An Irish firm in the Chinese Market

Business & market   |   Business strategy   |   Market study   |   01/13/2009   |   .doc   |   9 pages
Document abstract : « the country's economy, politics and laws, culture and social due to the political risks and business methods that trial and profit from the Asian euphoria, the ...»

Synopsis abstract : «Introduction.. Political and socio cultural environment.. Politics as a tool to encourage or discourage activities depending on its interests.. The political risk in the host country.. The three categories of actions.. Entry modes.. Selecting the...»

The global youth market (with a case study about Converse)

Business & market   |   Marketing   |   Market study   |   01/20/2009   |   .doc   |   30 pages
Document abstract : « of youth over Friends and parents', Business Wire [Online rich, creative and vibrant youth culture and one American/Black, Hispanic/ Latino, Asian American, or ...»

Synopsis abstract : «Introduction.. A cross border segmentation.. Definition of global marketing segmentation.. General statement of cross border segmentation.. Cross border similarities.. The global youth culture.. Dissection of the expression.. The result: Two...»

Exporting French toys to Canada

Business & market   |   Business strategy   |   Market study   |   10/07/2004   |   .doc   |   20 pages
Document abstract : « the harsh competition of the Asian products. do business: low costs, a great business environment, access qualified labour force, and which culture and society ...»

Synopsis abstract : «Introduction. Market survey of similar products in Canada. Overview of the Canadian market . Evolution of the toy market. The toy market today. The supply. Canadian leaders in the market. Canada's imports of toys. The French presence. The demand:...»

Feasibility study of a new cosmetic product launch on the American market

Business & market   |   Marketing   |   Market study   |   01/19/2009   |   .doc   |   25 pages
Document abstract : « references to tea in American culture, but also This hyperactive business school graduate, who worked for The black; Asian and Pacific Islander; American Indian ...»

Synopsis abstract : «Overview.. Voyage des Thes and us.. Mission statement.. Executive summary.. America and tea.. Situation analysis.. Company description.. Products of Voyage des Thes.. Market analysis.. Key success factors.. Marketing strategy.. Overall sales and...»

Study of rural marketing in the present scenario in India

Business & market   |   Marketing   |   Market study   |   05/08/2009   |   .doc   |   53 pages
Document abstract : « Consider business process transformation for rural markets. attempt to capitalize on a culture where hair For example , ASIAN PAINTS understood the substantial ...»

Synopsis abstract : «Objective. Introduction. Characteristics of rural markets. Difference between rural customer & urban customer. The rural market environment. The rural consumer. The rural demand. Other aspects of the rural market environment. The future of rural...»

The French wine market and international competition

Business & market   |   Marketing   |   Market study   |   01/20/2009   |   .doc   |   32 pages
Document abstract : « in the level of consumption in the Asian continent the alcohol content, the methods of culture and production During business meals, more than 70% of the French ...»

Synopsis abstract : «Introduction.. Panorama of the worldwide wine market at the beginning of 2005.. The potential of wine production on a worldwide scale.. Global wine production.. The global wine consumption.. International exchanges.. Focus on the French wine...»

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