Collaborative product development in the context of product life cycle management
Synopsis abstract : «Introduction. Integration of engineering and manufacturing . Ways to achieve integration. Product development and PLM. Benefits of PLM. Case studies. Lifecycle management in shipping. Lifecycle management in automobile...»
Basic concepts of CRM
Synopsis abstract : «What is customer relationship management?. Origin of CRM: history. The value of CRM . Aspects of CRM. Operational CRM. Collaborative CRM. Analytical CRM. Technology considerations. Key functionalities. Marketing. Sales. Service. Privacy and data...»
Innovations in the restaurant business
Synopsis abstract : «Introduction. Objective of the study. Methodology of the study. An overview of service marketing. Concept. Positioning and differentiation. Summary. Branding of restaurants. Issues of branding services. A comprehensive study. Brand research and...»
The importance of CRM in the insurance sector
Synopsis abstract : «Introduction. CRM in the insurance sector. Steps in the CRM process. Identifying the most potential customer. Understanding the needs and buying patterns of customers. Interacting with them so as to meet their expectations. The purpose of...»
A construction project: The Millau Viaduct
Synopsis abstract : «Summary. Introduction. Presentation of the project. Project background: motivations for its implementation. Millau viaduct: A challenge. The Pre-Construction and Planning Stage. Construction stage . Completion of the project . Resources needed and...»
Information technology and strategic management
Synopsis abstract : «Introduction. Strategic management. Information technology and corporate strategy. Integrating IT and strategy. Capitalizing on Information Technology. Computers. The rise of the mainframe. Powerful supercomputers. Minis: The beginning of the...»
Kaizen: The key to Japan’s competitive success
Synopsis abstract : «What is Kaizen?. The precursors of Kaizen. Training within Industry Initiative. PDCA or Schewart's Cycle. Quality circles. Origin of Kaizen. The Kaizen framework. Establishment of standards. Problem identification or improvement. Problem...»
Committee on the rights of the child
Synopsis abstract : «Introduction. Measures to implement the optional protocol . Implementation of the Protocol with regard to general principles of the Convention on the Rights of the Child . Sale of children. Child prostitution and child pornography. Criminal...»
Evolution of mobile commerce
Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»
Six case studies on usage of technology in relation to the philosophical, social and ethical factors in modern education system
Synopsis abstract : «Introduction. Usage of e-mail. Computer characteristics . E-mail communication . E-mail Abuse. The future. Technology integration to equate students. Continuing education among African Americans. Multiple impacts of introducing technology into...»
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