The disposable DVD (DVD-D)
Summary :
Table of Contents
- Presentation of the product.
- A new concept.
- Instruction manual.
- Directions for use.
- Composition of the product.
- Situation analysis.
- Product analysis.
- Market analysis.
- Marketing strategy.
- Target market.
- Marketing mix.
- Conclusion.
- Bibliography.
Abstract
The dvd-D is a standard dvd that can be used only for several hours after the card board sleeve has been opened. But the sleeve can be opened anytime: now, in one day, in one week, in one month or in several years. Then the dvd-D has a restricted lifespan of eight hours, after which it will be more readable by some platforms. The technology is compatible with any type of dvd drive (dvd video players, dvd-ROM drives, dvd game devices). It does not require any hardware change. The automatic erasure of the dvd-D is made possible thanks to a technical process consisting in deteriorating the layer of aluminium, presents on the surface of the disc, by a substance non-toxic released at the time of the opening of the nut fixed on the dvd-D.
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