Cultural differences in management
Synopsis abstract : «Introduction.. Intercultural management: Fundamental concepts.. Integration of cultural differences in the intra and inter-company relations in the context of world economy.. Management strategies of international companies.. Implantation strategies...»
Doing international business in Asia
Synopsis abstract : «Introduction.. Cross Cultural Communication.. The World and Asian Economy.. Doing Business in Asia.. Cultural Differences.. Doing Business In China.. Japan and Its Culture.. Doing Business In Japan.. Appointments.. Company Structure and...»
Corporate culture and intercultural management
Synopsis abstract : «Introduction.. Cultures and basic strategies of intercultural management.. Culture: A common but complex concept.. Intercultural management.. American and Japanese models.. American management.. Japanese management.. German and French models.. A...»
Global marketing Basis
Synopsis abstract : «Introduction to global marketing.. The marketing mix, value chain, competitive advantage and focus.. Global marketing strategy.. Driving and restraining forces.. The global economic environment.. The global trade environment.. Preferential trade...»
What are the most significant long-term external trends that will affect the role of the EU in 2020 to 2050?
Synopsis abstract : «Introduction.. The shape of the world to come in a few decades.. General trends and internal challenges.. Changes in the international system.. A turbulent neighbourhood.. The consequences for the EU: An important player in the future international...»
Our guarantee :
