Term papers and essays in Social Studies, literature, Social Sciences and Business Strategy

Internship report in Fleetway Travel Plc

Document abstract : «During 4 months, I had the opportunity to be an intern at Fleetway Travel Plc. The company, based in the heart of Central London, offers many travel products at competitive prices, including tailor-made breaks, flights, hotels, car hire, and travel...»

Synopsis abstract : «Introduction to Fleetway Travel Plc. General presentation. Organizational structure. Marketing policy. Description and analysis marketing role. E-marketing. Brand marketers. Partnership department. Conclusion. Annex 1: Synthesis. Annex 2: Fleetway...»

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E-Recruitment and the labor market

Document abstract : «E-recruitment could be defined as the use of internet for recruiting. E-recruitment is recent in France. It was created during 2000's and is yet to evolve to become the first media used by French people to their job seek. E-recruitment mainly...»

Synopsis abstract : «Synthesis. Labor market and stakes. A Labor market in evolution. The added value of Human Resources. The contributions of the e-recruitment. The new trends of e-recruitment. The revolution of the labor mark...»

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Evaluation of the security transaction, the consistency of the portfolio construction and management with client's profile

Document abstract : «This year, Pro Fund is very proud to have a new client, Mr Lucent who is 47 years old. He sold his firm during the summer and received 1,000,000€ for it. He doesn't really need this money but he wanted to have a new challenge in another...»

Synopsis abstract : «Introduction. Portfolio's return and variability in value. Portfolio returns. Comparison with its benchmark. Details of the security transaction. Which security do we get rid off? . Which security do we choose to improve the diversification of our...»

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Europeenne food analysis

Document abstract : «The EF operation started mid-80 in Paris , with a first entity, Guignard which specialized in the supply of goods for impulsive purchases. EF has since then developed its operations towards new businesses (wholesalers and automats) and...»

Synopsis abstract : «Introduction. Global organization of the company . Inventory follow-up . EF business strategy. Management of the workforce . Clients ...»

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The "Bel" group

Document abstract : «The Bel group is a French familial company created by Léon and Jules Bel in 1865. These days the Bel group is the leading producer of cheese products worldwide and is the leading maker of processed cheese in Europe. Present in 125 countries, the...»

Synopsis abstract : «General presentation: Presentation of the firm Bel. The environment. The macro-environment: The pestel analysis. Industry: The five forces framework. Competitors and the market - Strategic groups and identifying strategic clients. External analysis:...»

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Business plan: Dream trotter bar

Document abstract : «We wish to create a bar with subject, opened from 7 am till 1 am everyday. Situated in the center of Lille, for easy access to this place. The ambition of this project is to allow the customers a cultural exchange, create a relaxed environment...»

Synopsis abstract : «Project presentation. Global concept . Objectives. Study of the environment. Macro environment. Location. Competition. Our advantages. Mix marketing . Product. Price. Distribution. Communication. Business plan....»

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Royal Canin - Case study

Document abstract : «Royal Canin is the history of dogs and cats loving and wondering. It's the history of a will to improve dog's and cat's nutrition to fit better with their needs and specific problems. In 1966, a French country vet, Jean Cathary, had decided to...»

Synopsis abstract : «Introduction. Analysis of Royal Canin. Tangible resources. Financial resources. Physical resources. Human resources. Organization resources. Intangible resources. Technological resources. Innovation. Brand and culture. Royal Canin's...»

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Study case: Sanofi Aventis

Document abstract : «Over the past few years, Sanofi-Aventis strategic decisions have enabled the company to reinforce its leadership on the international market. The company has grown by merging with competitors, it has increasingly invested in R&D, reinforced its...»

Synopsis abstract : «Introduction. Executive summary. Industry analysis summary. Segmentation. Competitors. Strategic groups. PEST trends. Sanofi-Aventis' main strategic maneuvers in the last 5 years. From Sanofi-Synthelabo to Sanofi-Aventis (SA). The...»

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Promoting a new form of selling books for the EFE Company

Document abstract : «According to analysis experts, EFE is not only selling a product on internet, it is also selling a new concept: using e-books rather than printed books. The distinction may not have been understood. That is why we decided to have three different...»

Synopsis abstract : «Executive summary. Summary of prime objectives. Major findings. Conclusions and recommendations . Problem definition. Description of the company. Background to the problem. Statement of the marketing problem. Approach to the problem and research...»

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Implementation of an IT system: Knowledge management perspectives

Document abstract : «Managing information and knowledge have become the core activity for a number of companies. As Florida (2002) describes in books, the rise of the creative class, companies are now learning organization that need to innovate and create knowledge. Due...»

Synopsis abstract : «Introduction. The role of the IT system. Gathering and transforming data. Shared knowledge. A look into what kind of knowledge IT is. . Explicit knowledge. Tacit knowledge . Managerial consequences. A new deal for processes and power. Knowledge...»

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Cause marketing: Trend or basic notion of marketing?

Document abstract : «"1 liter bought, 10 liters extracted in Niger with UNICEF"; for four months we could see this inscription on the Volvic water bottles (to February 15th until June 15th 2007). Since few years we can see this type of shares progressively growing. In...»

Synopsis abstract : «Summary. Definition and history . Definition . History . Conditions and criteria . Cause marketing: A branch of traditionnal marketing . Cause marketing: Company's choice . Case Study: 'Save Lids to Save Lives', Yoplait and Breast Cancer...»

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Case study: Renault

Document abstract : «Since Carlos Ghosns arrival as the head of Renault in 2005, there were many innovations in the strategies of Renault. These changes are implemented in the 2009 contract. Three directions are given: Quality (Laguna III in the top 3 in quality of...»

Synopsis abstract : «Abstract . Introduction. Management analysis. Organization and government. Control tools. Human resources. Financial analysis. Short-term solvency. Long-term. Asset management. Profitability. Market. Report form analysis. Report cover. Report...»

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Is it time to move away from the UK/American pattern of ownership shares in companies?

Document abstract : «United Kingdom and USA have a system where private shareholders have ownership of their companies. Lots of companies in these countries are quoted in stock market. The way they can finance their companies is by opening their capital to private...»

Synopsis abstract : «Introduction. The American/British pattern. Power of shareholders. Work for share value. Redundancy. Management under pressure. Ecological way. Advantages in development of news technology and competition. Future of pattern. Others countries:...»

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Translation report: Recipe language

Document abstract : «It is true that England is not reputed for its cuisine. Perhaps it is significant that there is no real equivalent for the expression bon appétit in English (waiters only say "enjoy your meal"). However, there are different specialties in England...»

Synopsis abstract : «Introduction. The syntax and vocabulary in recipes. The tense used in recipes. The common verbs used in recipes. The utensils. The measurements. Name of dishes and food. Name of the ingredients. Title of the...»

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Is bureaucracy uncontrollable?

Document abstract : «More and more people are complaining about bureaucracy. Indeed, if we take the example of the current French debate about the European Constitution, we can see that a lot of politicians are ascribed to Brussels bureaucrats; the difficulties people...»

Synopsis abstract : «Introduction. The reason why bureaucracy appears uncontrollable. The means to control bureaucracy. Conclusion. Bibliography....»

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The role of music in commercial television advertising

Document abstract : «This thesis is written for the Bachelor of Business Studies final. It is a fully literature- based thesis so only literature research is involved. This thesis is about the role of music in commercial television advertising. To reach a satisfying...»

Synopsis abstract : «Executive summary. Introduction. Managerial relevance. Academic relevance. Problem statement. Structure of the thesis. Planning of the chapters. Theories of other specific atmospherics. Atmospherics of stimuli. The characteristics of...»

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The definition of an e-business strategy: The case of Tubeknit Ltd

Document abstract : «In this assignment, we will go through the concepts of e-business, the transformation of all business processes (organizational units, logistics, R&D, manufacturing, finance and marketing) through the use of Internet technologies and electronic...»

Synopsis abstract : «Introduction. Environmental scan. company scan. Strategy reformulation. Recommendations for a new strategy formulation. Current vision and mission. New vision and mission. New objectives and goals. Recommendations. Determinants to invest in...»

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The Gillette marketing strategy: The key success factors

Document abstract : «Today, Gillette employs 28000 employees worldwide, has control over more than 60% of the world market and is present in 145 countries. The Gillette strategy is global and, aims to foresee the future (notably by the Committee horizon) and concerns...»

Synopsis abstract : «What are the advantages of such a global strategy?. Introduction. Market shaving system characteristics pervasive need and use. The standardization: A necessary pattern of production process for global strategy intent and a determinant of...»

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Tourism in Nord-Pas-De-Calais: Evaluation and recommendations

Document abstract : «The Nord-Pas-de-Calais is located in the north of France (Appendix 2) and is bound by three borders, the Sea, a border with Belgium and a border with the French area Picardy (Appendix 3). The surface of the territory is 12 414 km2 i.e. 2.3% of...»

Synopsis abstract : «Introduction. Geography and demography. Destination. Attractions. Access. Amenities and ancillary services. The community. Destination competitiveness . Economic overview. The demand. The economic weight . Management in the destination. The regional...»

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Stock index futures (CME S&P 500 futures)

Document abstract : «Stock index futures - The first stock index contracts were traded at the Kansas City Board of Trade on February 24, 1982. This introduction was followed (the same year in April) by the Chicago Mercantile Exchange (CME). These new contracts were...»

Synopsis abstract : «Presentation of the product. Definitions. Stock index futures. Definition of a stock index. Definition of a Future. Reasons of the successfulness of the Stock Index Futures. The flexibility. The leverage. Hedging a portfolio. Liquidity and depth of...»

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The principles of direct marketing

Document abstract : «Direct marketing (D.M) is a method of marketing. Transactions are between buyer and seller. "D.M is tailor made-marketing" because the technique is to avoid a unique strategy for all the customers or all the prospective customers. It is focused on...»

Synopsis abstract : «Introduction . Literature review, critical analysis and commentary on academic theory. Definition of D.M. Principals of D.M. How to keep customers and have new customers. Four characteristics of D.M . Critics of D.M. Appreciating the importance of...»

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Decisions of investments in the Stock Exchange - The case study of Burberry

Document abstract : «Burberry was founded in 1856 in Basingstoke (England) by Thomas Burberry. So, investors can consider that the company has a unique heritage associated with Great Britain because many people consider that the brand represents an authentic British...»

Synopsis abstract : «Introduction: General presentation. Strengths and weaknesses. Opportunities and threats. Financial analysis and the . Conclusion and recommendations. Bibliography....»

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Importance and limits of the influence of ethnic lobbies on US Foreign Policy: The case of the Armenian-Americans' impact on US relations with Azerbaijan

Document abstract : «The US is a nation of immigrants and the diversity of the constituencies is represented in the functioning of its political institutions. Indeed, not only is it considered legitimate for the interest groups to interfere with the decision making...»

Synopsis abstract : «Introduction. The issue: The US caught in someone else's ethnic war. The Armenian presence in the US and the sources of its power. The tragic events of 1915-1923. Conditions shared with the American Jews . The limited electoral weight . The Bush...»

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The male magazines: Market study

Document abstract : «Magazines such as FHM, Entrevue, Men's health, Max, are today widespread not only by their target public, i.e. youngsters and young adults, but also by the grown-ups in general. How is this possible, given that the whole lot was not even issued in...»

Synopsis abstract : «Introduction. Summary of the assignment. Documentary study. Problems. Qualitative and quantitative studies. Limits and recommendations. Product policy. Comparative policy. Pricing strategy. Men's magazines market. Promotion and communication...»

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Diversity of the workplace

Document abstract : «Ways to maximize benefits of an increasingly diverse workforce and client base is a continuing concern for organizational leadership. The current processes for managing diversity continues to be necessary but is not sufficient to result in effective...»

Synopsis abstract : «Abstract . Introduction. An introduction to diversity . Definition of diversity throughout the times . Valuing diversity. Theories linked to diversity. Studies of diversity. Aims, objectives and methodology. Research question. Aims and objectives of...»

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Dorel Juvenile Group

Document abstract : «Dorel Juvenile Group is a part of Dorel Industries, which is a global consumer products company. Dorel Industries is divided into three independent business segments: Juvenile, Home Furnishings and Leisure. Dorel employs approximately 4,800 people...»

Synopsis abstract : «The firm's presentation and its activities. Functions in Dorel UK. Making a product interesting to customers. Starting the advertising process. Main goals in advertising. Meaningful benefits for customers. Measurable feedbacks. Some different types...»

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The Australian Aboriginal culture

Document abstract : «The Aborigines are native Australians, the first population of the country. They have been living there for more than 40,000 years and are one of the oldest populations in the world. Several archeological studies have been carried out, but they have...»

Synopsis abstract : «Introduction. Who are the Aborigines?. The dreamtime philosophy. The Aboriginal music. The didgeridu. The Aboriginal art. Conclusion. Bibliography....»

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Je hasarde une explication: écrire, c'est le dernier recours quand on a trahi.' (Jean Genet - epigraph to La Place) Is this the case for Annie Ernaux's narrator?

Document abstract : «In Annie Ernaux's La Place, the theme of betrayal is so prevalent that one could say it is the basis of the book. I think it would be fair to say that "écrire, c'est le dernier recours quand on a trahi" when looking at Annie Ernaux's narrator. The...»

Synopsis abstract : «Introduction. Using characterization. Examples of the sense of guilt and betrayal . The style in which La Place is written. Conclusion. Bibliography....»

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Do you agree with Mernissi that the modernizing Moroccan society she studied in the 1970s provided no norms for heterosexual interaction between the sexes? - How far is this applicable to other Moslem societies you have read about?

Document abstract : «Gender interactions in the Moslem world and in Western societies are often opposed in terms of the woman's place in society. The Cultural differences between the two worlds can be underlined but it is not the subject of sociology to evaluate which...»

Synopsis abstract : «Introduction. Mernissi's thesis concerning Morocco. Discussion on Mernissi's statement . Relevance of this thesis in other Moslem societies . Conclusion. Bibliography....»

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A streetcar named Desire, "Repetition"

Document abstract : «In most of the classic plays we studied in high school, numerous events and rebounding occurred one after the other that enabled the plot to move forward. At the end of the play, the situations used to evolve and the characters' lives had often...»

Synopsis abstract : «Introduction. Analyzing the consequences of the author's strong use of repetitions . Blanche and Stanley's bad behavior. Bringing back harsh reality . The domination of reality . The omnipresence of the past . The behavior of the characters who ...»

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