Concrete technology
Synopsis abstract : «Introduction. Coarse and fine aggregates. Methods of design of RCC structures. Codes used in RCC design. Grades of concrete and steel. Frequently asked questions. Workability of concrete. Water cement ratio strength and grade of concrete. Mix...»
The changing face of consumer behavior in response to organized retail markets in India
Synopsis abstract : «Introduction. Objectives of the study. Research methodology. Industry profile. An overview of retail sector. Malls in India. A study on consumer behavior. Various stages in the buying process. Marketing strategy for a retailer. Data...»
Overview of Tata Chemicals Ltd
Synopsis abstract : «Industry Overview. About Tata Chemicals Business. Introduction to TCL. SHE Policy. Production department. Introduction. Products and by Products of TCL. Chemicals Products. Food Addictive Products. Marketing department. Introduction. Market...»
Employee training
Synopsis abstract : «Introduction.. Importance of training.. Training objectives.. Induction to training.. Training and development.. Benefits of training.. Benefits to the organization.. Benefits to the individuals.. Training methods.. On-the-job training...»
Online airline reservation system
Synopsis abstract : «Introduction. Background study of online airline reservation system. Problem description. Theoretical and conceptual development. What is Microsoft NET?. What are Service Oriented Architectures (SOA)?. What are the Current Microsoft Products and...»
Recruitment in Hyundai India
Synopsis abstract : «Introduction. Factors affecting recruitment. Sub systems of recruitment. Sources of recruitment. Company overview: Hyundai Motor Company. Data collection and analysis. Conclusion. Annexures. Bibliography...»
A study on motivational levels of employees in Dr. Reddy's Laboratories
Synopsis abstract : «Introduction. The meaning and definition of 'Motivation'. Nature of 'Motivation'. Importance of 'Motivation'. Objectives of 'Motivation'. Introduction to Human Resource Management (HRM). Hertzberg's two-factor of 'Motivation'. McClelland's need...»
Building digital brands
Synopsis abstract : «The spillover effect. New creative approaches. Re evaluating media investments. Getting closer to the consumer . Implications for marketers. Need of a new marketing model. How to build and manage digital brands?. Personalization tools . Rethinking...»
A study on stress management
Synopsis abstract : «Abstract. Introduction to stress management. Corporate stress. The 10 secrets of balancing stress in our lives . Need for the study. Objectives of the study. Scope of the study. Review of literature. Introduction to stress. Evolution of...»
The democratization of luxury
Synopsis abstract : «Introduction.. Luxury: Definition and presentation.. The origin and history of luxury.. The characteristics of luxury.. The democratization of luxury sector.. Reasons for change.. Current paradoxes of luxury.. Portrait of 'new...»
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