Theories and case studies on copyright issues in a Digital environment, Logo infringement and Patents
Synopsis abstract : «Introduction. Locke's Theory: Labor Justification of Property. Hegel's Theory : Personality Justification of Property. What is logo infringement. What is copyright infringement. Conclusion....»
Evolution of mobile commerce
Synopsis abstract : «Introduction. M-commerce (mobile commerce) . Content delivery over wireless devices . Evolution of Mobile Commerce . Mobile commerce opportunities . The emerging mobile lifestyle. Moving to mobile . Beyond E-commerce. A generic model for mobile...»
Building digital brands
Synopsis abstract : «The spillover effect. New creative approaches. Re evaluating media investments. Getting closer to the consumer . Implications for marketers. Need of a new marketing model. How to build and manage digital brands?. Personalization tools . Rethinking...»
Dorel Juvenile Group
Synopsis abstract : «The firm's presentation and its activities. Functions in Dorel UK. Making a product interesting to customers. Starting the advertising process. Main goals in advertising. Meaningful benefits for customers. Measurable feedbacks. Some different types...»
An empirical study of the Scottish attitude towards mobile phone product and services
Synopsis abstract : «...»
Safeguarding of the intangible cultural heritage: Protecting languages as a vehicle of the intangible cultural heritage
Synopsis abstract : «Introduction. Oral traditions and expressions as a vehicle of the intangible cultural heritage. Languages as a factor of identity. Various factors of threat on languages. The oral heritage and cultural manifestations of the Zapara people. Endangered...»
Investigating the frequencies of gene and genotype in the human population
Synopsis abstract : «Introduction. Mendelian traits. Population genetics. Hardy Weinberg equilibrium. Testing of hypothesis. Aim and objective. Methodology. Data sampling techniques. Data collection techniques. Photos. Data sheets. Data analysis and calculation. Result...»
A comparative study of GSM & CDMA technology
Synopsis abstract : «Introduction. Executive summary. Current market situation. The network structure of GSM. The cellular showdown: CDMA vs. GSM . Technology in practice . GSM service providers. CDMA service providers. Conclusion. B...»
The development of the modern film industry in the Untied States and the international community
Synopsis abstract : «Introduction.. History of the Film Industry.. The Film as Theatrical.. Film as a Status Symbol.. Current Trends in Filmmaking.. National and Global Perspective.. The American Film Industry.. The International Film Industry.. The Future of the Film...»
Book review of America's right turn: From Nixon to Clinton and a book review of America's right turn: How conservatives used the new and alternative media to gain power.
Synopsis abstract : «America's right turn: from Nixon to Clinton.. The slow demise of the New Deal Coalition.. Civil Rights Act of 1964 and the shift in politics.. The Southern strategy.. Reagan and his alliances with Christian groups.. Christian Coalition.. How...»
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