Term papers and essays in Social Studies, literature, Social Sciences and Business Strategy

Analysis of advertisements techniques

Document abstract : «Advertisers use every possible means and techniques to sell all kinds of products, from the cheapest to the most expensive ones, from the most to the least useful. When making an advertisement they make sure that their product will be attractive,...»

Synopsis abstract : «Introduction.. The logic behind aligning the use value with the exchange value.. Commodity fetishism.. Glamour: Preferred tools to attract consumers.. The notion of glamour.. Conclusion.. References.....»

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Service operations management

Document abstract : «The service concept which will be analysed throughout this report concerns the after-sales service of the branch Alcatel's Enterprise Solution Division. This branch of the French company Alcatel provides worldwide companies with solutions of...»

Synopsis abstract : «Description of the service operation and its service concept.. Methodology.. Critical evaluation relating to the capacity management of the operation.. An apparent efficient capacity management.. Chasing the out-of-stock.. Ishikawa diagram: Cause...»

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Global trade relations: Opportunities and challenges for direct investment in Brazil

Document abstract : «Brazil is the largest and most populous country in Latin America, and the fifth largest in the world in both area and population. The country possesses a developed agriculture as well as mining and manufacturing resources, Brazil also has a large...»

Synopsis abstract : «Introduction.. PEST.. Facts and figures.. Why invest in Brazil?. Challenges.. Conclusion.. Bibliography.....»

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Authors' rights in the Anglo-Saxon world

Document abstract : «The authors' rights are a very important problem of the modern economic world. The rules that regulate the authors' rights have always been created in the reaction of some social facts; they always have been late on the sociological and technical...»

Synopsis abstract : «Introduction.. International rules.. Declaration of Human Rights of 1948.. Berne Convention and the WIPO.. UCC and TRIPS.. American authors right and notion of copyright.. Copyright.. Complementary rights.. Last cases law.. British rights.. European...»

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The role of NGO's during wartime: humanitarian vs pacifist ideals

Document abstract : «Since the beginning of modern humanitarian action during wartime (with the birth of the ICRC), the question of the NGOs' role on the battlefields has been the subject of an important controversy, opposing humanitarian to pacifist ideals. Indeed,...»

Synopsis abstract : «Introduction.. The original debate on the humanizing of war by humanitarian action.. Humanitarian ideals: A fight to humanize war.. Criticisms from pacifists by humanizing wars.. Humanitarian action is necessary.. NGO's acceptance that action can...»

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A critical analysis of the EU legal framework dealing with illegal immigration

Document abstract : «Arousing the passions and the divisions, the migration is apprehended by some Europeans as a danger for the national identity and is approved by the others as a source of cultural diversity. Many forms of illegal immigration are observed. The...»

Synopsis abstract : «Introduction.. The different means perfected by the communities to develop its common policy in this domain.. The decisions which strictly depend on the member state.. The evolutions and the objectives of EU legal framework dealing with illegal...»

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Essay on Hemingway's book: "The Sun Also Rises"

Document abstract : «Published in 1926, The sun also rises is considered as one of Hemingway's best novels. It depicts the circle of American expatriate writers living in Paris in the 20's. Through drinks, rides in Montparnasse, fiestas in Spain, the relationship...»

Synopsis abstract : «Introduction.. The sun also rises is not a bitter satire.. A chronicle of 'lost' characters.. The satiric view is not the best one.. The sun also rises as a tragedy.. The core of the tragedy.. . Conclusion.. Bi...»

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Why was there a counterrevolution or counterrevolutions?

Document abstract : «As J.C. Martin noticed, the awkward itinerary of the Comte d'Antraigues may be an outstanding example of the characteristic ambiguity of counterrevolution. After having published a scathing criticism of nobility in 1788, he turned out to be, from...»

Synopsis abstract : «Introduction.. Link between revolution and counterrevolution.. To what extent did the Revolution breed its own enemies?. Intellectual support.. The work of the National Constituent Assembly.. Disenchantment of French citizens.. Repressive action...»

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Internship report: Hypovereinsbank

Document abstract : «In the south east of Asia, Hong Kong is located on the eastern side of the Pearl River Delta. The territory was a British colony since 1842 and returned to China in 1997. Since this date, Hong Kong is called The Hong Kong Special Administrative...»

Synopsis abstract : «Company and business overview.. Introduction.. Hong Kong & China.. Buying in China.. Louxor Limited.. Mission.. Director assistant.. Quality control.. Communication.. Internship evaluation.. Skills gained.. Proposals.. SWOT...»

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Financial markets in Emerging Economies: Comparison with developed economies

Document abstract : «The financial markets of emerging economies have seen a huge growth in the last few years. These markets are attracting large investments from the developed world, especially because of higher expected return. At the same time; investments in...»

Synopsis abstract : «Abstract.. Banking industry.. Capital market.. Commodity market.. Financial regulation.. Capital market.. Capital market.. Indian capital market.. Indian debt market.. Chinese capital market.. Problems.. Conclusion.. Banking sector.. Indian banking...»

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Market study hotel industry business 2005

Document abstract : «Marriott International's Q1 2005 net income was $145 million, a 27% increase compared to the same period last year. Marriott International recorded earnings per share (EPS) of $0.61 in the first quarter of 2005, up 30% from the same period in...»

Synopsis abstract : «Introduction.. Marriott.. Financial performance.. Stock market performance.. Mergers & acquisitions.. New properties.. Refurbishments.. Product development.. Starwood.. Finance.. Stock market performance.. Mergers & acquisitions.. New...»

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The relationships between masters and slave women

Document abstract : «I chose to deal with the relationships between the white masters and the black slave women during the slavery era in the United States first because it interests me a lot. Talking about it in class made me eager to dig deep into it and learn more....»

Synopsis abstract : «Introduction.. Punishing the slave women.. The narrative of Sojourner Truth.. Analysis of The Narrative of Harriet Jacobs.. Today's Afro-American slavery.. Conclusion.. Works cited.....»

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Business plan on exporting redgreen (Danish chic sportswear products) to Brazil

Document abstract : «Brazil has become one of the most promising emerging countries besides China and India and counts a very large population, whereby extreme poverty and extreme wealth coexist. In this context Redgreen, a Danish company specializing in high end and...»

Synopsis abstract : «The Brazilian macro-environment.. Investment climate analysis.. PESTL analysis.. The keys to success: A marketing approach.. Marketing vision.. Marketing concept.. Communication.. Product selection.. A strategic distribution choice.. Expansion...»

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Supermarkets face out food discounters: from buying to shopping

Document abstract : «The following report encompasses four main parts, i.e. a literature review developing theories on the selected topic, a research methodology helping in the selection of the most accurate research method, findings following from the primary research...»

Synopsis abstract : «Abstract.. Introduction.. Similarities and differences between supermarkets and food discount stores.. Some definitions.. Differences: 4 P's.. How food stores influence and affect the making decision process of consumers?. Low price strategies.. A...»

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The rise of the Ku Klux Klan in North Carolina

Document abstract : «The original idea of the Ku Klux Klan was born in the late 1865, in the minds of six young men -John Lester, James Crowe, John Kennedy, Richard Reed, Frank Mc Cord and Calvin Jones- in the quiet town of Pulaski, Tennessee. They were Confederate...»

Synopsis abstract : «Introduction.. Background in which the Ku Klux Klan emerged and the reasons of this birth.. The question of its identity.. The way in which it acted and the response.. Conclusion.. Notes.. Bibliography.....»

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What is the role of Human Resources Management (HRM) in the implementation of a Sustainable Development Program?

Document abstract : «Nowadays, Sustainable Development is a movement that is increasing in our society. Companies are progressively realizing the stakes of such policies, and are willing to have a try at it. However, it is important to guide them through this process,...»

Synopsis abstract : «Introduction.. A social environment calling for human resources efficiency.. The stakeholders theory.. Major social issues human resources management has to deal with nowadays.. How can a company use human resources management in the implementation...»

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"Dancing with Dogma. Britain under Thatcherism" by Ian Gilmour

Document abstract : «The document under study here is extracted from Dancing with Dogma. Britain under Thatcherism, a book by Ian Gilmour, a Scottish leading figure on the liberal, or "wet", left-wing of the Conservative party, essentially under the governments of Heath...»

Synopsis abstract : «Introduction.. English to the core and Unionist through and through.. The right-wing Conservatives arguments against devolution.. The West Lothian question.. The second argument raised by the 'hard' faction of the party against...»

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Learning and innovation: What is a learning organization?

Document abstract : «In this report I will try to explain what I know and understand about this topic: learning organization. After research about this subject, I am going to show you my personal idea with some examples from my work experience. I planned to start this...»

Synopsis abstract : «Introduction.. Definition.. Presentation of Peter Senge.. Explanation of the five disciplines.. Why use this concept?. References.....»

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King Lear, by William Shakespeare: My experience of reading Shakespeare

Document abstract : «Reading in Original version a Shakespeare play was in my mind a kind of challenge. I read quite a few of Shakespeare's plays in the past, but they were translated in French. I had heard so much about Shakespeare's wonderful style, the beautiful...»

Synopsis abstract : «Why I chose to read King Lear?. A difficult challenge.. A real pleasure.. King Lear, a kind of magic, a legend, a genius and a controversy.. The story of the Human tragedy.. Human characters and philosophical themes.. Conclusion...»

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Chinese healthcare system

Document abstract : «China has recently changed its healthcare system. After the Chinese Communist Party took control of China in 1949, they created a health care system for its peasant population. For 50 years, the communist government took care of the health needs of...»

Synopsis abstract : «Introduction.. Successful decentralisation and privatisation of the economy.. Decentralisation of the health care system.. Implementation of a new health care system.. Disparity in the users of this healthcare system.. The outcomes of the Chinese...»

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Management of international human resources: Coca Cola

Document abstract : «According to Armstrong in 2006 "International human resource management is the process of employing, developing and rewarding people in global organisations". However, nowadays, one of the most complex challenges for a MNC, across the globe, is the...»

Synopsis abstract : «Introduction.. Managing diversity in Coca-Cola.. Actual context of diversity.. Definition of 'managing diversity'.. Theories.. The way that Coca-Cola manages diversity.. Conclusion.. Employee relations in Coca-Cola.. General statement in...»

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Ethnic cleansing

Document abstract : «Mass violence and extreme problems have characterised the 20th Century. The ethnic cleansing in Rwanda and in Sudan only marks the most extreme recent cases. Unlike some types of warfare, genocide is always a state-organized crime. More precisely,...»

Synopsis abstract : «Introduction.. Predicting escalation in such internal conflicts.. Issues in civil wars according to Roy Licklider.. The situation of imminent ethnic cleansing.. The fear of intervening when matters are changing.. Conclusion.....»

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The Australian Strine

Document abstract : «Having spent my eight-month-stay between Sydney and Brisbane, respectively State capitals of New South Wales and Queensland, sharing Australians' life, and having also travelled a bit to other cities and States of the East Coast, I feel I must share...»

Synopsis abstract : «Introduction.. Different influences.. Historical ties to the British Isles.. Aborigines.. Foreigners.. The world influence.. Linguistic determinism.. Casual occupations.. The language of deception.. Psychology of an Aussie.. Interacting and...»

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Flexicurity: the Danish Model

Document abstract : «The word "flexicurity" is used to describe a social system combining an easy possibility for the employers of hiring and firing - flexibility - to important social benefits for unemployed people - security. This model is typical for Denmark for...»

Synopsis abstract : «Introduction.. Flexibility on the labour market.. Collective agreements vs passing legislation.. Active employment policy.. Social protection via the Welfare state.. Heritage of the social system making process through the 20th century.. Social...»

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Discuss several aspects of the socio-economic cleavage in Israel

Document abstract : «On July 5th, 1950, the Knesset unanimously passed the Law of Return which gives the Israeli citizenship to every Jews who want to immigrate to Israel. The Law of Return, criticized by some Human Right Organizations , symbolizes the legislative...»

Synopsis abstract : «Introduction.. The Alyot are at the origin of the main socio-economic cleavages.. The challenge of the Law of Return.. An active public policy in order to reduce the cleavages tied to the immigration.. The Alyot as the scapegoat for all the...»

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Can a Latino be a conservative?

Document abstract : «Anna Escobedo Cabral is treasurer of the United States of America, Carlos Gutierrez is secretary of Commerce and Alberto Gonzales is Unites States Attorney General. President George w. Bush's cabinet is, following Elena Rocha , "one of the most...»

Synopsis abstract : «Introduction.. Political identification.. Moral identification.. Cultural identification.. Conclusion.. References.....»

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Incidents in the life of a slave girl, by Harriet Jacobs

Document abstract : «The novel Incidents in the life of a slave girl is an autobiography written by Harriet Jacobs in 1861. In this book, she relates various events of the life she had when she was a slave in South Carolina. She confides in the reader and gives details...»

Synopsis abstract : «Introduction.. A bildungsroman.. The narrative of a life.. Formation.. The character confronted with her environment.. A female narrative.. The slave life through the prism of a woman's eyes.. The maternal instinct.. The relation between the author,...»

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Operating methods in global business

Document abstract : «When companies decide to enter foreign markets and start doing international business, there are different kinds of entry models they can use. In our report we give an overview of some of the entry modes, including benefits/motivations, risks and...»

Synopsis abstract : «Introduction.. Export.. Exporting services.. Why export?. Risks of exporting.. Export requirements.. Import.. Why import?. Risks of importing.. Importing requirements.. Licensing.. Why license?. Principal issues in negotiating licensing...»

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Biometrics

Document abstract : «Increasing international communications in volume and diversity (physical or virtual) as well as increasing threats (terrorism, piracy) appeal for a need to identify individuals. Indeed, important issues raise the numbers of terrorists,...»

Synopsis abstract : «Context.. What are biometrics?. How biometrics work.. Adoption of biometrics.. Applications.. Advantages.. Disadvantages.. Concerns regarding new technology.. Bioinfoethics.. References.....»

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The Capital asset Pricing Model (CAPM) isn't wrong. It just doesn't go far enough

Document abstract : «The capital asset pricing model (CAPM) is a mathematical model that explains the relationship between risk and return in a rational equilibrium market. The model is used in finance to determine a theoretically appropriate required rate of return...»

Synopsis abstract : «Introduction.. The capital asset pricing model (CAPM) theory.. A high-beta stock.. The approach recommended by most investment fundamentalists.. The attraction of the CAPM.. The economic interpretation of the CAPM equation.. Treasury bond.. The...»

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