Competitive research on market size of cigarette brands

Business & market   |   Business strategy   |   Research papers   |   05/30/2009   |   .doc   |   33 pages
Document abstract : « Conclusion; Bibliography. Competitive research on market size of cigarette brands Marketing Research is a vehicle through we can obtain information about present ...»

Synopsis abstract : «Introduction. The tobacco industry in India. Industry background. Recent happenings and its impact on the industry . Annual per capita adult cigarette consumption . Woes of the tobacco industry . The present scenario. Company profile. ITC's...»

The ITC group in a growing FMCG sector

Business & market   |   Business strategy   |   Research papers   |   05/09/2009   |   .doc   |   50 pages
Document abstract : « in India has a strong and competitive MNC presence ITC has penetrated into a market dominated by Functions (IFS) Calcutta 12- Integrated Research Center (IRC ...»

Synopsis abstract : «Introduction. Environmental analysis of FMGC sector. Growth prospects. An overview of the Indian FMCG industry. The top 10 companies in FMCG sector. Analysis of Indian FMCG sector. Company overview: ITC Group. History. Structure. Awards and...»

An analysis of the Indian retail industry

Business & market   |   Business strategy   |   Research papers   |   09/23/2009   |   .doc   |   63 pages
Document abstract : « standards of doing their business to stay competitive in the 8. DATA ANALYSIS AND INTERPRETATION I conducted a market research among a sample size of around ...»

Synopsis abstract : «Introduction. An overview of the global retailing industry. Emergence of the supermarket . Technological edge. Saturated home markets. World's top 15 retailers . The globalization of the Indian economy . Organized retailing in India . Retailing in...»

The ethics in advertising

Business & market   |   Marketing   |   Term papers   |   03/12/2009   |   .doc   |   26 pages
Document abstract : « be very complex, involving sophisticated research and multimedia on choices in the market place and the cannons of generally accepted competitive behavior in ...»

Synopsis abstract : «Introduction. Issues central to an unethical discussion. Forms of untruthful advertising. Benefits of advertising . Harms of advertising . Ethical principles relevant to advertising . Truthfulness in advertising . The dignity of the human person...»

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