Role of an engineer in solving global issues
Synopsis abstract : «Introduction. Role of an engineer in solving major global issues. What are current global issues?. Excessive demand for global energy production. Limited natural resources. Environmental pollution. Role of an engineer. Extend designs with respect...»
Changes in operations management and their implications
Synopsis abstract : «Introduction. The background of operations management. Manufacturing as a beginning. The industrial revolution and the golden age of manufacturing. The second part of the XXth Century. The actual changes of operations management . Security of...»
Conceptual framework of CRM in hotels
Synopsis abstract : «Abstract. Origin of customer related management (CRM). A framework on the customer relationship management. Status of customer relationship management in India. The five strategies for practicing relationship marketing. Organising Customer...»
Information technology and strategic management
Synopsis abstract : «Introduction. Strategic management. Information technology and corporate strategy. Integrating IT and strategy. Capitalizing on Information Technology. Computers. The rise of the mainframe. Powerful supercomputers. Minis: The beginning of the...»
Entrepreneurship and the Indian retail industry
Synopsis abstract : «Introduction. Retail in India. Demographics and consumer behavior. Urbanization of population. Factors leading to a consumption boom. Entry strategies for the Indian retail market. Entry channels. Equity investment. Key challenges in the Indian...»
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