The US cinema industry (2005)

Arts & media   |   Film studies   |   Term papers   |   05/09/2009   |   .doc   |   3 pages
Document abstract : «When I try to imagine a typical American family, the first image which comes to mind is that of a perfect family with beautiful (their teeth have to shine) and rich parents and beautiful and healthy children, who live happily in a small house...»

Synopsis abstract : «Introduction. Why are they together?. Happiness and marriage. The role of children. Conclusion. Bibliography....»

Project of Launching a New Bulgari Fragrance (2006)

Business & market   |   Marketing   |   Term papers   |   05/09/2009   |   .doc   |   10 pages
Document abstract : «In September 2006, five smart, young women from the United States, Morocco and France came together to establish "Media 5", the classiest advertising agency on the Côte d'Azur. "Media 5" is an agency focused on promoting products for women that the...»

Synopsis abstract : «Introduction. Media 5. Bulgari. Market situation. Background information. The environment. Norm's context. Legal and political context. Economical context. Social context. Types of distribution. Consumer behavior. Consumer...»

Marketing and branding strategies of consumer durable companies in India

Business & market   |   Marketing   |   Theses   |   05/09/2009   |   .doc   |   37 pages
Document abstract : «The Consumer Durable industry is huge! Think of a typical day then you wake up to make coffee that has been brewed by your-controlled coffee maker. You pop a couple of slices of bread into your electric toaster, grab some juice from the...»

Synopsis abstract : «Introduction. Emergence of consumer durable industry. The major industries. Trends affecting the consumer durable industry. Philips India and Videocon International Ltd. The market share . Business portfolio. Product analysis –...»

Market strategy in the service industry of India

Business & market   |   Marketing   |   Term papers   |   05/09/2009   |   .doc   |   19 pages
Document abstract : «The Objective of this project report was to analyze the marketing and other related strategies of three hotels in the past 3 years. The 3 hotels taken all come under the 5-star segment. They are Radisson Hotel, Hyatt Regency and Vasant Continental,...»

Synopsis abstract : «Objective. Introduction of the industry . Delhi hotels. Research methodology. Findings . Radisson Hotel Delhi. Services and amenities. Other facilities available. Plaza plus package. About the package. Hotel Hyatt Regency. Conference and...»

Risk management in the asset management industry (risk measurement techniques): An evaluation of 'value at risk' tools

Economics & finance   |   Finance   |   Research papers   |   05/09/2009   |   .doc   |   112 pages
Document abstract : «This Report is divided into two parts. Part I is introductory in nature containing brief profiles of global and Indian mutual fund industries, risk and the mutual fund industry, theoretical aspects of risk management process and various ...»

Synopsis abstract : «Introduction. Global mutual fund industry. Mutual fund industry in India. A study of risk and asset management industry. Major global developments deregulation globalization. Changing environment in the Indian context. Impact of various...»

Human Resources: New vistas & challenges

Business & market   |   Human resources   |   Theses   |   05/09/2009   |   .doc   |   54 pages
Document abstract : «Human capital is not about describing people as economic units; rather it is a way of viewing people as critical contributors to an organization's success. It can be measured and managed more effectively in coming times as and when the human...»

Synopsis abstract : «Introduction. Future of HR in the 21st century. Mergers and acquistions: HR perspective. Human resource implications. Facilitating easier transitions. The organizational culture . Grievance handling. Grievance handling principles. Motivation as key...»

PEST Analysis

Business & market   |   Business strategy   |   Term papers   |   05/09/2009   |   .doc   |   8 pages
Document abstract : «PEST stands for political, economic, social and technological features of a business environment which might influence or even threaten the company. This allows detecting all nuisance or hindrance factors to business development. The political arena...»

Synopsis abstract : «Introduction. Political factors. Political environment. Effect of government policies on business. Government's position on marketing ethics. Government's policy on the economy. Government's view on culture and religion. Economic factors. Interest...»

Samsung mobile phones

Business & market   |   Marketing   |   Term papers   |   05/09/2009   |   .doc   |   10 pages
Document abstract : «Today, the market of mobile telephony in Europe is very attractive. It remains a promising sector which is always expanding and has a strong growth rate. The mobile phone market is very profitable. It generates strong profits. For example, in 2004,...»

Synopsis abstract : «Introduction. Market analysis. Analysis of the mobile phone market. Presentation of the company SAMSUNG and its internal forces. Presentation of the product and of the type of purchase. External analysis. Pest analysis (the macro-environnment...»

Experimental marketing: Building customer associations

Business & market   |   Marketing   |   Theses   |   05/09/2009   |   .doc   |   60 pages
Document abstract : «Experiential marketing uses brand relevant experiences to engage key audiences while creating a forum where these audiences interact with a brand. It involves high levels of interactivity and sensory impact and seeks to elicit an emotional response...»

Synopsis abstract : «Introduction. Experimental marketing. Conquering with concepts. Branding is dead, experience is everything. Experiential marketing concept in detail. Applying the concept of experiential marketing. Experiential marketing in the Indian context. 7 As...»

How viral marketing enhances the ingredients of a promotional mix

Business & market   |   Marketing   |   Research papers   |   05/09/2009   |   .doc   |   61 pages
Document abstract : «Word-of-mouth publicity is a centuries-old marketing technique. Once customers had a good experience with a product, they would tell their friends, who would often buy and use that product and then tell other friends - dispersing information and...»

Synopsis abstract : «Introduction. Word-of-mouth publicity vs digital media. Difference between biological virus vs marketing virus. History. Types of viral campaigns. Advantages of viral marketing. Examples of good viral marketing . Disadvantages of viral...»

Advertising and its modern aids

Business & market   |   Marketing   |   Term papers   |   05/09/2009   |   .doc   |   20 pages
Document abstract : «Marketing is more than just distributing goods from the manufacturer to the final customer. It comprises all the stages between creation of the product and the after - market which follows the eventual sale. One of these stages is advertising. The...»

Synopsis abstract : «Introduction. What is advertising?. Scope of advertising . Types of on-line advertising. Web adverting . Classified advertisement. Banner advertising . E-mail advertising . E- marketing. What is e ? marketing? . The internet as an advertising...»

The ITC group in a growing FMCG sector

Business & market   |   Business strategy   |   Research papers   |   05/09/2009   |   .doc   |   50 pages
Document abstract : «Well-established distribution networks, intense competition between the organized and unorganized segments characterize the FMGC sector. It is expected to grow by over 60% by 2010. That will translate into an annual growth of 10% over a 5-year...»

Synopsis abstract : «Introduction. Environmental analysis of FMGC sector. Growth prospects. An overview of the Indian FMCG industry. The top 10 companies in FMCG sector. Analysis of Indian FMCG sector. Company overview: ITC Group. History. Structure. Awards and...»

Enterprises direct from other countries and the Indian economy

Business & market   |   Business strategy   |   Term papers   |   05/09/2009   |   .doc   |   25 pages
Document abstract : «The notion of control implies the ability to direct an enterprise and determine its strategy. This ability can be exercised by an investor with a majority shareholding (more than 50%). The aggregate "nationally-controlled enterprises" includes...»

Synopsis abstract : «Foreign control. Globalization: restructuring the economy . Pre-globalization period. Seeds of globalization. The big leap. Studies on the structure and control in the corporate sector . List of top internationally controlled companies operating in...»

Foreign institutional investors and the Indian capital market

Economics & finance   |   Finance   |   Theses   |   05/10/2009   |   .doc   |   61 pages
Document abstract : «Foreign investment refers to investments made by the residents of a country in the financial assets and production processes of another country. After the opening up of the borders for capital movement, these investments have grown in leaps and...»

Synopsis abstract : «Introduction. Background study. Research review. Research methodology. Research process. Scope of the study. Descriptive work. Regulatory information. Foreign institutional investor flow in India (FII). Determinants of FII. Data analysis and...»

A closer examination of the phenomenon of globalization and its affect on India

Economics & finance   |   Economics   |   Research papers   |   05/10/2009   |   .doc   |   117 pages
Document abstract : «The term "globalization" has acquired considerable emotive force. Some view it as a process that is beneficial-a key to future world economic development-and also inevitable and irreversible. Others regard it with hostility, even fear, believing...»

Synopsis abstract : «Introduction of globalization. History and issues of globalization. Impact of globalization on economies. Impact of globalization on India. Gateway of India's globalization. Globalization & legal regulation. Role of technology. Globalization...»

The importance of plastic money in today's scenario

Economics & finance   |   Finance   |   Theses   |   05/10/2009   |   .doc   |   69 pages
Document abstract : «Financial cards witnessed a robust growth in India in 2002-03. The number of cards in circulation increased by almost 50 per cent. The growth in transaction value, at 95 per cent, was even more spectacular. These results are attributable to the...»

Synopsis abstract : «Introduction. Age of plastic money. Investment avenues. The origin of credit cards. History of credit cards. The functions of credit cards. Salient features of credit cards. Advantages and disadvantages of credit cards. Major types of credit...»

The impact of sales promotion on customer retention

Business & market   |   Marketing   |   Indian project   |   05/10/2009   |   .doc   |   57 pages
Document abstract : «Effective communication is the essence of promotion. In the age of information, marketing is incomplete without effective communication with the prospective buyers about the right product at the right price that is available at the right place....»

Synopsis abstract : «Introduction. Concepts and elements of communication. The role of communication in marketing. The concept and nature of marketing. Marketing communication and promotion. Objectives of promotion. Definition of promotion mix. Elements of promotion...»

Autistic Disorder

Social studies   |   Psychology   |   Case study   |   05/10/2009   |   .doc   |   6 pages
Document abstract : «Thomas McKean was a 15-year-old boy attending junior high school when he was diagnosed with pervasive development disorder and placed in a psychological care facility. Since he was a young boy, Thomas and his family struggled with his condition and...»

Synopsis abstract : «Introduction. Clinical history. DSM-IV-TR Diagnosis. Case formulation using the integrative Model. Treatment goals and planning. Course of treatment and treatment outcome. Discussion. References....»

Impact of effective leadership in an organization

Business & market   |   Management   |   Term papers   |   05/10/2009   |   .doc   |   46 pages
Document abstract : «The success or failure of managers depends on their leadership qualities. They can be successful leaders by helping subordinates to find solutions to their problems. Managers are involved with bringing together resources, developing strategies,...»

Synopsis abstract : «Introduction. Characteristic features of leadership. Methods for developing effective leaders . Key elements of leadership. Developing leaders at Infosys . Leadership theories. Trait theory of leadership. Behavioral theories . Iowa and Michigan...»

A political analysis of: R. v. Badger

Law & contracts   |   Constitutional law   |   Term papers   |   05/10/2009   |   .doc   |   6 pages
Document abstract : «The supreme court of Canada stands as the highest level of court in Canada and is the final stop for all cases which have been appealed from the superior provincial courts. Unlike the lower courts, the supreme court of Canada seats up to nine judges...»

Synopsis abstract : «Introduction. The overlap of the rights presented within treaty No.8 and the NRTA. Several principles that had to be kept in mind during litigation. Differences between the rights of the Indians in the NRTA and those previously listed in Treaty...»

Examining the addictive properties of cocaine

Science & technology   |   Medical studies   |   Term papers   |   05/10/2009   |   .doc   |   5 pages
Document abstract : «Throughout history human beings have been fascinated with chemicals and substances that alter the body's mental and physical states. Activities such as the chewing khat and smoking opium poppies have been exercised for hundreds of years in different...»

Synopsis abstract : «Introduction. Brief history. Short term effects . Cocaine addiction. Long term effects. Conclusion. Bibliography....»

The depiction of Biblical women in the letters of Abelard and Heloise

History & geography   |   Ancient history   |   Term papers   |   05/10/2009   |   .doc   |   10 pages
Document abstract : «Abelard and Heloise sustained a reputation as great lovers for many centuries. Yet their romantic relationship was essentially over when they composed their famous correspondence; the very nature of their love affair remains unclear. Both Abelard...»

Synopsis abstract : «Introduction. Heloise's response to Abelard . Jephthah's daughter. Wetherbee's interpretation . Heloise's wicked women. The Ethiopian woman. Conclusion. Bibliography....»

Examining crime and its potential causal factors within the United States

Political science   |   Social sciences   |   Term papers   |   05/10/2009   |   .doc   |   10 pages
Document abstract : «For centuries, individuals have been attempting to reveal universal trends which universally present themselves in human nature. While much attention has been given to revealing positive human characteristics, even more attention has been given to...»

Synopsis abstract : «Introduction. Unemployment. Political ideology . Racial inequality. Examination of positive relationship between unemployment rates and crime. Political ideology's role in crime rates. Correlation study between minority representation and crime...»

The use of borders in Richard McCann's "My Mother's Clothes: The School of Beauty and Shame"

Philosophy & literature   |   Literature   |   Term papers   |   05/10/2009   |   .doc   |   12 pages
Document abstract : «Carroll Knolls-the setting of Richard McCann's "My Mother's Clothes: The School of Beauty and Shame"-is a world defined by borders; it is divided by property lines, lot spaces, fences, gates, doors, and all other manners of boundaries and barriers....»

Synopsis abstract : «Introduction. Examining the opening paragraph of McCann's story. Invoking the themes that will dominate every aspect of his story. Explanation of the 'turned-around houses'. Indicating the consequences of a life of isolation and...»

A discussion and analysis of the financial crisis

Economics & finance   |   Economics   |   Term papers   |   05/11/2009   |   .doc   |   5 pages
Document abstract : «September 2008 was the month when financial news became front page news. In September of 2008, American financial centers were hit with a series of bankruptcies and closings that seemed to take most experts by surprise. However, anyone paying...»

Synopsis abstract : «...»

Strategic management at Qatar Bank

Economics & finance   |   Finance   |   Term papers   |   05/11/2009   |   .doc   |   6 pages
Document abstract : «QNB is one of the highly successful banks in Qatar with strong presence across the country. It has the largest network of branches inside the country as well as outside the country. The bank has shown considerable improvement in its performance over...»

Synopsis abstract : «Introduction. Strategic management practices. Methodology and data. Strategic positioning of QNB (Qatar National Bank). Quality of leadership and personnel. The strength of network. Reputation and goodwill of the bank. Evaluation of the impact of...»

Credit crunch- Case of Northern Rock requiring official assistance /intervention

Economics & finance   |   Finance   |   Term papers   |   05/11/2009   |   .doc   |   5 pages
Document abstract : «What is happening in the developed world today is one of the worst economic meltdowns of modern history. The financial institutions are trembling like nothing else whereas the impacts of such a failure of financial institutions are clearly felt by...»

Synopsis abstract : «Introduction. Credit crunch- A historical overview. Role of regulatory authorities. The run on Northern Rock . Conclusion. Bibliography....»

The wilderness in American fiction: Hemingway and Faulkner

Philosophy & literature   |   Literature   |   Term papers   |   05/11/2009   |   .doc   |   5 pages
Document abstract : «Growing up during a time in American history when much of the country was still an unspoiled wilderness, it is no wonder Ernest Hemingway and William Faulkner both show a particular awe for nature and a preoccupation with wilderness as a symbol....»

Synopsis abstract : «Introduction. Hemingway in his first novel The Sun Also Rises. Stories of initiation. Wilderness is marked as a special place. The relevance of what Sam and Wilson teach. Wilderness as a symbol for purity. Conclusion....»

Do Porter's ideas on national competitive advantage: Which specific nations have achieved economic success?

Economics & finance   |   Economics   |   Term papers   |   05/11/2009   |   .doc   |   5 pages
Document abstract : «National competitiveness is one of the most important economic concepts as it outlines as to how a nation can grow and succeed by utilizing its competitiveness. Competitiveness, therefore refers to the concept of how a nation produces its goods and...»

Synopsis abstract : «Introduction. Competitiveness. National competitiveness. Factor conditions. Home demand conditions. Supporting industries. Firm strategy and rivalry. Criticism of Porter's ideas. Conclusion. Bibliography....»

Uninhibited writing: The importance of a positive writing environment in the language arts classroom

Social studies   |   Educational studies   |   Term papers   |   05/11/2009   |   .doc   |   8 pages
Document abstract : «Writing is unique from other subject areas such math, or science because it so greatly relies on the facilitation of ideas rather than the relaying of constant factual information to the students by the teacher. How writing is taught is heavily...»

Synopsis abstract : «Introduction. Using a product approach to teaching . Badger and his fellow proponents. An approach more suitable to the teacher who aims to encourage cognitively deep writing. Controversy about whether or not teachers should correct spelling and...»

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