The effectiveness of distribution channel of Bajaj Allianz General Insurance Company Limited
Summary :
Table of Contents
- Introduction
- Insurance business is divided into four classes
- What is insurance
- What is general insurance
- Functions of insurance
- A brief histor of general insurance in India
- Important milestones
- Major players
- Indian regulatory authority of India
- Current market scenario of general insurance of India
- Case study of Bajaj Allianz General Insurance Company Limited
- Distribution channel of insurance
- Research methodology
- Graphs and interpretations
- Suggestions and conclusion
Abstract
The story of insurance is probably as old as the story of mankind. Tendency of a human being to secure themselves against loss and disaster has been from the starting of world. They sought to avert the evil consequences of fire and flood and loss of life and were willing to make some sort of sacrifice in order to achieve security. Though the concept of insurance is largely a development of the recent past, particularly after the industrial era - past few centuries - yet its beginnings date back almost 6000 years as per records. We face a lot of risks in our daily lives. Some of these lead to financial losses. insurance is a way of protecting against these financial losses. For a payment (premium), an insurance company will take the responsibility of compensating your financial losses. insurance other than 'Life insurance' falls under the category of general insurance. general insurance comprises of insurance of property against fire, burglary etc, personal insurance such as Accident and Health insurance, and liability insurance which covers legal liabilities. There are also other covers such as Errors and Omissions insurance for professionals, credit insurance etc.
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