The American TV series as an entertainment product (2007)

Arts & media   |   Film studies   |   Term papers   |   05/11/2009   |   .doc   |   4 pages
Document abstract : « as Warner Bros, 20th Century Fox or Sony pictures. If these traditional networks have experienced a Golden Age during the first thirty years of TV, things have ...»

Synopsis abstract : «Introduction. A general overview of how American TV series are produced. Contents of American TV series. A personal point of view. Conclusion. Bibliography....»

Analysis of LG products in rural marketing

Business & market   |   Marketing   |   Research papers   |   05/28/2009   |   .doc   |   36 pages
Document abstract : « Domestic TV firms are guided by objective of maximizing short run profit price consideration, Samsung's schemes- despite all this LG and Sony have opposed ...»

Synopsis abstract : «...»

Nintendo Corporation Limited

Science & technology   |   Computer science   |   Presentation   |   11/30/2008   |   .doc   |   6 pages
Document abstract : « In 1977, the collaborated companies created home-based video games, TV-Game 15 & TV-Game 6 This vision is opposite of his competitors from Sony & Microsoft. ...»

Synopsis abstract : «Abstract.. Background.. Nintendo Corporation - never into the gaming industry.. Game & Watch LCD games.. The 90s for Nintendo.. Satoru Iwata.. Early life,. Hiroshi Yamauchi commenting on the reason he chose Satoru Iwata as his next...»

The iPhone

Business & market   |   Marketing   |   Presentation   |   01/20/2009   |   .doc   |   13 pages
Document abstract : « Sony-Ericsson s gamble on music and photos continues to bear fruit. in SMS revenues, whereas revenues from the infotainment services (Video/TV, games, music ...»

Synopsis abstract : «Introduction.. Study of the marketing of the Iphone.. Analysis-diagnosis of the situation.. Internal Factors.. Decision criteria.. Strengths and weaknesses.. External factors.. Environment.. The Competition.. Intermediaries.. The...»

Entertainment industries and globalisation: Focus on the music industry

Arts & media   |   Journalism   |   Case study   |   01/09/2009   |   .doc   |   8 pages
Document abstract : « Universal Music, Sony BMG, EMI, Warner) to be responsible for the slowdown of the The first ones are those who are very sensible to marketing on TV (reality TV ...»

Synopsis abstract : «Introduction.. The music industry in the turmoil of the web.. The situation of the music industry in the globalised economy.. The impact of downloading on the CD market.. A slow and hard adaptation to the technological revolution.. The music...»

Failures of the digital millennium copyright act and its threat to fair use and innovation

Arts & media   |   Journalism   |   Term papers   |   06/08/2009   |   .doc   |   10 pages
Document abstract : « would allow users to copyright infringe via recording copyrighted works via TV, illegal duplicate selling, etc. However, the court ruled for Sony citing that ...»

Synopsis abstract : «Introduction. Signing of the Digital Millennium Copyright Act - DMCA. Misusing of DMCA. The primary technical problems. Ethical problem between the DMCA and fair usage . The primary and secondary stakeholders. An overview of the ethical...»

Jerry Seinfeld, the artist : What's his deal?

Arts & media   |   Journalism   |   Term papers   |   06/10/2009   |   .doc   |   6 pages
Document abstract : « And as a standup comic or on a TV show, you can't put a camera on a bee on a tennis ball or through a car engine (IGN.com). DVD. Sony Pictures, 2005. Seinfeld. ...»

Synopsis abstract : «Introduction. An overview of Jerry Seinfeld and his work. A review of the TV show 'About nothing'. A review of the HBO Comedian Award. An overall study of Jerry Seinfeld's work. Conclusion. Reference....»

Marketing challenges when targeting developed markets: How to overcome them?

Business & market   |   Marketing   |   Presentation   |   01/16/2009   |   .doc   |   10 pages
Document abstract : « as they will mostly privilege famous brands such as "Sony" or "Philips the latest functionalities: 16:9 widescreen, high-definition TV, 1080p resolution ...»

Synopsis abstract : «Introduction.. Presentation of the (fictional) brand.. Presentation of the company.. The products.. Targeting developed markets.. Identification & evaluation of the challenges.. Recommendations about how the different challenges can be...»

Nokia, its strategies and its wrong Marketing Mix in the case of the N-Gage

Business & market   |   Marketing   |   Case study   |   07/28/2006   |   .doc   |   24 pages
Document abstract : « 103,753.6 12.7 85,238.4 12.6 LG 54,924.6 6.7 42,276.8 6.3 Sony Ericsson 51,773.8 6.3 14 May 2006] TECHDIGEST (2005) http://www.techdigest.tv/2005/03 ...»

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Advertising atmosphere

Business & market   |   Marketing   |   Presentation   |   11/04/2008   |   .doc   |   8 pages
Document abstract : « of a television show or movie would be in the made for TV series Friday companies, many of which include General Electric, Yahoo, Citigroup, Sony, as well as ...»

Synopsis abstract : «Introduction.. The different types of advertising.. Subliminal message.. The Hidden Persuaders by Vince Packard.. The practice of product placement.. The history of product integration.. The concept of guerrilla marketing.. Jay Conrad Levinson -...»

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