A study on jeans: A C Nielsen USA

Business & market   |   Business strategy   |   Research papers   |   04/06/2009   |   .doc   |   51 pages
Document abstract : « in television audience measurement and other media research services. expanded its operations in Western Europe, Australia in the Middle East and Africa in the ...»

Synopsis abstract : «Chapter 1. Introduction. Organisational structure. The Nielsen code. Chapter 2. Nielsen core services. Chapter 3. Major businesses. What AC Nielsen does . Chapter 4. Products & services . Chapter 5. Competitors. Chapter 6. Internship...»

Hindalco and the Aditya Birla Group

Business & market   |   Business strategy   |   Theses   |   04/16/2009   |   .doc   |   45 pages
Document abstract : « countries around the Indian Ocean, Africa, Europe, and The bauxite mines in the western and eastern recommended for usage in grinding media, wear resistant ...»

Synopsis abstract : «Introduction. Origin of Aditya Birla Group. Business of Aditya Birla Group. Group companies of Aditya Birla Group. Indian companies. International companies. Major achievements of Aditya Birla Group. Introduction to Hindalco . Hindalco's vision,...»

The global youth market (with a case study about Converse)

Business & market   |   Marketing   |   Market study   |   01/20/2009   |   .doc   |   30 pages
Document abstract : « portrayed as dangerous by the mainstream media and are The majority of Western youth will never invest themselves Asia and 23 percent in Africa, Latin America ...»

Synopsis abstract : «Introduction.. A cross border segmentation.. Definition of global marketing segmentation.. General statement of cross border segmentation.. Cross border similarities.. The global youth culture.. Dissection of the expression.. The result: Two...»

The political influence on organization decision making towards corporate social responsability: a socio economic approach

Economics & finance   |   Economics   |   Presentation   |   07/27/2006   |   .doc   |   30 pages
Document abstract : « the activities of an MC in Africa or China these corporations are located in the Western World (USA influence, for example by starting a media offensive directed ...»

Synopsis abstract : «Research design. Objects of research. Acknowledgement. The political field around csr. Introduction. The impact of globalization. Different actors: ngos and governments. The working of the field. The dependency of organizations. Introduction. The...»

Fair trade in Europe: overview and perspectives

Economics & finance   |   Economics   |   Presentation   |   01/15/2009   |   .doc   |   36 pages
Document abstract : « financing and coordinating the development of Africa, Asia, the about the fair traded products thanks to media. is a strong influence from Western countries in ...»

Synopsis abstract : «The concept Fair Trade in Europe.. Definition of the concept according its actors.. Principles and objectives of this movement.. Fair Trade organisations and related groups.. Presentation and function of the international organisations.. Overview of...»

Social Marketing & Self-Regulation: The Perfect Match for a Good Working World (?) The Contribution of Social Marketing to Self-Regulation Strength

Business & market   |   Marketing   |   Presentation   |   07/27/2006   |   .doc   |   29 pages
Document abstract : « not only of those living in Africa (Hunter, 2003). because data has been used from Western universities namely: creating messages and selecting media (Kotler et ...»

Synopsis abstract : «Individual Self-Regulation Strength and Influencing Factors . Self-Regulation. Self-Regulation Strength. Factors Influencing Self-Regulation Strength. Social Marketing. What is Social Marketing?. The Effectiveness of Social Marketing. The...»

Future of tobacco industry post tobacco ban

Political science   |   Social sciences   |   Research papers   |   05/28/2009   |   .doc   |   40 pages
Document abstract : « 87 percent of young people in Western Australia said dollars worth of tobacco to Asia, Africa and Latin has attracted little attention in the media, are ongoing ...»

Synopsis abstract : «Introduction: Big tobacco's global expansion. Global tobacco players. Philip Morris, Bat and RJ Reynolds. Factors responsible for overseas expansion. Indicators of cigarette industry performance. U.S. markets. World markets. Leading world cigarette...»

Almasah international real estate: The real estate market in Dubai

Business & market   |   Business strategy   |   Market study   |   01/20/2009   |   .doc   |   41 pages
Document abstract : « a similar-size real estate company, who operates following western management standards with massive projects throughout UAE, the Middle East and North Africa. ...»

Synopsis abstract : «Introduction.. Description on Dubai's real estate market and its environment.. Presentation of the economy.. Factors leading to this unprecedented growth.. Deeper look at the Real Estate Market in Dubai.. Supply/demand outlook.. Examples of a small...»

Business plan: Personal traveller - tourism in China

Business & market   |   Business strategy   |   Presentation   |   01/15/2009   |   .doc   |   26 pages
Document abstract : « between the developed countries in Western Europe such through internet and other media, their impression 8.80 5,768 1,990 403 1,158 2,927 AFRICA 238,046 37.30 ...»

Synopsis abstract : «Executive summary.. The product.. Current problems.. Language of tour guides.. General language ability in China and cultural misunderstandings.. Road signs.. Mission statement.. The product.. Tourism industry in Beijing, China.. Visitor...»

Study of rural marketing in the present scenario in India

Business & market   |   Marketing   |   Market study   |   05/08/2009   |   .doc   |   53 pages
Document abstract : « Traditional media is ineffective due to illiteracy and non availability. Growth in education. Enlarged media reach ( particularly television). ...»

Synopsis abstract : «Objective. Introduction. Characteristics of rural markets. Difference between rural customer & urban customer. The rural market environment. The rural consumer. The rural demand. Other aspects of the rural market environment. The future of rural...»

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