A study on jeans: A C Nielsen USA
Synopsis abstract : «Chapter 1. Introduction. Organisational structure. The Nielsen code. Chapter 2. Nielsen core services. Chapter 3. Major businesses. What AC Nielsen does . Chapter 4. Products & services . Chapter 5. Competitors. Chapter 6. Internship...»
Hindalco and the Aditya Birla Group
Synopsis abstract : «Introduction. Origin of Aditya Birla Group. Business of Aditya Birla Group. Group companies of Aditya Birla Group. Indian companies. International companies. Major achievements of Aditya Birla Group. Introduction to Hindalco . Hindalco's vision,...»
The global youth market (with a case study about Converse)
Synopsis abstract : «Introduction.. A cross border segmentation.. Definition of global marketing segmentation.. General statement of cross border segmentation.. Cross border similarities.. The global youth culture.. Dissection of the expression.. The result: Two...»
The political influence on organization decision making towards corporate social responsability: a socio economic approach
Synopsis abstract : «Research design. Objects of research. Acknowledgement. The political field around csr. Introduction. The impact of globalization. Different actors: ngos and governments. The working of the field. The dependency of organizations. Introduction. The...»
Fair trade in Europe: overview and perspectives
Synopsis abstract : «The concept Fair Trade in Europe.. Definition of the concept according its actors.. Principles and objectives of this movement.. Fair Trade organisations and related groups.. Presentation and function of the international organisations.. Overview of...»
Social Marketing & Self-Regulation: The Perfect Match for a Good Working World (?) The Contribution of Social Marketing to Self-Regulation Strength
Synopsis abstract : «Individual Self-Regulation Strength and Influencing Factors . Self-Regulation. Self-Regulation Strength. Factors Influencing Self-Regulation Strength. Social Marketing. What is Social Marketing?. The Effectiveness of Social Marketing. The...»
Future of tobacco industry post tobacco ban
Synopsis abstract : «Introduction: Big tobacco's global expansion. Global tobacco players. Philip Morris, Bat and RJ Reynolds. Factors responsible for overseas expansion. Indicators of cigarette industry performance. U.S. markets. World markets. Leading world cigarette...»
Almasah international real estate: The real estate market in Dubai
Synopsis abstract : «Introduction.. Description on Dubai's real estate market and its environment.. Presentation of the economy.. Factors leading to this unprecedented growth.. Deeper look at the Real Estate Market in Dubai.. Supply/demand outlook.. Examples of a small...»
Business plan: Personal traveller - tourism in China
Synopsis abstract : «Executive summary.. The product.. Current problems.. Language of tour guides.. General language ability in China and cultural misunderstandings.. Road signs.. Mission statement.. The product.. Tourism industry in Beijing, China.. Visitor...»
Study of rural marketing in the present scenario in India
Synopsis abstract : «Objective. Introduction. Characteristics of rural markets. Difference between rural customer & urban customer. The rural market environment. The rural consumer. The rural demand. Other aspects of the rural market environment. The future of rural...»
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