The 5 star hotel industry in India
Synopsis abstract : «Industry analysis. Hotel ratings. Dominant players. Positioning. Target market. Basic service offering. Core product. Supplementary services. Different ooms and tariffs. Executive suite. Deluxe suite. President suite. Heritage room. Special rooms...»
Market strategy in the service industry of India
Synopsis abstract : «Objective. Introduction of the industry . Delhi hotels. Research methodology. Findings . Radisson Hotel Delhi. Services and amenities. Other facilities available. Plaza plus package. About the package. Hotel Hyatt Regency. Conference and...»
Marketing of the hotel industry
Synopsis abstract : «Introduction. Introduction to hotel industry. The profitability of the hotel industry. Hospitality industry in India. The property management system. Case study. Accommodation in highly specialized sector. The growth of conference, business and...»
A study on Ramee guestline hotel
Synopsis abstract : «Introduction/executive summary. Industry profile. Introduction. Origin of the hospitality industry. Introduction to hotels. Growth and development of hotel industry. Classifcation of hotels. Present scenario of the hotel industry in India. Prospects...»
Working of the front office department in the hotel industry
Synopsis abstract : «Introduction. Origin and evolution of hotel industry in the world. Origin and evolution of hotel industry in India. Meaning of hotel. Importance of hotel industry. Classification and grading of hotels. Organizational structure of a...»
Business analysis of Air Deccan (Now Kingfisher Red)
Synopsis abstract : «Introduction. Iindustries classified with service sector . Nationalization of airlines . Open-Sky Policy . Airport . Infrastructure . Classification. Early history. Top management. Product/service profile. Pre-flight service. In-flight...»
A study on market potential for office automation products
Synopsis abstract : «Introduction. Analyzing market potential of a company. Analysis of market potential . Measuring customer satisfaction. Four measures of market share . A study on companies engaged office automation business. Methodex systems limited. Methodex infres...»
The ITC group in a growing FMCG sector
Synopsis abstract : «Introduction. Environmental analysis of FMGC sector. Growth prospects. An overview of the Indian FMCG industry. The top 10 companies in FMCG sector. Analysis of Indian FMCG sector. Company overview: ITC Group. History. Structure. Awards and...»
The importance of plastic money in today's scenario
Synopsis abstract : «Introduction. Age of plastic money. Investment avenues. The origin of credit cards. History of credit cards. The functions of credit cards. Salient features of credit cards. Advantages and disadvantages of credit cards. Major types of credit...»
Conceptual framework of CRM in hotels
Synopsis abstract : «Abstract. Origin of customer related management (CRM). A framework on the customer relationship management. Status of customer relationship management in India. The five strategies for practicing relationship marketing. Organising Customer...»
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