Comparative analysis of market strategies for rural penetration of Nokia, Samsung, LG, Sony Erickson and Motorola
Synopsis abstract : «Introduction. Nokia. Sony Ericsson. Motorola. Samsung. LG Electronics . Company profiles. Multiple ways to customize. Nokia Asia Pacific ( India). Sony Ericsson. Motorola. Commercial, Government and Industrial Solutions Sector (CGISS). Global...»
A brief overview of the Human Resources Information System with special references to India
Synopsis abstract : «Introduction to Human Resources Information System (HRIS). Concept of HRIS. Uses of HRIS. Scope of the study. Ways of applying HRIS in organization. Objectives of HRIS. Steps in implementing HRIS. Benefits of HRIS. Limitations of HRIS. An overview...»
Integrated software system
Synopsis abstract : «Chapter 1: Introduction. Chapter 2. Mobile computing and adaptation. Mobile computing. The need for functionality adaptation. Summary. Chapter 3. component-based technology. What is a component ?. Component-based development. Current component...»
Evolution of mobile commerce
Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»
Nokia, its strategies and its wrong Marketing Mix in the case of the N-Gage
Synopsis abstract : «....»
Identifying a customer: Bharti Broadband Networks Limited
Synopsis abstract : «Introduction. All about broadband. Company profile. About Bharti. Focus. Why is Bharti a specialist. Product information: Broadband interactive terminal. Features . Research methodology. Primary data. Secondary data. Internet Page accelerator (IPA)...»
Study of rural marketing in the present scenario in India
Synopsis abstract : «Objective. Introduction. Characteristics of rural markets. Difference between rural customer & urban customer. The rural market environment. The rural consumer. The rural demand. Other aspects of the rural market environment. The future of rural...»
Bandwidth discovery: A demand side analysis of the bandwidth requirements of India's IT and ITES sectors
Synopsis abstract : «Introduction. Company profile. Technology profile. Methodology. Overview of market approach. Detailed description of each step. Analysis. Data analysis, interpretations and findings. Conclusions and recommendations: strategies for market...»
Advertising and its modern aids
Synopsis abstract : «Introduction. What is advertising?. Scope of advertising . Types of on-line advertising. Web adverting . Classified advertisement. Banner advertising . E-mail advertising . E- marketing. What is e ? marketing? . The internet as an advertising...»
Experimental marketing: Building customer associations
Synopsis abstract : «Introduction. Experimental marketing. Conquering with concepts. Branding is dead, experience is everything. Experiential marketing concept in detail. Applying the concept of experiential marketing. Experiential marketing in the Indian context. 7 As...»
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