Study of rural marketing in the present scenario in India

Business & market   |   Marketing   |   Market study   |   05/08/2009   |   .doc   |   53 pages
Document abstract : « Marketing audit for corrective action. to provide appropriate recommendations for technical, marketing and credit the Small Industries Development Bank of India ...»

Synopsis abstract : «Objective. Introduction. Characteristics of rural markets. Difference between rural customer & urban customer. The rural market environment. The rural consumer. The rural demand. Other aspects of the rural market environment. The future of rural...»

Credit appraisal system at Standard Chartered Bank and the SME credit department

Economics & finance   |   Finance   |   Theses   |   04/19/2009   |   .doc   |   68 pages
Document abstract : « functions that are highlighted below Marketing or Relationship Credit Administration is a bank internal loan credit approval officers, loan review and audit. ...»

Synopsis abstract : «Introduction. Review of literature. Types of risk and lending. A study of traditional and modern credit process. Risk assessment vs risk measurement. Drivers of credit organization. The five C's of credit. Aggregate credit risk exposure and...»

Recruitment and selection

Business & market   |   Human resources   |   Term papers   |   04/21/2009   |   .doc   |   33 pages
Document abstract : « a useful data bank for personnel audit and research allowance management • Misc Liaisons eg Bank, Transport etc strategy followed by the marketing & branding ...»

Synopsis abstract : «Introduction. Recruitment and selection techniques. Module1: Application forms assessment. Module2: Written test assessment. Module3: Interview assessment. Study of the processes of selection. Recruitment. Screening. Selection. Review of...»

Evolution of mobile commerce

Business & market   |   Business strategy   |   Research papers   |   04/28/2009   |   .doc   |   50 pages
Document abstract : « In North America, Bank of Montreal customers can not only they can also go shopping via the bank s partner into mainstream success by online marketing methods. ...»

Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»

Building digital brands

Business & market   |   Marketing   |   Term papers   |   04/29/2009   |   .doc   |   40 pages
Document abstract : « Others use third-party audit services such as to Praxis, K. Vaitheeswaran, Vice-President, Marketing, Fabmart, outlined store but given directly to the bank. ...»

Synopsis abstract : «The spillover effect. New creative approaches. Re evaluating media investments. Getting closer to the consumer . Implications for marketers. Need of a new marketing model. How to build and manage digital brands?. Personalization tools . Rethinking...»

Business analysis of Air Deccan (Now Kingfisher Red)

Business & market   |   Business strategy   |   Research papers   |   05/26/2009   |   .doc   |   45 pages
Document abstract : « Ahmedabad and Baroda for ICICI bank card holders. Marketing Strategy and Sales Promotional Measures: Product infrastructure To measure and audit IT Security and ...»

Synopsis abstract : «Introduction. Iindustries classified with service sector . Nationalization of airlines . Open-Sky Policy . Airport . Infrastructure . Classification. Early history. Top management. Product/service profile. Pre-flight service. In-flight...»

Cyber law in India

Law & contracts   |   Other law subjects   |   Case study   |   03/05/2009   |   .doc   |   33 pages
Document abstract : « The internal audit revealed the fact and surprisingly it Banker's Books Evidence Act and Reserve Bank of India college and served as a marketing executive in a ...»

Synopsis abstract : «Introduction.. Internet.. Cyber space.. Information Technology Act 2000.. Why cyber-laws In India.. Cyber crimes.. Cyber crime against a 'Person'. Cyber crimes against property.. Cyber crime against the government.. Laws on cyber crimes...»

Investor behavior towards mutual funds with special reference to Reliance Capital Assets Management Ltd

Economics & finance   |   Finance   |   Research papers   |   03/25/2009   |   .doc   |   48 pages
Document abstract : « Bank Yes Bank American Express Bank - only for Regular Audit Committee meetings are conducted to review the the distribution channels and marketing of mutual ...»

Synopsis abstract : «Executive summary. Introduction to mutual funds. Types of mutual fund schemes. Schemes according to function. Schemes according to portfolio. Advantages of Systematic Investment Plan (SIP). Advantages of mutual funds. Drawbacks of mutual...»

Cultural differences in management

Business & market   |   Management   |   Presentation   |   01/20/2009   |   .doc   |   31 pages
Document abstract : « to assimilate the findings of an audit report Expansion in Chicago, USA Marketing Assistant for Vietnamese interlocutors Indosuez Bank, Regional Management Asia ...»

Synopsis abstract : «Introduction.. Intercultural management: Fundamental concepts.. Integration of cultural differences in the intra and inter-company relations in the context of world economy.. Management strategies of international companies.. Implantation strategies...»

Export procedures and documentation in India

Economics & finance   |   Government finance   |   Research papers   |   05/13/2009   |   .doc   |   74 pages
Document abstract : « Payment conditions Special packaging Labeling and marketing requirements Shipment is entertained by the Reserve Bank in such Independent Quality Audit & Houses ...»

Synopsis abstract : «Introduction. Two classes of exports. Types of exporters. Manufacturer exporter. Merchant exporter. How to set up an export organisation. Choosing appropriate mode of operations. Naming the business. Structure of an export organisation. IEC exempt...»

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