Re-branding junk food: firm strategies

Business & market   |   Business strategy   |   Presentation   |   01/19/2009   |   .doc   |   10 pages
Document abstract : « Someone in this case will automatically get fat (it is is why eating a lot each day, and more particularly eating what is called junk food , without ...»

Synopsis abstract : «Introduction.. A rising awareness of the health hazards caused by junk food.. A lot of health problems are linked to an inappropriate diet.. How governments and civil societies tackle this issue.. How governments and civil societies tackle this...»

Evolution of mobile commerce

Business & market   |   Business strategy   |   Research papers   |   04/28/2009   |   .doc   |   50 pages
Document abstract : « in creating relationships with them- relationships that go beyond junk mail and and more personal through mobile commerce, companies can get more done, more ...»

Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»

"Dr Tasty": Business plan of a healthy fast-food

Business & market   |   Business strategy   |   Presentation   |   01/16/2009   |   .doc   |   11 pages
Document abstract : « (opposite to the junk food) mission. foods to order what they needs and then to get what they be implemented to make this organization faster and more efficient ...»

Synopsis abstract : «Executive summary.. The offer.. The market.. The staff.. Financing.. Presentation.. The project (Description, SWOT).. The means (new technology and patent).. Market and competitors.. Nature of the market.. Customers.. Competitors.. Strategies of 'Dr...»

Genetics: Case France and bio-technologies (business model)

Business & market   |   Business strategy   |   Presentation   |   01/16/2009   |   .doc   |   15 pages
Document abstract : « and therefore each distributor competes to get the sale will sell it; competition will be more trust-driven easy for GMO-hostile NGO to link junk and dangerous ...»

Synopsis abstract : «Project's genesis and context.. Management and infrastructures.. The Herbfree system in the organization.. Staff and infrastructures evolutions.. Management issues.. Market research.. Demand research.. Customer...»

General Motors Company : an analysis

Business & market   |   Business strategy   |   Presentation   |   01/13/2009   |   .doc   |   13 pages
Document abstract : « at only one rung higher than junk bond status . more tenacious suspension systems and more aerodynamical body They get a thorough grounding in both technology ...»

Synopsis abstract : «History.. Environment.. General environment.. Stakeholders.. Business environment.. Institutional structure.. Ownership.. Governance.. Corporate Strategy.. Organisational profile.. Organisational structure.. Organisational systems.. Organisational...»

A study on the E-Brands and case studies of Amazon.com, Boo.com & Gap

Business & market   |   Business strategy   |   Research papers   |   05/26/2009   |   .doc   |   57 pages
Document abstract : « the only place anyone needs to go to get connected to anything of supporting services that add value, from e-mail services to stock quotes and much more, all in ...»

Synopsis abstract : «Introduction. Statement of the problem. Need for the study. Objectives of the study. Research methodology. Academic research. Secondary data. Hypothesis (Framework). Methodology assumption. Method of collection. Type of data used. Sample size. The...»

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