Setting up intranet facilities
Synopsis abstract : «Introduction. Company profile. Project planning. Scope of the software. Resource. Cost involved. Research analysis. Customer requirement specification. Process of coding. Process of testing. Documenta...»
How to use rumours as a marketing tool?
Synopsis abstract : «Introduction. Rumours as a new marketing tool. Using a rumor as a marketing tool?. Transmission and belief of positive rumours. Internet: a fantastic media to convey rumours. New types of marketing campaigns. A content analysis of positive rumours...»
Brand management in retailing in India
Synopsis abstract : «Introduction. Research objective. Research methodology. An overview of marketing. Definition of marketing. Marketing mix. An overview of product management. What is product?. Three aspects of product. Classifications of product. Types of...»
The customer is the king: Relationship marketing
Synopsis abstract : «An introduction to relationship marketing. Retailing- An overview . Key trends in retail industry . CRM and the retail industry. CRM in retail â Loyalty programs . Different levels of relationship. Tools to develop strong customer...»
Designing an electro-mechanical device with automatic target detection and firing mechanism and a provision for remote controlling the device
Synopsis abstract : «Introduction. Features. Components used. Microcontrollers. DTMF coder . DTMF decoder. 555 timer. Stepper motor. Relays. Parallel port. Hardware description. Microcontroller. Block diagram. Explanation of the block diagram. Software...»
A report on comparative market analysis and marketing strategy of Samsung electronics
Synopsis abstract : «Introduction . Overview of the consumer durable market. Company profile. Comparative analysis. Objective of the study. Scope and limitation of the study. Research methodology. Analysis of dealers questionnaire. Analysis of sales data. Analysis by...»
Employee retention: Myths and methods
Synopsis abstract : «Introduction. Employee retention strategies. Role of human resource management. Importance of retaining employees. 3 Rs of employee retention. Respect, recognition and rewards. KEi's employee retention model. Philosophy that sets employee retention...»
A study on the Indian railways
Synopsis abstract : «Introduction. Meaning and definition of marketing management. Understanding the customer and customer satisfaction. Meaning of railway. Communication revolution. The first railways station in the world. History of railways in India. Development of...»
A study on the recruitment and selection process in organizations
Synopsis abstract : «General introduction . Recruitment and selection. Defining the requirements of the job. Job description. Person specification. Physical requirements of the job. Analysis of recruitment strengths and weaknesses. Sources of...»
An examination of the quality of work
Synopsis abstract : «Introduction. Need for study or scope. Objectives of the study. Methodology. Limitations. Review of literature. Introdction. What is QWL?. Definitions for quality of work life. Criteria of measuring QWL. Adequate and fair compensation. Safe and...»
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