answers of Wilkinson to these expectations.. The...»

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Global marketing: Russian food market

Document abstract : «The object of this case study is to develop a market strategy that could be used by firms dealing with Russian food market, namely concerning the waffle market. Lots of marketing surveys of waffle consumption in Russia has been done, dealing with...»

Synopsis abstract : «Introduction.. Consumer analysis.. Primary consumption profiles.. Russian and the foreign brands.. Women vs. Men most tempted by bakery products.. The age.. Russian consumers behaviours.. Market Analysis.. Lotus Bakeries company profile.. SWOT...»

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The international development of Starbucks (2004)

Document abstract : «The Starbucks Coffee Company owns today more than 6,000 retail locations in 37 countries: It is situated in all the continents: North America, Latin America, the Middle East and the Pacific Rim, that is to say "wherever there is a demand for good...»

Synopsis abstract : «Introduction.. The international approach of Starbucks is globa-local.. The differences.. The similarities.. The pros and the cons of the international approach.. A high brand's value for the consumer.. The brand benefits.. The brand...»

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Music and politics (2004)

Document abstract : «Art is often seen as a way to escape from reality, to enter a new universe, and indeed it is. Art has to create emotions, to make people understand how irrational their life can be or sometimes just to make the beauty hidden from their eyes appears....»

Synopsis abstract : «Introduction.. The use of music in politics.. Music as a means to gather.. Music as a means to exist.. Music as a way to control ideas.. Subversive music.. Different kind of subversive music.. Rock music.. Jazz.. Hip Hop music.. Means for musicians...»

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The American way of life in the fifties

Document abstract : «Between 1947 and 1960, the average real income for American workers increased by as much as it had in the previous half-century. Over the same period, the GDP soared 220%. Consumption of personal services increased by 3 times. In 1960, per capita...»

Synopsis abstract : «Suburbia and consumerism.. Family life and sex roles.. Popular culture, tv, elite culture.. Politics in the 1950's.. Conclusion.....»

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Evaluating supermarket power: Carrefour promodes

Document abstract : «In recent years, large buyers that had previously been in fragmented industries have increased their purchasing power through mergers and acquisitions. This change has placed more importance on the topic of limiting bargaining power and preserving...»

Synopsis abstract : «Evaluating supermarket power.. Is there a need for competition law?. The Carrefour/Promodes merger: Analysis of key players.. How Promodes and Carrefour came together.. The merger proposal.. The European Commission: Analyzing the facts.. Relevant...»

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The international executive across cultures - France and India

Document abstract : «India's official name is the Republic of India and its capital is New Delhi. It measures over 3 million square kilometers for a population of around 1.1 billion inhabitants. India is located on the Indian sub-continent and can be divided into 4...»

Synopsis abstract : «About India.. Cultural comparisons.. High context versus low context.. Power distance.. Individualism versus collectivism.. Masculine versus feminine.. Uncertainty avoidance.. Universalist versus particularist.. Affective versus neutral.. Specific...»

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Child labor in the clothing industry

Document abstract : «The world is becoming more and more interconnected and firms are facing evolving challenges. With the increased globalization, companies are competing not only within their national borders but also against multinational companies. This heightens...»

Synopsis abstract : «Introduction.. The cool casual company - CCC.. CCC and corporate social responsibility.. The international labour organization & legal age.. Types of child labour.. Industry trends & Nike.. The global alliance.. The Pakistan...»

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The impact of congruency and contrast on the effectiveness of happy ads

Document abstract : «Big companies have more and more interest in improving the image of their brand to increase their sales but also their profits and there are several reasons for this: According to Malinvaud, using ads enable the brand differentiate itself from its...»

Synopsis abstract : «Introduction.. Theoretical framework.. Research questions.. Hypotheses.. Research design.. Results.. Analysis of the results concerning evaluations.. Analysis of the questionnaire two days later.. Marketing implications.. Limits of our...»

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In which way can the Esping-Andersen theory help us into doing a comparative analysis of the European social systems?

Document abstract : «Europe is facing major changes at the beginning of the 21st century. Many consider the 19th century as savage industrialization's one. Liberalism largely evolved in the 20th century as evidenced by the fantastic pace of growth of welfare state in...»

Synopsis abstract : «Introduction.. A coherent model which allows comparison.. The main tool for measurement in social policy and social welfare analysis.. Esping Andersen's model.. The fact that the welfare state as a system of stratification has been neglected.. The...»

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Rezidor SAS: CRM in the hospitality industry

Document abstract : «It's a key issue for Rezidor SAS to know who its customers are and what are their needs and expectations in order to align the best strategy in order to target them and to make them more loyal. Moreover, it will allow determining who customers are...»

Synopsis abstract : «Introduction.. CRM value chain analysis.. Customer portfolio analysis.. Customer intimacy.. Network development.. Value proposition development.. Manage customer lifecycle.. Leadership.. Recommendations.. Gold points by Rezidor SAS...»

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The creation of the faculty of economics and business at the University of Sydney at the turn of the twentieth century

Document abstract : «The creation of the Faculty of Economics and Commerce spread over the last two centuries. Throughout its foundation, this essay will deal with the Australian society over that period from the conception of this Faculty in 1850 to its effective...»

Synopsis abstract : «Introduction.. The idea of teaching economics in the University of Sydney.. This conflicting process to get a faculty of economics and commerce.. Educational problems in Sydney and Melbourne.. The two ways to study at the University of...»

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Direct investment in Turkey (2006)

Document abstract : «We are currently investigating an investment proposal concerning the chocolate confectionery sector, in Turkey. Specifically the analysis concerns the chocolate tablets production. Below follows an explanation of the elements of the investment...»

Synopsis abstract : «General background.. The economy.. Sustainability of public debt.. Significance.. Foreign direct investment.. Political environment.. Sector performance.. The increase in unit prices of chocolate confectionery in 2004.. Unit prices 2002.. Cash...»

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Total, a successful long-term strategy

Document abstract : «Total is today the fourth largest oil and gas company in the world. This Paris-based firm is the largest European company (based on market capitalization in 2006), it has over 95 000 employees in more than 130 countries and a net income of €...»

Synopsis abstract : «Introduction.. 1924 to 2007: From a traditional French 'national champion' to a global giant.. An integrated strategy.. Today's strategy: Focused on Canadian oilsands.. Total E&P Canada, a fast-growing subsidiary.. Total competitive advantages...»

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Hungarian history and culture

Document abstract : «The Carpathian basin is composed by the Carpathians, the Alps ands the Dinaric Alps. This geographical situation makes present-day Hungary as a singular country, a land with melting-pot cultures from different ages. Finally, the Magyars has sealed...»

Synopsis abstract : «Introduction.. The early way of life in the Carpathian basin.. The mutual effects and the cultural influences.. Conclusion.....»

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Changes and paradoxes in the American society

Document abstract : «Franklin Delano Roosevelt had launched as early as 1944 a new pledge to implement a new economic Bill of Rights ("New Deal") for all Americans. Another new trend appeared under Truman with the fate of the "Full Employment Act". The new president...»

Synopsis abstract : «Introduction.. Women.. The black experience and Truman.. The labour experience.. The politics of anti-communism.. McCarthy.. Conclusion.....»

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Commercial strategies and management policies of Lagardère

Document abstract : «Lagardère SCA is a French media and high-technology company. The Company, headquartered in Paris, operates through two business segments: Lagardère Media, which constitutes the core of its activities, and the high-technology division, EADS, in which...»

Synopsis abstract : «Introduction.. Human Resources Management.. Introduction.. Temporary employment.. Recruitment.. Gender diversity.. Code of ethics.. Training and education.. Internal mobility.. Profit-sharing.. Stock options.. Conclusion.. Financial management.. The...»

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Aung San Suu Kyi

Document abstract : «To understand Aung San Suu Kyi, we must first understand the country and the circumstances in which she fights. Aung San Suu Kyi was born in Burma. Burma lies between Bangladesh and Thailand; it was a province of India until 1937 when it became a...»

Synopsis abstract : «Introduction.. Background.. A global icon for non-violence.. Life and work.. The possibilities that are allowed to one of a certain class.. Conclusion.. Bibliography.....»

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The class action lawsuits

Document abstract : «We read about class actions almost everyday in the newspapers. The idea to gather together in order to sue big companies such as tobacco or food companies originates from the United States; however, as these lawsuits are increasingly successful, the...»

Synopsis abstract : «Introduction.. Meaning of class action.. The consequences of the development of class actions on the western countries legal systems.. Critics.. The billionaire American lawyers.. Are class actions coming to France?. The example of the 'big fat'...»

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Peugeot in the United States (2006)

Document abstract : «A MNE (Multi National Enterprise) is a company that has an integrated global philosophy concerning both domestic and overseas operations. It means that these companies have to adapt their strategy and structure according to their different actions,...»

Synopsis abstract : «Introduction.. Firm identity.. History.. Organisation.. Market statistics.. Objectives.. SWOT analysis.. SWOT matrix.. Expanding in the United States of America?. Characteristics of the country (P.E.S.T. Analysis).. Characteristics of the...»

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Red Bull marketing for the Philippine market (2007)

Document abstract : «The functional drink market in The Philippines is driven by the more active lifestyles (GMID, 2005). "A loyal group of enthusiasts remain addicted to sport, and on the other end of the functional drinks consumer group, laborers and other blue-collar...»

Synopsis abstract : «Brief overview of the Philippine energy drink market.. The Philippines market.. Competitors.. Market characteristics.. The main marketing challenge.. Objective & benchmarks.. The marketing mix: A standardized and adaptive...»

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Reporting analysis: Daimler-Chrysler (1998-2006)

Document abstract : «We assume for the analysis of the group that the impact of IFRS in year 2004 is insignificant given that IFRS and US GAAP are closed. Moreover a complete analysis was impossible given that we didn't have all the figures before 2004. From 1998 to...»

Synopsis abstract : «Activity.. Working capital.. Receivables turnover.. Payables turnover.. Investment.. Fixed assets analyse.. Capital Expenditure analyse.. The reason of year by year evolution of the capex.. Liquidity.. Operating cash...»

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L'Oreal crisis scenario (2006)

Document abstract : «This summary has been provided to allow top managers and executives at L'Oreal a rapid appreciation of the content of this report. Those with a particular interest in the crisis scenario management and communication may read the report to take...»

Synopsis abstract : «Company presentation.. The type of organization, industry, and activities.. The companies mission statement.. The financial situation.. Identification of company stakeholders.. Issus analysis.. Issues for the beauty industry.. Risks Assessment for...»

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The far-right in Europe

Document abstract : «The far-right in Europe has been a permanent feature in the European countries since the fifties. But for some years the far-right movement, most of the time a mix of populism and nationalism, has an increasing audience among the European...»

Synopsis abstract : «Introduction.. The far-right in Europe: Some keys to understand.. The end of workers movement.. The EU and the inertia of the political community.. The immigration issue.. The far-right movement: How it works.. The need for a new political...»

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On the way to a successful integration on a US Campus. How can a French student succeed his integration?

Document abstract : «What makes 600 000 young people from all over the world come to study in the United States? Is it the reputation of the US degrees? The efficient teaching methods or the life on campus? Studying in the United States is a myth for a large number of...»

Synopsis abstract : «Introduction.. What authors say.. Theoretical essays.. Novels and articles.. Case study: What we found out.. Our analysis methods.. Our results.. Conclusion.. Appendix.....»

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Critical summary and reflective analysis of Gerard Alexander's essay, "Making Democracy Stick."

Document abstract : «Published in the issue of December 2005 & January 2006, the article "Making Democracy Stick" written by Gerard Alexander is part of a wider movement distancing itself from the American muscled intervention in Iraq and its lack of preparation for...»

Synopsis abstract : «Democracy in America.. The three major features of a stable democracy.. The main argument.. Political and intrusive solutions.. Conclusion.. Bibliography.....»

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Corporate governance - What are the arguments for and against agency theory as a basis for understanding corporate governance?

Document abstract : «Corporate governance and the theory of the firm are two of the fastest growing topics in modern economic theory. Berle and Means argued that modern corporations were so dependent upon professional managers that a managerial economy had emerged,...»

Synopsis abstract : «Introduction.. Agency theory.. Managers bear the entire cost of failing to pursue their own goals.. The agency costs.. Two broad approaches to remedying agency problems.. Conclusion.. Bibliography.....»

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Can the military be a-political? Should it be?

Document abstract : «The world has been stunned since 1989 by the speed with which the countries of Eastern Europe abandoned four decades of Marxist-Leninist rule and moved into Western-style democracy and capitalism. Although the process of transition was, of course,...»

Synopsis abstract : «Introduction.. A model to explain why militaries intervene in politics.. Five aspects of military affairs on which democratic governments must be active.. Motive inhibiting involvement.. The disposition to intervene.. Conclus...»

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Employee development in relation to General Electric (GE)

Document abstract : «GE is a diversified technology, media and financial services company dedicated to creating products that make life better. From aircraft engines and power generation to financial services, medical imaging, television programming and plastics. GE...»

Synopsis abstract : «Brief summary of GE.. GE on employee development.. How would you choose a leader for GE?. Tools employed in GE to succeed in employee development.. What is the fundamental problem with the tools implemented in GE? . Summary...»

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Emotional literacy interventions in the prevention of bullying within the pastoral system of schools

Document abstract : «This pаper provides аn overview of emotionаl prevention techniques to deаl with bullying in the school of pastoral type. Highlights of this speciаl issue on bullying аre presented in this paper. A compendium of...»

Synopsis abstract : «Abstract.. Introduction and aims of the project.. Rational.. Literature review.. Prevention Strategy.. Understand the ABC's. Rearrange the environment.. Establish clear classroom guidelines and be consistent.. Avoidance of public...»

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The green future of the car industry

Document abstract : «Cars and, through them, all the automotive industries, from the conception to the end of the vehicles is one of the most polluting industries. Nowadays nobody can ignore that the effect of the pollution on the earth is the major problem that...»

Synopsis abstract : «Introduction.. Appraising of the cars situation nowadays.. Appraising of the production situation nowadays.. Appraising of the recycling situation nowadays.. Progress in work.. The cars of tomorrow.. The green cars energy for tomorrow.. Tomorrow, a...»

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Romania

Document abstract : «Romania is the old roman province of Dacie created in the II nd century. Since the IIIrd century, it was invaded but the farmers went to the mountains and kept their latin language and traditions. Between the Xth and the XIIIth, Orthodox...»

Synopsis abstract : «Brief history.. Political system.. Religious data.. The Orthodox Church.. The Catholic Church.. Romania's Protestant community.. Romania's Jewish community.. Romania's Muslim community.. Relationship between the State and the...»

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Eurocamp : Proposal for development in Slovenia

Document abstract : «Eurocamp is a UK-based tour operator specializing in self-drive camping holidays. The company was founded in 1975 and began with camping holidays in Brittany. Initial success spurred the managers on to expand the product range over the next 10 years...»

Synopsis abstract : «Introduction.. The tourism market.. Generalities.. Tourism in France.. An attractive new market : Slovenia.. The structure.. The consumer profile.. Slovenia and tourism.. Eurocamp's future development in...»

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A "fat tax" to encourage consumers to switch away from fats, sugar and processed foods

Document abstract : «People are obviously getting more and more fat. This fact cannot be denied. That is why, to curb this phenomenon, Kelly Brownell launched the idea of applying a fat tax on unhealthy food, in his article published in the New York Times in 1994. Such...»

Synopsis abstract : «Introduction.. The attribute of the ice-cream.. Data to predict the potential effects of a tax on the consumption of ice-cream and vegetables.. Conclusion.. References.....»

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Harley-Davidson

Document abstract : «The Harley-Davidson brand was created in 1903 by William S. Harley and the Davidson brothers. At the beginning, Harley-Davidson was built to be race motorcycles. As soon as 1907, the brand won several races, which allowed for the recognition from...»

Synopsis abstract : «Introduction.. Harley-Davidson's values and products.. The heart of Harley-Davidson's business.. Employee involvement.. Products.. Marketing strategy: Image advertising.. Sponsorship.. Partnership.. Racing department.. Policemen and GI's. Cultural...»

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The Olympic cities (2006)

Document abstract : «Last decades have been marked, assuredly, by the growing internationalization of cities and this increased autonomy of local actions, beyond the national scale, is a particularly relevant frame to study the Olympic phenomenon. As a matter of fact,...»

Synopsis abstract : «Introduction.. The awakening of Olympics as a financial opportunity.. The implicit promise and award for organizing the competition.. Tshe relative rareness of the Olympic Games.. Gaining support from inhabitants.. Conclusi...»

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Asymmetry of information

Document abstract : «In economics, information asymmetry occurs when one party to a transaction has more or better information than the other party. (It has also been called asymmetrical information). Typically it is the seller that knows more about the product than the...»

Synopsis abstract : «Introduction.. Theoretical approach of information asymmetry.. Moral hazard.. Moral hazard in economics.. Lending and debt.. Deregulation.. Abraham Lincoln and an example of moral hazard.. Moral hazard in insurance.. Adverse selection.. Practical...»

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What is the relation (if any) between virtue and human flourishing?

Document abstract : «When you shout at a passer-by in the street, and ask him what would be the most important goal in his life, he is likely to answer, like a majority of people that he wants to live happily. Then, we should raise the question: how could we achieve...»

Synopsis abstract : «Introduction.. Virtues.. A character trait which makes its possessor good. . Distinguishing between virtues, moral motivation and utilitarianism?. Julia Annas and the central role of reasoning in the application of the virtues. . We cannot practise...»

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Creating a marketing communication campaign for the entertainment industry

Document abstract : «Sensation white is one of the world best dance event. For each party, around 40,000 people buy tickets and dance for 7 hours, listening to 10 famous DJs. The first party was held in 1999, and for the New Year 2008 celebration, they create a special...»

Synopsis abstract : «Introduction.. Market introduction.. Target customers.. Communication message.. Communication objectives.. Communication strategy.. Time of operations.. Operational costs.. Controls.. Bibliography.....»

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Creating artificial needs, the sinews of phone industry?

Document abstract : «The cell-phone equipment rate in the UK has reached the amazing level of 112% (i.e.: on average over one cell-phone per inhabitant). With this rate, the UK sets a European record, yet the average rate on the continent is above 75% (France: 86%). ...»

Synopsis abstract : «Introduction.. Design and creation.. How to keep on selling?. How to choose and who decides what to sell?. Marketing policies.. Technologies.. Subscriptions.. Perception of the end consumer.. The tools of our observation.. Consumer...»

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Alko

Document abstract : «For the past few years, the profits of ALKO have shrunk because of a more active concurrence. Then, the board of directors of this company, which produces lighting fixtures, decided to hire Gary Fisher to try to find a solution to reduce the...»

Synopsis abstract : «Basic assumptions.. Annual inventory and distribution costs.. Changes in setting up a national distribution centre.. Suggestions.. Conclusion.....»

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A new type of tourism: Activity-based tourism, the examples of dark tourism and sport tourism

Document abstract : «During the last decades, we have witnessed the existence of a tourism consumption model were consumers massively colonized all destinations worldwide indifferent to quality, environment and local cultures. However, for a few years, we have noticed...»

Synopsis abstract : «Executive summary.. Introduction.. Travel: More activity based than destination based.. Change in values and demand.. The rise of a new tourist.. The appereance of new tourism products.. A new model of consumer motivation for travel.. Sport...»

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BMW new 5-Series

Document abstract : «Company background- Founded in 1917 Munich airplane motor maker. Hit series: BMW 303, 328. Total annual output: 950K. Diesel cars cover more miles than petrol engine. People are more concerned with the price of running a car than the price of...»

Synopsis abstract : «Introduction.. Company background.. BMW France.. Market analysis.. The car market in France.. Segment and target.. Target customer demography.. Motivation of purchase.. Series 5 competitors.. Consumer loyalty.. Marketing strategy.. Marketing...»

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Distinguish between equilibrium and cyclic unemployment, and outline the private and social costs associated with each type

Document abstract : «Unemployment is seen as a plague in many countries. Plus, we are often told about how to tackle it and given some figures spelling the number of unemployed people. But what does this really mean? Governments do not tell much about unemployment's...»

Synopsis abstract : «Introduction.. The rate of unemployment.. Cyclical or demand deficiency from Keynes's denomination.. Defining private costs as every cost engaging the unemployed themselves.. The social costs of unemployment. . Conclusio...»

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Changing mentalities: An analysis of Dove's "Campaign for real beauty" (2006)

Document abstract : «The brand Dove is part of the English-Dutch group Unilever. It accounts for 3% of Unilever's turnover. In 1957, Dove created soaps that contained 1/4th moisturizing cream, especially for sensitive skins (50% of women). Since then, Dove has always...»

Synopsis abstract : «Introduction.. Presentation of the campaigns.. A campaign for real beauty?. Used formats and means.. Why such a campaign? What for?. Background analysis.. Social and commercial goals.. Results : A great success.. A great commercial success.. Impact...»

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New Rome

Document abstract : «French Minister Hubert Vedrine has admitted that since the fall of the Soviet Union's America is the only "superpower". The United States is no longer in competition with other countries. America seems to be invulnerable and rules over international...»

Synopsis abstract : «Introduction.. America and its worldwide leadership.. Preserving national interests in an unstable world.. Conclusion.....»

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Foreign language influence on studies in UK

Document abstract : «My research is on "Foreign language influence on studies in UK". The main objective of this research project is to show how international student in Staffordshire University adapt their own comprehension during their English studies. The purpose of...»

Synopsis abstract : «Research title.. Literature review.. Research philosophy.. Ethical approval form.. Questionnaire design.. Analyse of result.. Feedback.. References.....»

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Child protection and child abuse

Document abstract : «The problem of child аbuse hаs become increаsingly evident in аll pаrts of the world including Аmericа аnd Europe. Between 1980 аnd 1993, for exаmple, the number of children reported once...»

Synopsis abstract : «Introduction.. The Cleveland crisis.. The conditions leading to the reforms in the 1980's.. The role of social service departments.. National child abuse procedures in England.. Conclusion.. Bibliography.....»

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Amsterdam presentation

Document abstract : «Nowadays, Amsterdam, the Dutch capital, is a city well-known in all Europe, thanks to its great charm, due to the global architecture of the city and the inhabitants' conception of life. The town, which has been a famous trade center for four...»

Synopsis abstract : «Introduction.. The Amsterdamer way of life.. The houses.. Means of transport.. The Rijksmuseum, a national pride.. Amsterdam as the centre of world trade, by Pieter Isaacsz, 1606.. The doll's houses.. The kitchen maid, Vermeer, 1642.. The Jewish...»

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Review of Mearsheimer-Walt, "The Israel Lobby"

Document abstract : «The last few decades has witnessed what is perceived to be unconditional support for the state of Israel. This support, which began after the 1967 War, is not wavering and according to two international scholars, sometimes contradicts the best...»

Synopsis abstract : «Introduction.. America's strong support for Israel.. The U.S.-Israeli relationship since 1967.. The different instances where the strength of the Lobby can be demonstrated.. Specialists in international relatio...»

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During the Cold War, what role did oil play in driving western intervention to the Middle East?

Document abstract : «After the Second World War in 1945, a new world order came up: Western Europe had to recover from the damages the war caused, and the US and the Soviet Union were competing against each other for power in a Cold War period. During this era, lasting...»

Synopsis abstract : «Introduction.. The Cold War.. Oil becoming a major stake for USA.. Western intervention in the Middle East.. Conflicts in the Middle East and political instability.. The US intervention.. The western desire to dominate the Middle East.. Oil crisis...»

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How has the rise of "militant Islam" affected politics in Indonesia?

Document abstract : «Although nearly 90% of Indonesian population is Muslim, Islam and Islamic issues have not become central subjects of interest permeating Indonesian politics. In the past, Islam in Indonesia has usually been portrayed as moderate, pluralist and...»

Synopsis abstract : «Introduction.. Observance of normal Islamic practices.. Definition of militant Islam.. Five groups of fundamentalist Muslims.. Islamic Militants and Indonesia.. This rise of Islamic militancy in Indonesia.. Military in Philippines.. Adoption of...»

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Working time management

Document abstract : «The evolution of the working time is seen as a key indicator of the improvement of living and working conditions. Although the quantity is easy to calculate, we mustn't forget that time management depend on personal factors like the speed at work,...»

Synopsis abstract : «What is working time?. How do we measure the time at work?. Few explicative assumptions on the relationship between the intensity and duration of working hours.. The time management attached to a company.. The different conceptions of...»

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M&M's, the "funniest" strategy

Document abstract : «What famous chocolate does a person who likes cinema, NASCAR races and has a fun spirit, buy first? M&M's!! This chocolate brand is known all around the world. This reputation is not the result of the hazard's but the consequence of a historic...»

Synopsis abstract : «Introduction.. History.. The first target.. The second target.. Evolution of the characters from their creation to present days.. Evolution of the packages.. M&M's chocolate market.. Evolution of the range of products.. Conclusion.. The...»

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Ikea culture

Document abstract : «Power Distance Index (PDI) focuses on the degree of equality, or inequality, between people in the country's society. In Sweden, the low Power Distance ranking indicates that in this society, there is no difference between citizen's power and...»

Synopsis abstract : «Introduction.. The Swedish culture.. The IKEA concept.. IKEA's concept in Sweden: The 'IKEA Spirit'. How is the firm culture constructed in general?. The sources of the IKEA firm culture.. The characteristics of IKEA firm culture.. IKEA's adaptation...»

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Parenthood in French law and filiation

Document abstract : «The purpose of this paper is first to understand French parenthood, namely the way to be the legal father or mother of a child. Investigating further, we will see whether the current legislation is modern enough or not, which will be our main...»

Synopsis abstract : «Introduction.. The legal filiations.. Definition.. How to prove the legal filiations in French law?. Presumption of fatherhood of the husband.. The parental authority.. The natural filiations.. Natural filiations by recognition.. Natural filiations...»

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The hidden side of counter-terrorist measures: a threat to the civil liberties

Document abstract : «While watching the movie "in the name of the father", I was like everyone else, I assume, was deeply moved and overwhelmed by the gravity of the miscarriage of justice and police force abuses of which the protagonists were victim. However, what...»

Synopsis abstract : «Introduction.. The Prevention of Terrorism Act: A threat to civil liberties.. History of the acts.. Powers contained in the acts.. Consequences of the Prevention of Terrorism Act: Miscarriage of justice and police blunders.. Uses of the...»

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The role of e-commerce within the global economy

Document abstract : «Nowadays, the business world is driven by two economic trends: globalization and the adoption of information technologies. Those changes are entirely linked. "Technology is both driven by and a driver of globalization, as both forces continually...»

Synopsis abstract : «Introduction.. the 'new' economy and globalization.. The Internet and customers.. The use of the Internet for commercial purposes.. Conclusion.. References.....»

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Knowledge management according to Castells

Document abstract : «In this report you will find things that I learned about Manuel Castells. First I would like to introduce this author. I think it is important to know who he is. After that it should be easy to understand his thought about knowledge. Manuel Castells...»

Synopsis abstract : «Introduction.. General ideas of Castells.. Social aspects.. Political aspect.. Conclusion.. References.....»

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Failure of Social Security

Document abstract : «Since the era of what is known as Reaganomics, this country's social security has been in jeopardy for some time. Our forefathers wanted our government to be able to aid in the comfort of our golden years. This generation of baby boomers may be the...»

Synopsis abstract : «Introduction.. Social security.. The social insurance program.. Distribution of population.. The failure of the social security plan.. Optional investment opportunities.. Conclusion.. References.....»

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Internаtionаl humаn resource mаnаgement

Document abstract : «One of the few certainties in this uncertain world is the growing influence of internationalization on organizations, both large and small. There are increasing numbers of internationally operating organizations and internationally operating...»

Synopsis abstract : «Introduction.. Company profile.. PEST analysis.. Political.. Legal.. Economic.. Social.. Labour market and demographic trends.. The education system and approaches to technology development.. National cultural approaches to work.. People management...»

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The function of democratic control of the European Parliament - Analysis of S. Veil's speech

Document abstract : «Since the origins of the building of the European Community, the idea of a direct election of the EP was present. In the Rome Treaty, the commitment to abolish the system of nominated members was settled, but no timetable was laid down. Thus, it...»

Synopsis abstract : «Competence of the EP until 1979.. The original wish of S. Veil.. The effect of the new authority of the EP on its function of democratic control.. Conclusion.. Bibliography.....»

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Drugs and globalization

Document abstract : «Relations between drugs and international trade are a long story, we could think of the 19th century and the important consumption of opium in Europe, as can be seen for example in the film From Hell. Opium was obviously not produced in Europe for...»

Synopsis abstract : «Introduction.. Drugs are a traditionally transnational good: Which changes did globalization bring?. Globalised drug economy.. Impact of globalization on drug production and trade.. Minor consequences in industrialized countries and major changes in...»

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Motown: A history of success

Document abstract : «"Music, Money, Sex and Power." That is how, in four unequivocal words, Gerald L. Posner defines Motown, the record label which transformed the landscape of American popular culture. The personage who embodies this definition is Berry Gordy Junior....»

Synopsis abstract : «Introduction.. The creation of the Motown Record Label.. Crossover.. A particular sound.. A factory-like strategy to produce hits.. Brilliant songwriters: The example of Holland-Dozier-Holland.. Talented musicians.. Great Singers turned into stars:...»

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Cellulosic Ethanol: Great potential or wrong mentality?

Document abstract : «On December 9, 2008, the BBC reported that, "countries will need to make big cuts in greenhouse gas emissions if 'dangerous' climate change is to be avoided" (Black, Poor Countries Need Carbon Cuts). Unfortunately, the fact that our actions as...»

Synopsis abstract : «Introduction.. Understanding the pros and cons of any energy source.. The process of breaking down plant matter into a biofuel like cellulosic ethanol.. The efficiency of biorefineries.. The USDA and DOE.. Flaws in gaining the plant matter from...»

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Shell Canada

Document abstract : «Shell Canada Limited is one of Canada's largest integrated oil companies. The corporation's head offices are in Calgary and Alberta. Lead by Mr. W. Adrian Loader, Shell Canada Ltd employs 4772 people worldwide and added over 600 new full-time...»

Synopsis abstract : «Overview of Shell Canada Ltd.. Employment environment analysis.. Human resources management.. Diversity and employment equity.. Performance management.. Training & skills development.. Health, financial & family benefits.. Vacation &...»

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The strategy behind energy-related aspects of European neighborhood policy

Document abstract : «The paper notes that the EU will increasingly rely on energy supplies from neighboring countries. Needless to say that among the principles and motives of the ENP, energy has a major role since it is obvious neighboring countries have resources (oil...»

Synopsis abstract : «Introduction.. An external policy to serve Europe's energy interests.. Functionning markets.. Diversification.. Integration of energy markets and infrastructure projects.. Security through networks and focus on markets and...»

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Senergy

Document abstract : «Government support through financial incentives and the public's trend toward environmentally friendly products has opened the way for alternative energy based companies to thrive. In the French market, with little direct competition, we believe our...»

Synopsis abstract : «Executive summary.. Marketing analysis summary.. Management and staffing summary.. Regulatory issues summary.. Summary of financial analysis.. Company summary.. Company ownership.. Company locations and facilities.. Services.. Service...»

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France and the United States: Two different approaches to feminism

Document abstract : «Feminism is defined by the Cambridge dictionary as "the belief that women should have the same economic, social, and political rights as men" . However, there is not a single definition for feminism. This notion is rather complex and controversial,...»

Synopsis abstract : «Introduction.. Definition of feminism.. Recent history of feminism in the United States: An overview.. First-wave feminism.. Second-wave feminism.. Thirf-wave feminism.. Recent history of feminism in France: An overview.. Differences between...»

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Vattenfall Nordic Heat: Strategy and control

Document abstract : «Vattenfall is the fourth largest generator of electricity and the largest generator of heat in Europe. The company has more than 32 000 employees and is active in all stages of the electricity value chain: generation, transmission, distribution and...»

Synopsis abstract : «Introduction.. This is Vattenfall.. Reading guide.. Strategy and control.. Vision, mission and strategy.. Organization.. Vattenfall nordic heat.. Implementation of strategy in VNH.. Analysis.. The business unit.. The balanced scorecard.. The...»

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Fighting against AIDS: Acting for human rights and development

Document abstract : «If developing countries have to cope with many handicaps setbacks as well as in terms of political development, then one of the main plagues that seriously affects these countries is the HIV/AIDS epidemic. Indeed, 40 million people worldwide are...»

Synopsis abstract : «Introduction.. Human rights at the heart of the fight against HIV/AIDS.. The contribution of AIDS programs in development and human rights advances.. Conclusion.. References.....»

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Women fаce greаter chаllenges thаn men in their аttempts to climb to the top of the corporаte lаdder

Document abstract : «Women mаke up close to а hаlf pаrt of the U.K. workforce, аnd this proportion is likely to grow. Working women аre а diverse group (e.g., White women, minorities, women with children, immigrants, older...»

Synopsis abstract : «Introduction.. Different experiences of work for men and women. . The relations between men and women.. The idea that men should be entitled to the same flexible working opportunities as women.. Basis for the developmental perspective.. Women's...»

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The rolled-up holiday pay

Document abstract : «The Working Time Regulations ("WTR") were introduced in the UK in 1998 to implement the EU Working Time Directive 93/104/EC ("the Directive") and are intended to be a health and safety measure. Under the Regulations, workers are entitled to four...»

Synopsis abstract : «The question of the compatibility of the regime of 'rolled-up holiday pay' to the working time directive.. The regime of 'rolled-up holiday pay'.. The facts in the two cases.. The refusal of the ECJ to validate the regime of 'rolled-up' holiday...»

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Fascism, communism and totalitarianism

Document abstract : «"Fascism was the first mass-mobilizing development dictatorship that provided a frank, complete, and relatively coherent rationale for totalitarianism." Actually, Mussolini's doctrine of delayed industrialization was the first to openly affirm...»

Synopsis abstract : «Introduction to fascism and totalitarianism.. The historic and cognitive features of Italian fascism.. Coming of Mussolini to power.. Evolution of totalitarianism.. Totalitarianism and horror.. Evaluation of the responsibility of capitalist...»

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Le Panier: its patrimony, its rehabilitation and the new city

Document abstract : «Marseille is an old city dating from Greek Antiquity when it was called Massilia and was a harbor on the Mediterranean Sea. Thanks to trade and its location between the Eastern and the Western world Marseille has become an important place....»

Synopsis abstract : «Introduction.. What are the main architectural characteristics of this part of the city?. How does the restoration of 'Le panier' constitute a challenge?. The use of false decorations realized with coat and panting.. The last element noticeable on...»

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The universal human rights concept and its roots in Western political thought

Document abstract : «Commitment to the idea of cultural relativism is usually seen as precluding the acceptance of the idea of universal human rights. But is relativism against universalism a false dichotomy? Can we construct a "differentiated universalism" or a...»

Synopsis abstract : «Introduction.. The cultural relativist model.. Community: Basic social unit.. The book Human rights and International Relations.. The doctrine of cultural relativism.. China's focus on community and obligations.. The claim that human rights are...»

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Study of Renault's strategy

Document abstract : «Renault is a famous car-constructor. It was created in 1899 by the brothers Renault and was considered one of France's flourishing industry throughout the XXth century. But now the firm has adapted itself to a new global and more complex...»

Synopsis abstract : «Introduction.. Fighting obstacles and gaining successes.. Presentation of the world car industry.. Pre-1996 Renault: Too little, too lonely, too French.. Successful developments.. How Renault became international: Sstrategy and...»

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Literature review on virtual tour technology

Document abstract : «Numerous developments in virtual technologies show up in modern world creating for people more and more comforts and possibilities. Different kinds of visions that we may see with the help of virtual tour technology, have elevated the status of...»

Synopsis abstract : «Introduction.. Technology.. Human and machine interface.. Computer generation of virtual tour.. Networks.. Why are virtual auditory interfaces important?. Environmental realism and ambience.. Presence/immersion.. Collision/tactile...»

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"It is nationalism which engenders nations, and not the other way round"

Document abstract : «"Where does the German begin? Where does it end? May a German smoke? The majority says no. May a German wear gloves? Yes, but only of buffalo hide but a German may drink beer, indeed as a true son of Germania he should drink beer" wrote in...»

Synopsis abstract : «Introduction.. How a modern conception of the nation has emerged.. Was Ancien Regime France a nation-state?. A 'process of destabilization'.. Did nationalism engender the French nation? . Western European societies evolution into an age of...»

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One man's terrorist is another's freedom fighter/Today's terrorist is just tomorrow's state leader

Document abstract : «The famous example of the General De Gaulle can corroborate this claim. After his radio address in June 1940 exhorting the French people to resist Nazi occupation, he organized the Free French Forces with exiled French officers in England and led...»

Synopsis abstract : «Introduction.. The word freedom.. The problem that different meanings of freedom raise.. The nationalist terrorism.. Conclusion.. Bibliography.....»

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The hospitality industry

Document abstract : «In today's highly competitive business environment, budget orientated planning is insufficient for a large corporation to survive and prosper. Indeed, rapid-paced changes in trade, technology and investment patterns are elements that are impacting...»

Synopsis abstract : «Introduction.. Hospitality definition & characteristics.. Financial strategy.. Human resources strategy.. Marketing strategy.. Conclusion.. References.....»

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