Green marketing issues about Total

Business & market   |   Marketing   |   Case study   |   11/27/2006   |   .doc   |   16 pages
Document abstract : « and to take care of nature in order to have a green image. After-sales shtml, 21.2.2006 http://www.themanager.org/Models/P5F-Dateien/image002.gif, 21.02.2006 ...»

Synopsis abstract : «Introduction of the company. History. Facts about total. Strategy . General analysis about total. Respect of the regulations and norm. Porter Five Forces. Value chain analysis . Eco performance matrix. Products analysis . Leveraging oil and gas...»

Change Currency