Basic concepts of job satisfaction
Synopsis abstract : «Introduction. Various definitions of job satisfaction . Bullock . Smith . Locke . Models of job satisfaction. Subtractive models. Multiplicative models. Theories of job satisfaction. Need satisfaction model job attitude. Level of job...»
Foreign institutional investors and the stock exchange
Synopsis abstract : «Introduction to the Indian economy. Introduction to foreign institutional investors. Guidelines for FII's. Stock market and stock exchanges. Role of stock exchanges in the economy. The investment scenario. FIIs, Indian stock exchanges and Indian...»
The importance of soft skills in the service sector: An analysis
Synopsis abstract : «Introduction. Importance of soft skills. Discipline and perseverance. Reading skills. Negative thinking. Communication and interpersonal skills. Presentation skills. Voice . Body language . Active listening . Time management and effort...»
Analysis and features of Standard Chartered
Synopsis abstract : «Introduction. An overview of banking. The evolution of banking. Banking today: Live and kicking. Company profile. A brief history of Standard Chartered. The early years. Standard Chartered in the 1990's. Standard Chartered today. Marketing public...»
Money and transaction over the internet: Online banking
Synopsis abstract : «Introduction. Role of Internet in the global banking sector. Electronic revolution . How does online banking work?. Advantages of online banking. Disadvantages of online banking. Online banking as for one stop bill payment. Buidling security for...»
The OneWorld' health model and the prospects for future development of therapeutics for infectious disease of the developing world
Synopsis abstract : «Introduction.. Research and development for safe efficacious antimicrobials.. Recognition of market failure and the genesis of One World Health.. The visionary behind One World Health.. Four unique features of this model.. Two major roadblocks.. A...»
Societal marketing concept - Discussion on the different ways by which organizations can become more ethical and socially responsible in their marketing activities
Synopsis abstract : «Abstract. Introduction. Classical ethical theories. CSM Strategies and benefits. Ethical issues in the marketing mix. Codes of ethics. Ethical decision-making model. Conclusion. References....»
The A to Z of retail trade: Retail management
Synopsis abstract : «Introduction. Beginning of retail trade. Early trade. Early market. First shops. Origins of retail chains. From family business to retail structure. History of self-service stores. Origin of distance retailing. Types of retail outlet. Clothing and...»
Building digital brands
Synopsis abstract : «The spillover effect. New creative approaches. Re evaluating media investments. Getting closer to the consumer . Implications for marketers. Need of a new marketing model. How to build and manage digital brands?. Personalization tools . Rethinking...»
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