Global Logistics: Ikea's global supply chain model
Synopsis abstract : «Executive summary.. Product characterstics and its impact on a global logistics model.. Customer needs and requirements.. Value proposition.. Supply chain strategy.. Product and service factors.. IKEA's Global Logistics analysis.. Traditional...»
Information technology as an enabler of sales and distribution
Synopsis abstract : «Introduction. FMCG sector in India. Distribution sectors. Marico, Asian paints and HLL. IT in sales and distribution automation. Supply chain management. Review of popular SCM solutions. Sales and distribution in India. The modern trends: Use of...»
Advertisement and sales promotion with reference to Leo Labs IT Solutions Pvt. Ltd.
Synopsis abstract : «Company profile.. Theoretical perspective.. Marketing research on new product development.. Objective and scope.. Research methodology.. Limitations.. Analysis and interpretatio...»
How can organizations tackle environmental constraints to reach an eco-efficient supply chain?
Synopsis abstract : «Summary.. Introduction.. Environmental Constraints: A new issue for organizations.. State of the environment.. Pressure from stakeholders.. Current responses from organization.. Suppy chain redefined: From traditional suppy chain to reverse...»
All you wanted to know about Six Sigma
Synopsis abstract : «Introduction. A short study of the importance of Six Sigma. The genesis and history of Six Sigma. Chronology of events. Concept of Six Sigma. One to six sigma conversion table. Methodologies of Six Sigma. Define, measure, analyze, improve and...»
Overview of Tata Chemicals Ltd
Synopsis abstract : «Industry Overview. About Tata Chemicals Business. Introduction to TCL. SHE Policy. Production department. Introduction. Products and by Products of TCL. Chemicals Products. Food Addictive Products. Marketing department. Introduction. Market...»
The definition of an e-business strategy: The case of Tubeknit Ltd
Synopsis abstract : «Introduction. Environmental scan. company scan. Strategy reformulation. Recommendations for a new strategy formulation. Current vision and mission. New vision and mission. New objectives and goals. Recommendations. Determinants to invest in...»
The A to Z of retail trade: Retail management
Synopsis abstract : «Introduction. Beginning of retail trade. Early trade. Early market. First shops. Origins of retail chains. From family business to retail structure. History of self-service stores. Origin of distance retailing. Types of retail outlet. Clothing and...»
Advertising and its modern aids
Synopsis abstract : «Introduction. What is advertising?. Scope of advertising . Types of on-line advertising. Web adverting . Classified advertisement. Banner advertising . E-mail advertising . E- marketing. What is e ? marketing? . The internet as an advertising...»
Marketing strategies of IBM Global Service India
Synopsis abstract : «Introduction. Pre and post liberalization story. IBM's Global business services. IBM India's milestones . Objective of the study. Research methodology. Research design. Nature of data. Sampling technique. Justification for the topic. Literature...»
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