Direct marketing
Synopsis abstract : «Introduction. What is direct marketing. Key differences between general marketing and direct marketing. Role of direct marketing. Advantages of direct marketing. Disadvantages of direct marketing. What is database marketing?. development of database...»
Information technology related intellectual property rights: Discussed using various case studies
Synopsis abstract : «Problem. Question presented. Can the photographs taken be termed as 'pornographic'?. International perspective on child pornography. Jurisdictional claims of US over India. If the photos were not posted on internet. If the photos were posted on...»
Evaluation of teacher's attitude: A way to measure a teacher's performance
Synopsis abstract : «Abstract. Introduction. Past: At a glance. Ten commandments for changing a teacher's attitude. Other issues. Bibliography....»
From left to right: The most liberal conservative, feminist and socialist group in the U.S
Synopsis abstract : «Introduction. Modern liberals: Government's role to guarantee equality . Modern conservatives sharing views with the traditional conservatives. The desire to end the separation of church and state. The Democratic Socialists of America. The DSA's...»
Working of the front office department in the hotel industry
Synopsis abstract : «Introduction. Origin and evolution of hotel industry in the world. Origin and evolution of hotel industry in India. Meaning of hotel. Importance of hotel industry. Classification and grading of hotels. Organizational structure of a...»
Bandwidth discovery: A demand side analysis of the bandwidth requirements of India's IT and ITES sectors
Synopsis abstract : «Introduction. Company profile. Technology profile. Methodology. Overview of market approach. Detailed description of each step. Analysis. Data analysis, interpretations and findings. Conclusions and recommendations: strategies for market...»
Cyber law in India
Synopsis abstract : «Introduction.. Internet.. Cyber space.. Information Technology Act 2000.. Why cyber-laws In India.. Cyber crimes.. Cyber crime against a 'Person'. Cyber crimes against property.. Cyber crime against the government.. Laws on cyber crimes...»
Evaluation of print media as a medium of advertising with respect to consumers and advertisers
Synopsis abstract : «Introduction . Scope of the study. Research methodology. Marketing strategies. The National Plan Strategy. The Key Market Plan Strategy. The Skin Plan Strategy . Media. Types of media. Difficulties in selecting media types. Industry profile of print...»
The iPhone
Synopsis abstract : «Introduction.. Study of the marketing of the Iphone.. Analysis-diagnosis of the situation.. Internal Factors.. Decision criteria.. Strengths and weaknesses.. External factors.. Environment.. The Competition.. Intermediaries.. The...»
A cultural exploration of Slovenia in general and in terms of business affairs
Synopsis abstract : «Abstract. Introduction . Topic and purpose . Context . Boundaries - Focus of the Study . Aims and objectives . Constraints . Outline of the chapters . Literature review . Introduction . Hofstede's work . Edward T. Hall's work . Methodology . Ethics...»
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